Welcome to another episode of The Pilates Lounge, hosted by Katie Crane! This week, we're diving into a powerful and often overlooked topic: how the words we use as instructors can either heal or harm.

Katie unpacks the profound impact of language in the Pilates space —especially when it comes to trauma-informed teaching. From shocking examples of inappropriate cueing to practical tips on positive instruction, this episode is a must-listen for any instructor who wants to create a safe, empowering space for their clients.

The Hidden Harm in Everyday Cues

Psychological Insights That Matter

Trauma-Informed & Empowering Cueing Techniques

Katie’s Perspective on Instructor Responsibility

Words aren’t just instructions—they're experiences. As instructors, we have the opportunity (and responsibility) to choose language that heals, empowers, and reconnects clients to their bodies. Your words matter more than you think.

Exciting things are coming! Katie is working on a new resource focused on trauma-informed teaching in Pilates. Stay tuned for more details—especially if you're ready to deepen your impact as a mindful, compassionate instructor.

🌐 Discover more resources or sign up for updates at https://www.thepilatesprofessional.com.au/

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Thanks for listening! Be kind with your words—and we’ll catch you next week for another meaningful conversation on The Pilates Lounge.

Welcome to another inspiring episode of The Pilates Lounge, hosted by Katie Crane! This week, we’re tackling a topic that is crucial for Pilates professionals (and anyone in service-based industries): what does it take to confidently charge what you’re worth?

Katie dives into the mindset and strategies around pricing your services, attracting your ideal clients, and owning your unique expertise. If you’ve been struggling to set prices that reflect your value or battling comparisons with competitors, this episode is for you!

💡 Pricing Considerations for Pilates Professionals

• Why it’s essential not to limit your pricing based on your financial situation.

• How different clients value services in various ways.

• Understanding that people make intentional choices about where to spend their money, your services may hold exceptional value to the right audience.

👯‍♀️ Identifying Your Ideal Client

• How Katie’s studio focuses on high-end professionals and retirees—not students, new moms, or entry-level workers.

• Why do her clients value the $70 classes at her studio, and why she doesn’t compete with studios offering $7 sessions?

✍️ Insights into Powerful Pricing Strategies

• Charging is based on perceived expertise, the scarcity of your services, and the exclusive community feel you offer.

• Tips on delivering unmatched, personalized value to ensure your prices resonate with your clients.

🧘‍♀️ Katie’s Business Philosophy

• Prioritizing smaller, high-quality classes over large, impersonal ones.

• Designing services specifically around the needs and goals of your target audience.

• The importance of continuous self-improvement as an instructor or business owner.

Your pricing should reflect your unique expertise, ideal client, and the experience you provide—not the competition. Confidently charge what you’re worth, knowing that the right clients will recognise and appreciate your value.

Exciting news! Katie’s upcoming Thrive Program, designed specifically for Pilates instructors, is on the way. Stay tuned for more details on how this program can elevate your business and confidence as an instructor.

Thanks for tuning in! Remember to step into your worth, and we’ll catch you next week for more actionable insights and inspiration.

In This Episode Katie Crane explores how Virtual Assistants (VAs) can help Pilates professionals streamline operations, cut costs, and reclaim valuable time. Running a studio is more than just teaching—it’s about creating a sustainable business that allows you to focus on your passion

Katie is joined by Kristy Smith, founder of Virtual Elves, to discuss the power of outsourcing, the ethical impact of hiring a VA, and practical steps to get started.

🔹 What is a Virtual Assistant (VA)? – How can remote professionals support your business with admin, marketing, and operations?

🔹 Why Hiring a VA Makes Sense – Save money, free up time, and delegate tasks to improve efficiency.

🔹 Common VA Tasks – Social media management, email marketing, content creation, lead generation, and more.

🔹 How to Get Started – Identify tasks to delegate, establish clear communication, and gradually expand responsibilities.

