Do you feel like your leads are “watching” you and never reaching out?
Are your DMs and website visits filled with curious people… who aren't ready to buy?

The problem isn’t your price.
It’s not your product.
It’s the missing trust between their curiosity and your offer.

In this episode of Leading Her Way, Nikisha King breaks down the 3 most powerful ways to build trust with potential clients before they ever hit the “inquire” button.

Inside this episode:

• The invisible questions potential clients are asking before they contact you
• Why beautiful content alone doesn’t convert (and what to do instead)
• How to use testimonials, behind-the-scenes, and process videos to boost buyer confidence

By the end of this episode, you’ll know exactly how to lead with clarity and confidence—so when someone lands on your page, they feel like they already know you, trust you, and are ready to buy from you.

Join our upcoming Free More Profit, Less Chaos Masterclass at www.nikishaking.com

forget to follow and subscribe—so you never miss a step on your way to becoming an ICONIC CEO.

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Want more juicy tips like this to grow your income with less stress?
Follow @nkbizguru on IG for real talk, confidence-boosting sales strategies, and behind-the-scenes shifts that helped Nikisha go from $1K bookings to consistent $15K sales.

Ready to book with confidence?
Get access to Nikisha’s 5-Star SCALE™ System and other free tools that will help you stop second-guessing your prices and start selling like the CEO you are.

If every new inquiry sends you scrambling...
If you’re still winging it after years in business…
If you want more referrals without hustling harder...

This episode of Leading Her Way is your roadmap.

In today’s episode, Nikisha King dives deep into the Signature Client Journey—the first “S” in her 5-Star SCALE™ Framework—and shows you how to build a structured process that boosts client trust, saves time, and increases sales without adding more work to your plate.

You’ll learn:

• Why clients aren’t ghosting you—they’re confused
• How to turn a messy sales experience into a memorable one
• The 3 steps to confidently map a client journey that works before, during, and after the sale

This episode isn’t about doing more—it’s about creating clarity so you can work smarter and get your time back.

Whether you're a wedding professional, designer, or creative service provider, this episode will help you book more dream clients and turn them into raving fans who refer you again and again.

Grab you free Ticket Today and join the next More Profit, Less Chaos Masterclass at https://nikishaking.com/business-essentials-academy.

Want more juicy tips like this to grow your income with less stress?
Follow @nkbizguru on IG for real talk, confidence-boosting sales strategies, and behind-the-scenes shifts that helped Nikisha go from $1K bookings to consistent $15K sales.

Ready to book with confidence?
Get access to Nikisha’s 5-Star SCALE™ System and other free tools that will help you stop second-guessing your prices and start selling like the CEO you are.

You followed up.
You sent the brochure.
And still... silence.

If you've ever had a promising lead ghost you out of nowhere, this episode of Leading Her Way is for you.

Nikisha King breaks down the three biggest reasons why leads disappear—and (good news!) how to fix them.

Spoiler alert: it’s not your price. It’s not the economy. It’s your client journey.

Inside this episode:

• Why ghosting is a sign of confusion—not rejection
• How to pre-educate leads before the call to increase conversions
• Simple tweaks to your inquiry flow, email tone, and response structure
• The one mindset shift that transforms silence into sales

If you’re ready to turn ghosted leads into booked clients, this episode will give you actionable clarity to improve your sales process and confidently guide people from inquiry to YES.

Want more personalized support? Join the next More Profit, Less Chaos Masterclass and learn the 5-Star SCALE™ System.

Want more juicy tips like this to grow your income with less stress?
Follow @nkbizguru on IG for real talk, confidence-boosting sales strategies, and behind-the-scenes shifts that helped Nikisha go from $1K bookings to consistent $15K sales.

Ready to book with confidence?
Get access to Nikisha’s 5-Star SCALE™ System and other free tools that will help you stop second-guessing your prices and start selling like the CEO you are.

If you’ve ever stumbled when someone asks, “How much is it?”—this episode is for you.

