Episodios

  • When to Walk Away: The Red Flags Every Recruiter Should Know
    Jul 21 2025

    “Not every client deserves a recruiter.”


    In this face-to-face episode, Susanna and Tiarna dive deep into the gritty realities of recruiter-client dynamics. From dream partnerships to horror stories, they unpack the red flags recruiters should watch for—and why it's sometimes necessary to walk away, no matter how big the fee.


    You'll hear real talk on what makes a great client relationship, how to protect your candidates (and your sanity), and why transparency, feedback, and integrity should be non-negotiable. If you’ve ever questioned whether a client truly values your work, this episode will give you the clarity and courage you need.


    Must-Hear Insights and Key Moments

    • The Clients Worth Keeping – Tiarna shares what separates standout clients: clear communication, transparency, and a genuine sense of partnership.
    • When to Walk Away – Susanna reveals moments when she’s fired clients, whether over dodgy fees, ghosting invoices, or pushing unrealistic expectations on candidates.
    • What Recruiters Should Ask – From commission schemes to office culture, Susanna and Tiarna break down the must-ask questions every recruiter should use to vet their clients.
    • Managing Reputation and Red Flags – The hosts discuss how recruiters can protect candidates from toxic agencies and shift public perception through honest positioning.
    • The Value of Aftercare – They reflect on why ongoing follow-up after placement is just as important as the placement itself and how failing here breaks trust.

    Words of Wisdom: Standout Quotes from This Episode


    • “Not every client deserves a recruiter.” – Susanna Gray

    • “We are not CV pushers—we’re partners in business growth.” – Tiarna McCormack

    • “If you’re negotiating fees after you’ve already agreed terms, you’re not a partner. You’re a problem.” – Susanna Gray

    • “I won’t place a candidate with a company I wouldn’t work for myself.” – Tiarna McCormack

    • “Too many recruiters are leaving the industry because of bad placements.” – Susanna Gray

    • “Client experience matters. But candidate experience makes or breaks your reputation.” – Tiarna McCormack

    • “Aftercare is not optional. It’s where loyalty is earned.” – Susanna Gray

    • “You are not your fee. You’re the one helping people change their lives.” – Tiarna McCormack

    • “Your job isn’t to place. It’s to qualify, protect, and represent with integrity.” – Susanna Gray

    • “If your recruitment partner can’t take feedback, they’re not ready to grow.” – Tiarna McCormack


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    36 m
  • Mentorship, Mistakes, and Million-Dollar Months: Inside JMC with Jason Connolly
    Jul 7 2025

    “They told me I’d never make it in recruitment.”


    Jason Connolly’s career started with magic tricks and ended in million-pound billing months—but only after surviving a toxic police department, a mountain of self-doubt, and a manager who swore he’d fail.


    In this raw and riveting conversation, Jason sits down with Susanna and Tiarna to talk about the truth behind career pivots, burnout, and what it really takes to succeed in legal recruitment. From busking in Covent Garden to founding one of the UK’s most people-focused recruitment firms, Jason proves that resilience, mentorship, and a little unfiltered honesty can change everything. If you've ever questioned your path or been underestimated, this episode is for you.


    Must-Hear Insights and Key Moments


      • From Magic to the Met – Jason shares his unconventional beginnings as a magician and Virgin Atlantic crew member, and how a random police application changed the course of his life.
      • Why the Police Almost Broke Him – Jason opens up about the trauma, institutional dysfunction, and discrimination he faced during his time as a police officer—and how it nearly cost him his self-worth.
      • The Recruitment Rebuild – After leaving the force, Jason reveals how self-study, podcast binging, and a refusal to quit helped him go from billing zero to becoming the top recruiter in his agency.
      • The Birth of JMC Legal – Jason shares the real story behind starting his firm, mentoring trainees to MD level, and the painful lessons learned from hiring mistakes and toxic management cultures.
      • Feedback, Pressure, and Real Talk – The trio dives into why feedback is non-negotiable, how to lead without ego, and the “pressure cooker” reality of recruitment culture—and how to survive it.