🔹 Ethical Outsourcing – How hiring a VA can create global job opportunities and support economic growth.

✨ The real cost savings of hiring a VA vs. local staff.

✨ Kristy’s expert advice on setting up a successful VA relationship.

✨ How Pilates professionals can use outsourcing to scale their business.

✨ Practical steps to conduct a time-task audit and pinpoint areas for delegation.

🎁 Free Discovery Call – Book a 15-minute consultation with Kristy Smith to explore how a VA can support your business. [Add link here]

Have you worked with a Virtual Assistant? What tasks would you love to delegate? Share your experience and tag us—we’d love to hear from you!

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Don’t miss upcoming episodes packed with business growth strategies, expert insights, and actionable tips for Pilates professionals. 💬 Love the episode? Subscribe, leave a review, and share it with fellow Pilates instructors looking to scale their studios with less stress!

In this episode, Katie dives deep into the power of discovering and connecting with your "why" as a Pilates instructor. The teaching movement is just the beginning—understanding your purpose fuels passion, builds resilience, and amplifies your impact.

Katie shares her personal journey, explores key psychological insights, and invites you to reflect on your own "why" to keep your teaching meaningful and fulfilling.

🔹 Defining Your "Why" – What does it truly mean to find your deeper purpose as a Pilates instructor?
🔹 Katie’s Personal "Why" – How being a source of hope and believing people deserve more shapes her approach.
🔹 Resilience & Ice Baths – The mental fortitude built through cold exposure and how it relates to overcoming challenges.
🔹 Psychology of Purpose – Insights from Viktor Frankl and Carl Jung on meaning, suffering, and individuation.
🔹 Keeping Your Passion Alive – How reflecting on and embodying your "why" can elevate your teaching and sustain your motivation.

✨ Katie shares the core of her "why" and how it influences her practice and teaching.
✨ The surprising link between ice baths, resilience, and mental strength.
✨ How the work of Viktor Frankl and Carl Jung sheds light on purpose and personal growth.
✨ A heartfelt call for instructors to reconnect with their "why" to better serve their clients and stay inspired.

🎁 Claim Your Free Gift Workshop:
https://www.thepilatesprofessional.com.au/free-gift-workshop

📝 Unlock Your Pilates Potential!
Take this FREE 60-second quiz to discover "What's Your Pilates Personality?"
https://go2.bucketquizzes.com/sf/75440977

📩 Subscribe to Our Biweekly Pilates Muse Newsletter for exclusive insights and updates.
https://www.thepilatesprofessional.com.au/the-pilates-muse-publication

We’d love to hear from you! What’s your "why" as a Pilates instructor? How do you stay connected to your purpose? Tag us in your posts or drop a comment—we can’t wait to hear your insights!

Don’t miss upcoming episodes packed with personal growth strategies, psychological insights, and actionable advice for Pilates instructors.

💬 Love the episode? Don’t forget to subscribe, leave a review, and help more listeners transform their relationship with movement and purpose!

Money mindset plays a pivotal role in business success, yet many health, wellness, and creative professionals struggle with deep-rooted beliefs around money. In this episode, Katie Crane sits down with Kristina Driskill, a former international opera singer turned transformational coach, to explore the emotional and psychological blocks that hold professionals back from financial confidence—and how to overcome them.

If you’re ready to move from surviving to thriving in your business, this conversation is a must-listen!

💡 The Power of Money Mindset – How shifting your perspective can transform your approach to pricing, services, and self-worth.
💰 Overcoming Guilt – Break free from guilt around charging fair prices and start recognizing the true value of your work.
🧠 Rewiring Deep-Rooted Beliefs – Money mindset isn't just about knowledge; it’s about reshaping emotional and subconscious patterns.
📖 Actionable Practices – Learn embodiment exercises and journaling techniques to shift from “I am not valuable” to “I am very valuable.”

