Are you hustling in your business, trying to grow sales and be productive, but still feel like you’re spinning your wheels without seeing real results? You’re not alone. Many solopreneurs and small business owners struggle to identify what activities will actually move the needle and get them closer to their goals. In this episode, business coach Kay Phillips joins Suzy Wraines to break down the confusion and overwhelm that comes with endless to-do lists and decision fatigue.

Together, Kay and Suzy tackle the pain points that keep entrepreneurs stuck—like not knowing where to focus your efforts, procrastinating on what really matters, and drowning in admin tasks that don’t lead to revenue. Kay shares actionable strategies to help you track and measure your activities, so you can finally see which tasks bring in clients and income, and which are just keeping you busy.

If you’re ready to understand the true “needle movers” in your business, learn how to use simple metrics to measure success, and want practical tips for overcoming overwhelm—this episode is your roadmap. Get ready to feel empowered, clear, and confident as you boost both your productivity and your sales!

Starting a Business Simplified Website: https://www.startingabusinesssimplified.com/

— Content:

(00:00) Intro

(00:29) ADHD-Focused Business Coaching Journey

(03:30) "Building Business Through Goal Alignment"

(08:31) "Measure Success to Maximize Earnings"

(12:41) Reevaluating Bookkeeping's Impact

(15:35) "Identify Goals to Drive Action"

(17:10) "Coaching for Business Success"

(21:57) Entrepreneur Mindset Shift

(25:59) Avoiding Aggressive Sales Techniques

(28:00) Balancing Networking for Entrepreneurs

(30:06) “Coaching for Personal Transformation"

(33:18) Overcoming Burnout and Goal Failure

(37:34) "Gratitude and Connection"

Are you a seasoned healthcare professional or entrepreneur feeling stuck and self-conscious about making the leap to online business, or even just showing up on camera? You're not alone. Many women, especially those over 40, find themselves held back by fear of visibility, worries about appearance, and that perfectionist voice in their heads saying they’re not ready yet. In this episode, with Host Suzy Wraines, guest Christine Brunelli, a chiropractor, turned image strategist and visibility coach, shares her own bumpy journey from brick-and-mortar healthcare and beauty salons to confidently showing up on camera and thriving online.

Christine opens up about the anxiety of her very first Instagram Live (and how a 3-minute "train wreck" video landed her a $2,000 client!). She tackles the mental blocks around image, self-worth, and camera presence that keep so many brilliant professionals from sharing their expertise. Plus, Christine offers straightforward, actionable tips, from simple camera-ready beauty hacks to mindset shifts, that will help you step out from behind the scenes and connect with your audience authentically and powerfully.

If putting yourself on video feels intimidating, or you’re caught between knowing your stuff and actually being seen, this episode is your permission slip to show up as your best self (not a perfect one!). Tune in, get inspired, and discover how embracing authenticity and a few tricks of the trade can transform your business and your confidence!

The first step to leave the healthcare system and start a business is listening to the Starting a Business Simplified Podcast: https://www.startingabusinesssimplified.com/podcast

Starting a Business Simplified Website: https://www.startingabusinesssimplified.com/

-- Contents:

(00:00) Intro

(00:29) Christine's Multifaceted Entrepreneurial Journey

(05:36) Nervous Pitch: Healthy Role Models

(09:19) "Universal Connection and Oneness"

(10:59) "Transitioning from Podcast to Video"

(15:14) "Embrace Imperfection in Social Media"

(19:24) "Personal Growth Through On-Camera Experience"

(22:16) Camera Confidence for Perfectionists

(25:01) "Camera-Ready: Taming Flyaway Hair"

(28:11) "Dimethicone: Perfecting Skin Primer"

(30:01) "Podcasting and Over-50 Beauty Tips"

(33:14) Discovering Authentic Self via Podcasting

(39:56) Embracing Discomfort for Growth

(41:05) Guest Show Conclusion Bonus

Episode #54

Are you transitioning from the healthcare field and dreaming of building your own business? Do you feel a little lost when it comes to actually delivering your services and wowing your first clients? Then this episode is your roadmap to an exceptional, stress-free client experience, and ultimately, to business success!

In this compelling installment of the Starting a Business Simplified Podcast, host and business strategist Suzy Wraines zeroes in on the all-important Step 5 in her signature five-step process for launching your business after leaving the healthcare sector. This crucial episode is all about delivery: mapping the client journey, streamlining your onboarding process, and ensuring that every new client is nurtured with professionalism, clarity, and a personal touch.

If you want actionable guidance, real-world examples, and a confidence boost to get your first clients raving, you can’t afford to miss this episode.

The first step to leave the healthcare system and start a business is listening to the Starting a Business Simplified Podcast: https://www.startingabusinesssimplified.com/podcast

Starting a Business Simplified Website: https://www.startingabusinesssimplified.com/

Episode #123

Are you ready to launch your business after leaving healthcare, but finding yourself stuck when it comes to finding your first clients? Many aspiring entrepreneurs struggle to pinpoint exactly where their ideal audience is and how to connect with them effectively. The overwhelm of too many platforms, uncertainty about where to show up, and not knowing how to reach the right people can stall your momentum before you even get started.