    • Words of Wisdom: Standout Quotes from This Episode


      • “The worst thing you can say to me is, ‘You can’t do it.’ That’s my fuel.” – Jason Connolly

      • “I didn’t need recruitment to save me—I needed it to test me.” – Jason Connolly

      • “I don’t care what your degree says. If you’ve got grit, I’ll teach you how to bill a million.” – Jason Connolly

      • “The recruiter’s opinion doesn’t matter. It’s about understanding what the candidate really wants.” – Jason Connolly

      • “Feedback isn’t an insult. It’s a gift. But only if you’re brave enough to take it.” – Susanna Gray

      • “It’s not about KPIs. It’s about mentoring people into the version of themselves they don’t believe in yet.” – Jason Connolly

      • “Sometimes the most powerful thing a recruiter can do is hold up a mirror.” – Tiarna McCormack

      • “You don’t need a script—you need emotional intelligence.” – Susanna Gray

      • “Success is being unhinged in your pursuit, but grounded in your values.” – Jason Connolly

      • “Legal recruitment didn’t need more ex-lawyers. It needed more heart.” – Jason Connolly


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    48 m
  • From Burnout to Boundaries: Susanna Gray Gets Real About Starting Over
    Jun 20 2025

    "What if the worst thing that ever happened to you turned out to be the thing that set you free?"


    In this deeply personal episode, Susanna Gray opens up to her new co-host, Tiarna McCormack, about life after heartbreak, single motherhood, and building back stronger, personally and professionally. With honesty, humor, and a lot of heart, the two talk about emotional resilience, dating in your late 30s, balancing ambition with boundaries, and why your tribe—and your playlist—might just be the most powerful tools you have.


    Part career reflection, part therapy session, and 100% real talk, this episode is a must-listen for anyone navigating change, rebuilding confidence, or simply trying to do life on their own terms.


    Must-Hear Insights and Key Moments

    • From Dubai to Bristol – Susanna shares the emotional and logistical shifts that came with moving countries post-breakup and how she’s navigating solo parenting, business-building, and identity changes all at once.

    • The Music That Heals – Both co-hosts discuss how motivational playlists and nostalgic songs have helped them process grief, move through pain, and reconnect to joy.

    • Dating Like a Recruiter – Susanna reveals her time-saving “video vetting” approach to dating—and how it mirrors her recruitment strategy. Spoiler: it’s intense, effective, and surprisingly hilarious.

    • Choosing Values Over Vibes – The duo explores how aligning on values (not just chemistry) is the secret to choosing the right partner, whether in love or leadership.

    • AI, Authenticity & The Future of Recruitment – They weigh in on AI’s role in recruitment, what automation can never replace, and why emotional intelligence is the ultimate skill of the future.

    • Your People Are Your Power – Susanna reflects on how her support network helped her survive one of the hardest years of her life—and how deep connection is the legacy she wants to leave behind.


    Words of Wisdom: Standout Quotes from This Episode


    • “This broke me. But I chose to build something better from the rubble.” – Susanna Gray

    • “You don’t need to play it cool. You need to play it real.” – Susanna Gray

    • “I used to think success was sunshine and salary. Now, it’s peace and alignment.” – Susanna Gray

    • “There’s no AI that can replace intuition, connection, or trust.” – Susanna Gray

    • “Recruitment is like dating—you need to vet hard before you invest.” – Tiarna McCormack

    • “Being intense isn’t a flaw. It’s how I move with purpose.” – Susanna Gray

    • “If they can’t handle your honesty, they’re not your people.” – Tiarna McCormack

    • “You’ll never find clarity if you’re too afraid to sit with yourself.” – Tiarna McCormack

    • “Know your values. Align your life accordingly. Everything else is noise.” – Susanna Gray

    • “Pain makes you pause. But it also makes you powerful.” – Tiarna McCormack


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    43 m
  • The Power of Owning Your Story: Lessons from Tiarna Mccormack
    Jun 5 2025

    What if the biggest heartbreak of your life turned out to be your greatest launchpad?


    In this raw and revealing episode, host Susanna Gray puts Tiarna Mccormack in the hot seat to uncover the personal story behind her professional drive. From a life-altering breakup to building her own business and finding her footing in Dubai, Tiarna shares candid reflections on burnout, boundaries, and belonging.


    If you’ve ever felt like you lost your spark, this episode will remind you that reinvention is always within reach—and that sometimes, starting over is the most powerful move you can make.


    Must-Hear Insights and Key Moments


    • Leaving Comfort for Purpose – Tiarna opens up about walking away from a well-paid role to pursue a career that aligned with her values—even when it meant financial and emotional risk.
    • Burnout and Panic Attacks – She reflects on the physical toll of ignoring red flags and how high-functioning burnout crept in during her time in the startup world.