In Episode 73 of Leading Her Way, Nikisha dives deep into how to sell high-ticket offers with confidence and how pricing isn't just about the number—it’s about belief.

Whether you’re a creative entrepreneur, service-based business owner, or wedding pro stuck in undercharging cycles, this episode will walk you through how to:

• Build clarity in your offer so you’re not sweating when it’s time to sell
• Confidently say your price (yes—even $10K) without overexplaining
• Transform your sales calls into empowered conversations—not panic spirals

You’ll learn why the real block to higher revenue isn't the market—it’s the self-doubt wrapped in your delivery. Nikisha shares her personal story of going from low-ticket bookings to five-figure offers that sell with ease, and how you can do it too.

Tune in now and get the confidence tools you need to grow your revenue, raise your prices, and finally become the ICONIC Woman CEO your business deserves.

Want more juicy tips like this to grow your income with less stress?
Follow @nkbizguru on IG for real talk, confidence-boosting sales strategies, and behind-the-scenes shifts that helped Nikisha go from $1K bookings to consistent $15K sales.

Ready to book with confidence?
Get access to Nikisha’s 5-Star SCALE™ System and other free tools that will help you stop second-guessing your prices and start selling like the CEO you are.

If you’re working nonstop and still wondering “Why am I not making more money?”—this episode is your wake-up call.

In this episode of Leading Her Way, Nikisha King gets raw about her early years in business, how she undervalued her offers (thinking she was “just selling paper”), and what finally changed everything.

You’ll learn:

• The mindset shift that helped Nikisha go from $1K to $15K+ proposals
• Why low prices + high volume often keep you stuck and burnt out
• A proven path to create offers that clients happily say yes to—without burnout

This isn’t just about “charging more”—it’s about recognizing your value, getting clear on your process, and learning how to sell with confidence so you can grow your income, not your exhaustion.

If you're ready to stop undercharging and start booking premium clients, don’t miss this episode.

Want more juicy tips like this to grow your income with less stress?
Follow @nkbizguru on IG for real talk, confidence-boosting sales strategies, and behind-the-scenes shifts that helped Nikisha go from $1K bookings to consistent $15K sales.

Ready to book with confidence?
Get access to Nikisha’s 5-Star SCALE™ System and other free tools that will help you stop second-guessing your prices and start selling like the CEO you are.

In this episode of Leading Her Way, host Nikisha King interviews destination wedding planner and CEO of Mart Mari Bridal House, Mari Walker. Based in Dubai and known for planning luxury destination weddings in Europe — including stunning events in Italy, France, Spain, and Greece — Mari shares how she built a global wedding brand rooted in love, intention, and seamless client experiences.

We dive into:

• How to run a successful destination wedding planning business.
• The power of automation and systems in luxury service businesses.
• Building a high-end wedding brand that prioritizes joy and personalization.
• How creative CEOs avoid burnout by leading with vision and structure.

If you’re a wedding planner, destination event professional, or creative entrepreneur scaling a luxury brand, Mari’s journey will show you what’s possible when you mix strategy with soul.

The ICONIC Women CEO Takeaways:

1. What if you can automate Without Losing Luxury?
In this episode, we speak about how to run a luxury business without feeling robotic. Mari’s bespoke workflows now deliver a five-star experience — while giving her time and peace back.

2. Let Your Dream Be Bigger Than Your Fear
Does location, language, or logistics stop you from dreaming? Learn how Mari leaned into possibility and built a brand known for heartfelt European wedding weekends.

3. Support Isn’t Optional — It’s Essential
Doing it alone and burning out? Mari shares her experience in working with our business coach, Nikisha, and how it was a game-changer.

Listen in now and enjoy how building a luxury business can be done no matter where you are on the journey.

Connect with Mari Walker

• Website: martmariweddings.com
• Instagram: @martmariweddings

Tap the show notes to follow Mari, explore her elegant weddings, and get inspired by her upcoming Bridal House vision.

Don’t stop here!

