Episodios

  • 46 - Chris Hood: Adapting to Change: Understanding the Non-Linear Customer Journey in a Tech-Driven World
    May 22 2025

    In the episode of The Branding Laboratory, Deevo Tindall talks with the Author, Podcast Host, Keynote Speaker, and Digital Strategist, Chris Hood. Chris discusses how brands can navigate rapid technological advancements, particularly AI, to enhance customer engagement.

    Chris emphasizes a customer-centric approach, advocating for understanding customer needs before adopting new technologies. They also delve into the implications of AI on critical thinking and the importance of agility in development.

    Want to learn more about Chris's work? Click HERE and HERE.

    Think you'd be a great guest on the show? Apply HERE.

    Want to learn more about Deevo's work? Check out his website HERE.

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    59 m
  • 45 - Teresa Blaes: Authentic and Unstoppable: How Faith-Based Entrepreneurs Can Stand Out
    May 15 2025

    In the episode of The Branding Laboratory, Deevo Tindall talks with Teresa Blaes. Teresa shares her journey of helping ministries and faith-based businesses clarify their messages and connect with their audiences.

    She explores overcoming self-doubt, the importance of authenticity, and the power of storytelling in branding. Teresa emphasizes the need for genuine engagement and shares impactful stories, including how her podcast saved a listener's life.

    Want to learn more about Teresa's work? Click HERE and HERE.

    Think you'd be a great guest on the show? Apply HERE.

    Want to learn more about Deevo's work? Check out his website HERE.

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    42 m
  • 44 - The Free Spirits Company with Milan Martin: Breaking the Stigma: The Truth About Non-Alcoholic Beverages
    May 8 2025

    In the episode of The Branding Laboratory, Deevo Tindall talks with the Founder, CEO, and Board Chair of The Free Spirits Company, Milan Martin. Milan shares his journey from advertising to creating non-alcoholic spirits, emphasizing the importance of branding, storytelling, and consumer psychology.

    He discusses the growing trend of moderation in drinking, the misconceptions about non-alcoholic beverages, and the cultural shift towards "dry dating." Milan highlights the challenges of launching a new product category and the significance of community and identity in branding.

    Want to learn more about Milan's work? Click HERE and HERE.

    Think you'd be a great guest on the show? Apply HERE.

    Want to learn more about Deevo's work? Check out his website HERE.

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    48 m
  • 43 - Alison Katschkowsky: The Self-Care Revolution: Why Taking Time for Yourself is Non-Negotiable
    May 1 2025

    In the episode of The Branding Laboratory, Deevo Tindall talks with the Founder and Hybrid Business and Retreat Strategist, Alison Katschkowsky. Allison shares her journey from competitive athletics to becoming a self-care advocate, highlighting the need for introspection and balance.

    She discusses practical strategies for integrating self-care into busy lives, the societal pressures that hinder it, and the importance of aligning business with personal values. The episode encourages listeners to embrace self-care as a fundamental necessity for personal and professional growth.

    Want to learn more about Alison's work? Click HERE.

    Think you'd be a great guest on the show? Apply HERE.

    Want to learn more about Deevo's work? Check out his website HERE.

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    1 h y 2 m
  • 42 - Big Impact Books with Melanie Herschorn: Navigating the Challenges of Book Marketing: Tips for Aspiring Authors
    Apr 24 2025

    In the episode of The Branding Laboratory, Deevo Tindall talks with the Book Marketing and Publishing Strategist of Big Impact Books, Melanie Herschorn. Melanie shares her journey from celebrity publicist to her current role, emphasizing the importance of personalized marketing strategies for authors.

    Melanie covers entrepreneurship challenges, the necessity of clear marketing plans, and the balance between creativity and technical execution in book publishing. Melanie also discusses her focus on helping professionals like attorneys and wealth advisors articulate their expertise through impactful books, highlighting the value of tailored, high-quality service in the publishing industry.

    Want to learn more about Melanie's work? Click HERE and HERE.

    Think you'd be a great guest on the show? Apply HERE.

    Want to learn more about Deevo's work? Check out his website HERE.

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    1 h y 10 m
  • 41 - North 12 Partners with Shay Prosser: The Power of Purpose: How Clarity Drives Sustainable Business Success
    Apr 17 2025

    In the episode of The Branding Laboratory, Deevo Tindall talks with the Chief Strategy and Growth Officer of North 12 Partners, Shay Prosser. Shay shares her journey from the corporate world to entrepreneurship.

    She discusses the importance of having a clear purpose, actionable strategies, and effective execution to avoid burnout. Shay introduces her "12-point roadmap to accelerate growth" and stresses the importance of aligning employees with the right roles. The episode offers valuable insights into leadership, decision-making, and fostering a positive work environment.

    Want to learn more about Shay's work? Click HERE and HERE.

    Think you'd be a great guest on the show? Apply HERE.

    Want to learn more about Deevo's work? Check out his website HERE.

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    1 h
  • 40 - LiveWellWithElle with Andrielle Mylin: Breaking the Cycle: How to Recognize and Escape Toxic Patterns in Relationships
    Apr 10 2025

    In the episode of The Branding Laboratory, Deevo Tindall talks with the Coach of LiveWellWithElle, Andrielle Mylin. Andrielle shares her journey of resilience and transformation, discussing her turbulent upbringing, abusive relationships, and the loss of loved ones.

    Andrielle delves into themes of authenticity, vulnerability, and the importance of breaking free from toxic cycles. Andrielle emphasizes the healing power of sharing one's story and offers insights into recognizing and escaping narcissistic relationships. The episode serves as an inspiring reminder of the potential for personal growth and the strength found in vulnerability.

    Want to learn more about Andrielle's work? Click HERE and HERE.

    Think you'd be a great guest on the show? Apply HERE.

    Want to learn more about Deevo's work? Check out his website HERE.

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    1 h y 4 m
  • 39 - IdeaScale with Nick Jain: The Power of Personal Growth in Leadership: Transformative Experiences That Shape Success
    Apr 3 2025

    In the episode of The Branding Laboratory, Deevo Tindall talks with the CEO of IdeaScale, Nick Jain. Nick shares insights from his diverse career, emphasizing the importance of being data-driven, transparent, and goal-oriented.

    He discusses how his immigrant upbringing instilled resilience and a scrappy mentality, which he applies at IdeaScale. The conversation covers the strategic use of generative AI in marketing, the significance of continuous learning, and the balance between personal well-being and professional success. Nick's reflections on risk-taking, decision-making, and legacy offer valuable lessons for aspiring leaders and innovators.

    Want to learn more about Nick's work? Click HERE and HERE.

    Think you'd be a great guest on the show? Apply HERE.

    Want to learn more about Deevo's work? Check out his website HERE.

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    1 h y 5 m
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