In this episode, Suzy Wraines breaks down simple, actionable strategies to help you discover where your buyers are hiding. You’ll learn how to identify exactly where your ideal clients hang out, whether online or in-person, and how to ensure your messaging attracts the right audience. Suzy shares tested networking tips and reveals why focusing on just two key places can make all the difference as you grow your business. Tune in to gain clarity, boost your confidence, and take the next step toward building a thriving business!

The first step to leave the healthcare system and start a business is listening to the Starting a Business Simplified Podcast: https://www.startingabusinesssimplified.com/podcast

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Starting a Business Simplified Website: https://www.startingabusinesssimplified.com/

Episode #122

Are you ready to sell your products or services, but feel stuck or overwhelmed at the question, "How do I actually get paid?" You’re not alone, many new business owners get tripped up when it comes to setting up payment systems. In this episode, Suzy Wraines demystifies the process, explaining exactly what you need to prepare (spoiler: a separate business bank account is a must!), and which payment processors are easiest and most reliable for new entrepreneurs. Learn the differences between popular options like Stripe, PayPal, and Square, why tracking payments matters, and how to integrate finances smoothly from day one. Say goodbye to confusion and start accepting payments with confidence, tune in to ensure you’re set up and ready when your first client says "yes"!

The first step to leave the healthcare system and start a business is listening to the Starting a Business Simplified Podcast: https://www.startingabusinesssimplified.com/podcast

Starting a Business Simplified Website https://www.startingabusinesssimplified.com/

Episode #121

Welcome back to “Starting a Business Simplified”, the go-to podcast for higher purpose entrepreneurs looking to transform their health and wellness expertise into a soul-aligned business! In this special bonus episode, host Suzy Wraines invites self-discovery and trauma energetics coach Sandy Bartlett for an intimate, behind-the-scenes conversation about what it’s really like to work together, the power of energy and focus in business, and actionable steps to manifest the entrepreneurial success you deserve.

The first step to leave the healthcare system and start a business is listening to the Starting a Business Simplified Podcast: https://www.startingabusinesssimplified.com/podcast

Starting a Business Simplified Website: https://www.startingabusinesssimplified.com/

- Contents:

(00:00) Intro

(00:29) Sandy Bartlett

(05:37) "Focus Tools for Success"

(09:28) Detaching Emotion from Goal Metrics

(13:16) "Reflecting on Social Media Break"

(14:33) Energy, Conversation, and Entrepreneurial Decision 20:05 Internal Confidence Transformation

(23:49) "Authentic Connection in One-on-One Work"

(27:14) Surprising Coaching Agreement

(29:21) "Manifesting Energy Shift with Sandy"

(34:23) Choosing Freedom Over Career

(37:00) Designing Work-Life Balance for Revenue

(39:50) Offer Management Tool Benefits

(41:39) Starting Business: Essentials Only

(45:52) Bookkeeping's Role in Revenue Recognition

(48:14) "Embracing Authority for Client Growth"

(54:10) Healing Journey and Empowerment

(55:13) Coaches: Imperfect, Passionate Guides

Bonus Episode #53

Are you struggling to figure out exactly who your business is meant to serve? Do you feel overwhelmed by all the advice and options, worried that you’ll cast your net too wide—or worse, end up working with clients who just aren’t the right fit for you? You’re not alone, and today’s episode of "Starting a Business Simplified" is precisely what you need.

In this episode, join host Suzy Wraines as she demystifies one of the most common hurdles for new entrepreneurs: identifying your ideal client. Suzy shares actionable insights, relatable examples, and a simple framework to help you pinpoint your perfect client—the kind of individual or business who will benefit most from your solution and make your work feel rewarding.

Whether you’re dreaming about leaving your healthcare job to start your own business, or you’re already in your first few years struggling to build a solid foundation, Suzy walks you through the process step-by-step. She offers clarity, encouragement, and practical advice you can put to work right away.

The first step to leave the healthcare system and start a business is listening to the Starting a Business Simplified Podcast: https://www.startingabusinesssimplified.com/podcast

Starting a Business Simplified Website: https://www.startingabusinesssimplified.com/

Episode #120

Have you just taken the leap from healthcare and are feeling overwhelmed by the next big question… what now? If you’re ready to trade the endless rules, protocols, and rigid schedules of a hospital or clinical system for the freedom of entrepreneurship, but you’re unsure what exactly your new business will offer, this episode is your essential first step.

In Episode 119, host Suzy Wraines kicks off a transformative series designed especially for healthcare professionals navigating that scary, exhilarating, and sometimes confusing transition into small business ownership. Today’s focus? Step 1: What Are You Selling? All about defining your product or service, eliminating overwhelm, and finding crystal-clear clarity before you invest time and money into your business idea.

The first step to leave the healthcare system and start a business is listening to the Starting a Business Simplified Podcast: https://www.startingabusinesssimplified.com/podcast

Starting a Business Simplified Website: https://www.startingabusinesssimplified.com/

Episode #119