Follow Us on IG: @nkbizguru

Download our "Secret Sauce to Writing Emails That Feel Warm, Not Spammy," which gives you the exact templates to create emails that feel personal, welcoming, and full of personality—even when automated.

In this inspiring episode, host Nikisha King sits down with Heidi Thompson, founder of Evolve Your Wedding Business, to talk about building a profitable, flexible business that doesn’t sacrifice your sanity.

Heidi shares why most wedding pros are doing marketing the hard way — and exactly how to simplify it.

You’ll learn the secret to standing out in a saturated market, why clear messaging trumps trendy branding, and how to turn your business into the go-to solution your clients are searching for.

This is about more than marketing. It’s about designing a business that aligns with your life.

3 Action Steps from This Episode:

1. Get Clear on Your Ideal Client — Using Real Data
   Don’t guess. Ask your best clients the right questions to uncover what actually made them hire you. Heidi shares the exact strategy and you can grab her done-for-you client research questions here:
   👉 Download Heidi’s Freebie
2. Fix Your Website’s First Impression
   If someone can’t tell what you do and who it’s for in 5 seconds or less, they’re gone. Use your homepage to say exactly what you do, for whom, and why you’re the obvious choice.
3. Simplify Your Marketing Plan
   Pick 1–3 channels, focus your message around your ideal client’s biggest pain points, and repeat it. The magic isn’t in doing more — it’s in being strategic and consistent.

Learn More from Heidi Thompson
Want to ditch the chaos and start booking more aligned clients with ease? Follow Heidi and dive deeper into her trainings:

• 💻 Website + Podcast: evolveyourweddingbusiness.com
• 📸 Instagram: @evolveyourweddingbusiness
• 📘 Facebook: Evolve Your Wedding Business
• 💼 LinkedIn: Heidi Thompson

Don’t stop here!

Follow Us on IG: @nkbizguru

Download our "Secret Sauce to Writing Emails That Feel Warm, Not Spammy," which gives you the exact templates to create emails that feel personal, welcoming, and full of personality—even when automated.

Are you a creative entrepreneur, wedding pro, or service-based business owner who feels like your website isn’t doing your brilliance justice — this one’s for you.

In today's episode of Leading Her Way, we dive deep into what actually makes a website profitable (spoiler alert: it's not just pretty pictures). Emily Foster of Emily Foster Creative shares how she helps creative service providers in the wedding and hospitality industry design websites and brands that work.

From identifying your ideal client to understanding what your website needs to say (and what it shouldn’t), this conversation is packed with the kind of real-world, revenue-boosting advice most designers don’t tell you.

Plus, she’s gifting you two powerful free resources to take action today (linked below)!

3 Takeaway Actions You Can Start Now:

1. Download the Brand Clarity Workbook
   Before you build or rebrand anything, you need to understand your ideal client and the transformation you offer. Emily’s workbook will help you get clear on your message, audience, and what makes your brand magnetic.
   👉 Grab the free Brand Clarity Workbook
2. Audit Your Website with the Elevated Website Checklist
   Don’t guess what’s working. Use Emily’s proven checklist to ensure your site is aligned with your goals and optimized for user experience.
   👉 Get the Elevated Website Checklist
3. Update Your Instagram Bio for SEO
   Quick win: Add your niche and who you serve directly into your IG bio. This small change increases discoverability and helps your dream clients say, “Yes, she’s for me.”

Ready to take your brand seriously?
Follow and connect with Emily to start building a brand that reflects your genius and sells while you sleep:

• 💻 Website: emilyfostercreative.com
• 📸 Instagram: @emilyfostercreative
• 📘 Facebook: Emily Foster Creative
• 💼 LinkedIn: Emily Mae Foster

Don’t stop here!

Follow Us on IG: @nkbizguru

Download our "Secret Sauce to Writing Emails That Feel Warm, Not Spammy," which gives you the exact templates to create emails that feel personal, welcoming, and full of personality—even when automated.