    • Healing After Heartbreak – Tiarna shares the raw truth of rebuilding her life after a painful breakup and how that experience fueled personal and professional growth.

    • Dubai as a Fresh Start – They discuss how Dubai’s energy and community played a major role in Tiarna’s healing journey and renewed purpose.

    • Redefining Confidence – The conversation explores how confidence is earned, not gifted—and how showing up vulnerably can be your greatest strength.


    Words of Wisdom: Standout Quotes from This Episode

    • “I thought I’d be with him forever… but life had a different plan.” – Tiarna Mccormack
    • “I moved countries with someone who betrayed me. That heartbreak gave me the fire to build my own path.” – Tiarna Mccormack
    • “Just because you can push through doesn’t mean you should.” – Tiarna Mccormack
    • “If I say I’m going to do something, I will burn myself out making sure it happens.” – Tiarna Mccormack
    • “I don’t have to be perfect, but I do have to finish.” – Tiarna Mccormack
    • “My self-worth used to be tied to my ability to complete a task. Not anymore.” – Tiarna Mccormack
    • “You can’t heal what you won’t confront. That applies to life and business.” – Susanna Gray
    • “When you move abroad, people call it brave. But for many of us, it’s survival.” – Susanna Gray
    • “Community, honesty, and happiness—that’s what I build everything around.” – Tiarna Mccormack
    • “You’re intense and chill at the same time. That’s your power.” – Susanna Gray


    Connect with Tiarna Mccormack

    • ⁠⁠LinkedIn⁠⁠


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    47 m
  • The One Non-Negotiable That Could Change Your Week
    May 23 2025

    "Is procrastination really laziness—or is it fear in disguise?"


    In this honest and hilarious episode, Susanna Gray reunites with returning guest Tiarna McCormack for a no-filter conversation about procrastination, perfectionism, and productivity in recruitment. From midnight work marathons in Dubai to messy desks and messy minds, Susanna and Tiarna break down what’s really behind your distractions—and how to get back on track without burning out. This episode explores how small mindset shifts, daily habits, and one simple “non-negotiable” can help recruiters (and anyone, really) reset their focus and reclaim their energy.


    If you've ever felt overwhelmed by your own to-do list or unsure why you're avoiding the most important task, this episode is your permission slip to slow down, reflect, and get intentional.


    Must-Hear Insights and Key Moments

      • The 3 P’s of Procrastination – Susanna and Tiarna open up about how perfectionism, procrastination, and paralysis impact even high performers—and how naming the problem is the first step toward taming it.

      • The Myth of Multitasking – Tiarna questions whether doing “more” actually leads to better outcomes, and why multitasking might be killing your focus instead of boosting productivity.

      • Low-Energy Days and Micro Goals – Susanna shares her new system for overcoming low-energy slumps: setting a small, achievable non-negotiable goal—even when motivation is nowhere to be found.

      • Digital Distraction or Emotional Avoidance? – The duo explores why scrolling on Instagram isn’t just about distraction—it’s often an emotional escape that signals a deeper misalignment with your tasks.

      • How to Coach Yourself Out of a Slump – Tiarna walks Susanna through a 5-minute coaching session that reframes goal-setting around feeling, not just performance—and the power of asking yourself why.

      • AI Tools and the Future of Recruitment – The episode closes with a practical discussion on AI productivity tools recruiters actually use, and how to blend automation with human intuition.


    • Words of Wisdom: Standout Quotes from This Episode

      • “Perfectionism, procrastination, and paralysis—the three Ps that wreck our time.” – Susanna Gray

      • “You’re not lazy. You’re emotionally avoiding the one thing that matters.” – Tiarna Mccormack

      • “Multitasking is a lie. It just slows down your brain.” – Susanna Gray

      • “When the fear of getting it wrong kicks in, that’s when we procrastinate the most.” – Tiarna Mccormack

      • “You’re not just scrolling Instagram—you’re running away from something you need to face.” – Susanna Gray

      • “One non-negotiable a day. That’s it. Do it, and you win.” – Tiarna Mccormack

      • “Messy desk, messy mind? Maybe. But don’t confuse chaos with lack of competence.” – Susanna Gray