🔹 Try the Embodiment Exercise – Experience a guided shift in self-perception from “I am not valuable” to “I am very valuable.”
🔹 Reflect & Journal – Identify and challenge limiting beliefs about money through self-reflection.
🔹 Seek Mentorship – Work with a coach or mentor for deeper insights and external guidance on your money mindset.

Kristina Driskill is a transformational coach and business consultant specializing in helping creative entrepreneurs break free from self-sabotage and step into financial ease and success. Through her Conscious Reality Method™ and expertise in Positive Intelligence®, she empowers clients to build profitable businesses with confidence. A certified business and money mindset coach, Kristina also holds certifications from UCLA’s Department of Integrative Medicine.

🌎 Website: https://www.krisdriskill.com
📸 Instagram: https://www.instagram.com/krisdriskill_official
📘 Facebook: [https://www.facebook.com/gildedwithin]

Take Advantage of our Special Offers!

Claim it now here:

https://www.thepilatesprofessional.com.au/free-gift-workshop

Unlock Your Pilates Potential!

Take This FREE 60-second Quiz To Find Out ”What's your Pilates Personality?

https://go2.bucketquizzes.com/sf/75440977

Subscribe to our biweekly Pilates Muse newsletter for exclusive updates.

https://www.thepilatesprofessional.com.au/the-pilates-muse-publication

💬 Love the episode? Don’t forget to subscribe, leave a review, and help more listeners transform their relationship with money!

In this episode of The Pilates Lounge, host Katie Crane sits down with award-winning HR expert and small business advocate Kristy-Lee Billett to unpack the essential role of Human Resources in Pilates businesses.

From hiring the right team members to navigating tricky workplace situations, Kristy shares expert insights tailored specifically for Pilates studio owners and small business leaders. Whether you’re a solo operator or managing a growing team, this episode will help you make informed HR decisions, stay legally compliant, and build a strong, motivated team.

🎧 Tune in now to learn how to hire smarter, retain top talent, and handle challenging HR issues with confidence!

🔹 Why HR Matters in Your Pilates Business – How strong HR foundations protect your business and support long-term growth.
🔹 Contractors vs. Employees – Understanding legal distinctions and documentation to avoid compliance risks.
🔹 Casual vs. Permanent Employment – Key insights on casual conversion and employment law compliance.
🔹 Common Hiring Mistakes – How to avoid hiring mismatches and find the right fit for your team.
🔹 Employee Retention Strategies – Building motivation, appreciation, and loyalty within your staff.
🔹 Handling Difficult Conversations – Practical tips for resolving workplace issues effectively.

With over 20 years of HR experience, Kristy-Lee Billett is passionate about helping small and medium-sized businesses navigate employment challenges with confidence. Her expertise in psychology and HR management has earned her multiple awards, including Business Woman of the Year and Excellence in Business Ethics.

When she’s not empowering business owners, you’ll find Kristy enjoying the beach or out for a run.

📲 Follow Kristy on Instagram and on LinkedIn
📘 Join her Facebook group: HR Support for Australian Businesses

✅ Free Webinar – Join Kristy’s Hiring Right Formula webinar on February 18th to learn how to build a winning team.
✅ HR Support & Resources – Visit peoplepowerbusiness.com.au for expert insights.
✅ Pilates Pro Academy – Explore opportunities to become a host studio and train the next generation of Pilates instructors.

Struggling with hiring or HR challenges? This episode will equip you with the knowledge and confidence to build a thriving team while staying legally compliant.

🎧 Listen now and transform your Pilates business with expert HR strategies!

Take Advantage of our Special Offers!

Claim it now here:

https://www.thepilatesprofessional.com.au/free-gift-workshop

Unlock Your Pilates Potential!

Take This FREE 60-second Quiz To Find Out ”What's your Pilates Personality?

https://go2.bucketquizzes.com/sf/75440977

Subscribe to our biweekly Pilates Muse newsletter for exclusive updates.

https://www.thepilatesprofessional.com.au/the-pilates-muse-publication