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This Modern Brand

This Modern Brand

De: Advertising Week
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 Certain brands dominate both the markets and the hearts of consumers. This podcast is all about finding out why, one brand at a time.Copyright © Advertising Week Economía Gestión Gestión y Liderazgo Marketing Marketing y Ventas
Episodios
  • Croissant S’mores, AI Bands, and Extinct Beasts: Day 4 Dispatch from Camp Cannes

    Croissant S’mores, AI Bands, and Extinct Beasts: Day 4 Dispatch from Camp Cannes
    Jun 19 2025
    Day 4 from Camp Cannes brought the heat—and not just the Mediterranean sun. Mariah, Katy, Nate, Sean, and special guest Nicole Portwood (CMO at Suja Life) rallied around the campfire to break down the Fizz FM campaign for Slice—a nostalgia-fueled AI radio station built in a lightning-fast two weeks with BarkleyOKRP and Google Creative Lab. […]
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    33 m
  • AI-AI-Oh! CEOs and Walkin’ Jeans. A Day 3 Review at Camp Cannes

    AI-AI-Oh! CEOs and Walkin’ Jeans. A Day 3 Review at Camp Cannes
    Jun 18 2025
    Day three at Camp Cannes was anything but chill. Between panels, croissants, and one unfortunate pre-dessert cheese incident, the BarkleyOKRP crew dug into work that went deep and got people talking—like balloon installations spotlighting teen mental health and a Vaseline hackathon turned influencer marketplace. The crew tackled AI anxiety, risk-taking brands, and the power of […]
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    29 m
  • Aggressive Fish, Glitter Bunnies and Climbing the Walls (Literally): Camp Cannes Day Deux

    Aggressive Fish, Glitter Bunnies and Climbing the Walls (Literally): Camp Cannes Day Deux
    Jun 17 2025
    Day two at Camp Cannes Roll Call kicks off with three hours of sleep, one missing gate clicker, and a glitter-suited bunny sighting. Amid jet lag and iced latte revelations, the BarkleyOKRP crew recaps a jam-packed day—highlighted by an intimate leadership lunch with Charles Day, an inspiring story from Tubi’s CMO playbook, and a reminder […]
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    19 m
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