      • “The goal isn’t to be perfect—it’s to be consistent.” – Tiarna Mccormack

      • “Clarity comes from doing, not thinking.” – Susanna Gray
      • “Set the bar low, then overdeliver. That’s how you rebuild momentum.” – Tiarna Mccormack

    • Connect with Tiarna Mccormack

      • ⁠LinkedIn⁠


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    41 m
  • The Job Search Mindset You’ve Been Missing with Tiarna Mccormack
    May 6 2025
    "You’re not stuck—you’re just scared to take up space."In this episode of The Counter Offer, host Susanna Gray is joined by her co-host for the season, recruiter-turned-career-coach Tiarna Mccormack. Tiarna brings sharp insight into the job search process, why women especially struggle to own their stories, and what it really takes to move your career forward. They dig into the unspoken power dynamics between recruiters and candidates, how burnout fuels bad decisions, and why quiet quitting might not be the answer you're looking for.If you’ve ever felt invisible in your career or doubted your next move, this episode will give you the mindset reset you didn’t know you needed.Must-Hear Insights and Key MomentsFrom Recruiter to Coach – Tiarna shares her transition from the recruitment world to career coaching, explaining how personal burnout and professional misalignment led her to find deeper meaning in helping people unlock clarity and confidence.The Power of Owning Your Story – The conversation dives into why so many people—especially women—struggle to articulate their worth and how career coaching can help shift those narratives.Quiet Quitting: A Symptom, Not a Solution – Tiarna breaks down why quiet quitting is a red flag for deeper disengagement and how it can be an opportunity to reflect and pivot before you fully burn out.Recruiter Red Flags – Susanna and Tiarna expose what candidates often miss when dealing with recruiters and how to spot the signs that a role—or a recruiter—isn’t aligned with your values.Job Search Mindset Reset – They unpack why desperation in a job search backfires and how reframing the process around curiosity and ownership leads to better long-term outcomes.Words of Wisdom: Standout Quotes from This Episode“When people come to me, they think the problem is their résumé—but it’s really their relationship to their career.” – Tiarna Mccormack“You’re not stuck—you’re just scared to take up space.” – Tiarna Mccormack“Quiet quitting is a coping mechanism for something much deeper.” – Tiarna Mccormack“Owning your story is about reclaiming your career narrative before someone else writes it for you.” – Tiarna Mccormack“If a recruiter makes you feel small, that’s a massive red flag.” – Tiarna Mccormack“Most of the time, people already know what they want—they just need permission to want it.” – Tiarna Mccormack“When you’re desperate in a job search, you show up differently—and you attract the wrong opportunities.” – Susanna Gray“Your self-worth should not be tied to your job title.” – Tiarna Mccormack“We’re not meant to stay in the same role for 5, 10, 15 years and feel nothing.” – Tiarna Mccormack“Clarity in your career isn’t found in a spreadsheet—it’s found in your story.” – Susanna GrayAbout Tiarna MccormackTiarna Mccormack is a recruitment professional with over 10 years of experience, specializing in connecting senior talent with recruitment agencies. She has held key roles, including Director, Associate Partner, and Regional Director, across sectors such as HR, Technology, Life Sciences, and Accountancy & Finance. Tiarna focuses on executive search, interim solutions, and talent acquisition while helping senior professionals achieve their career goals.Her approach centers on building strong relationships, emphasizing the importance of communication and trust in recruitment. Tiarna is also committed to coaching and mentoring, supporting individuals in unlocking their potential and advancing their careers.Outside of work, Tiarna enjoys traveling, yoga, and spending time with friends over a glass of wine. She believes in fostering meaningful connections and creating opportunities for others. For senior-level recruitment support or career advice, Tiarna is an experienced and trusted partner to collaborate with.Connect with Tiarna MccormackLinkedInFollow The Counter Offer:LinkedIn HostLinkedIn PodcastInstagramTiktok
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    44 m
  • How to Stand Out and Advance in Your Career with Denise Matthews
    Feb 14 2025

    Are you truly in control of your career, or are you just reacting to circumstances?

    In this episode, Susanna sits down with Denise Matthews, a powerhouse in recruitment and career coaching with over 30 years of experience.

    Denise shares hard-hitting truths about the job market, the psychology of career transitions, and the strategies recruiters and job seekers need to truly stand out. She dives into how self-awareness is the key to career success—and why most people overlook it, the critical mistakes recruiters and job seekers make when navigating the market, and how to build long-term relationships that turn into real career opportunities.

    Whether you're a recruiter, a job seeker, or someone rethinking your next move, this episode is packed with actionable insights. Listen now and take control of your career.


    Must-Hear Insights and Key Moments

    • Know yourself before making a career move – Define your strengths, values, and ideal workplace to avoid aimless job searching and find long-term career satisfaction.
    • Stand out strategically – Instead of mass applications, build relationships, engage on LinkedIn, and connect with decision-makers to create real opportunities.
    • Overcome imposter syndrome – Use visualization, mentorship, and self-awareness to boost confidence and step into new roles with conviction.
    • Assess company culture deeply – Ask about retention, leadership, and real-life values to ensure alignment before committing to a role.
    • Prioritize long-term relationships – Great recruiters don’t just fill jobs; they build lasting connections that lead to sustained career growth.
    • Develop mental resilience – Adapt to setbacks, reflect on your journey, and create a career plan that aligns with your values.


    About Denis Matthews

    Denise Matthews has over 30 years of experience in talent acquisition and recruitment, working across small agencies, and large firms, and running her businesses. She has seen every side of recruitment—successes, failures, and the evolving industry landscape. A qualified executive and career coach (ILM Level 7), Denise specializes in mentoring senior leaders and middle management, helping them accelerate career progression, secure higher salaries, and gain the recognition they deserve.

    She has a deep passion for matching the right talent to the right roles, emphasizing long-term career fulfillment. She also serves as a mentor with the Association of Business Mentors, where she supports professionals in unlocking their full potential. Her expertise spans leadership development, performance management, and navigating career transitions.

    Denise’s coaching philosophy is rooted in self-awareness, strategic career planning, and leveraging strengths for success. Whether working with job seekers, recruiters, or business leaders, she challenges, develops, and supports individuals to reach their highest potential.


    Connect with Denise Matthews

      • LinkedIn
      • Website

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        51 m
      • Why Training and Leadership Matter in Recruitment with Greg Savage
        Jan 31 2025

        Recruitment is full of tough lessons, but few people know them better than Greg Savage.

        In this episode, we cut through the noise and get straight to what really makes a great recruiter—beyond just hitting KPIs. Greg shares unfiltered insights on why most training is a waste of time, the biggest mistakes recruiters make when handling counteroffers, and why elite recruiters master the art of influence, not just the science of the job.

        He also calls out the industry’s obsession with AI, explaining why some tools are making things worse before they get better. If you want to sharpen your skills, boost your placements, and stay ahead in a changing market, this episode is a must-listen.

        Must-Hear Insights and Key Moments

        • The biggest mistake recruitment leaders make in downturns – Greg explains why cutting back on training and marketing when times are tough is the exact opposite of what companies should be doing.
        • Why most recruitment training is a waste of time – Greg shares his unfiltered view on why traditional training fails and what actually works to develop top-performing recruiters.
        • The power of influence in recruitment – It’s not about automation alone—Greg breaks down how the best recruiters master persuasion, storytelling, and human connection to close deals.
        • AI’s role in recruitment: Hype vs. reality – Greg discusses how AI is reshaping the industry, where it’s useful, and where it’s making things worse.
        • Managing high performers: Why top billers still need coaching – Greg challenges the common practice of leaving top recruiters alone and explains how leaders can take them from good to great.
        • Lessons from recruitment disasters – He shares some of his biggest mistakes in recruitment and what they taught him about resilience, accountability, and earning trust.

        About Greg Savage

        Greg Savage is one of the most respected voices in the global recruitment and professional services industries. With a career spanning over four decades, he has built, scaled, and advised numerous successful recruitment businesses worldwide. As the founder of several thriving agencies and a sought-after speaker, Greg’s insights on leadership, business growth, and industry evolution have shaped the careers of countless recruiters.

        He is the author of The Savage Truth, a book that blends his personal journey with valuable lessons on leadership, personal branding, and high-performance business strategies. His widely followed blog, The Savage Truth, is a go-to resource for recruiters looking to stay ahead in the industry. Recognized as a LinkedIn Top Voice, Greg continues to influence and mentor recruitment professionals through keynotes, masterclasses, and his online training academy.

        Connect with Greg Savage

        • LinkedIn
          • Website

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        52 m