Marketing Systems for Success

De: Helen Dickman
  • Resumen

  • Marketing Systsems for Success: Your new home for marketing inspiration and support. Hi, I’m Helen! I help female business owners to show up and be seen online so that they can create a profitable business without having to sacrifice all of their free time.
    © 2022 Copyright Love Mondays Club
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Episodios
  • EP 110: Creating Confidence-Boosting Habits for Writing [LIVE Coffee and Coaching Replay]
    May 9 2025
    In this episode of the Marketing Systems for Success podcast, Helen hosts a practical and insightful episode focused on boosting your confidence in writing for marketing. Designed especially for small business owners wearing multiple hats, she outlines several key habits to simplify content creation. From making it about your audience to using your voice effectively, Helen shares actionable tips and frameworks to enhance your marketing skills. Tune in for strategies that will help you to feel more confident and inspired in promoting your business consistently. 00:34 Introduction to Confidence Boosting Habits for Writing 02:47 Reframing Your Marketing Approach 05:00 Content Upgrades and Profile Maintenance 07:41 Creating a Success Journal 11:22 Using Your Voice for Content Creation 12:46 Developing a Personal Brand Vocabulary 14:54 Building a Supportive Feedback Loop 16:29 Recap and Conclusion Links: Join the next Coffee and Coaching session: https://www.helendickmancoaching.com/coffee-and-coaching Work with Helen: https://www.helendickmancoaching.com/work-with-me
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    19 m
  • EP 109: Mastering Legal Aspects for Entrepreneurs with Lucy from Lucy Legal
    May 1 2025
    In this episode of the Marketing Systems for Success podcast, Helen talks with legal expert Lucy Wheeler, commonly known as Lucy Legal. Lucy shares her journey of running a template shop and a membership to support entrepreneurs with the legal side of their businesses. They discuss the challenges of legal matters in business, the importance of having a solid contract, and how to make legal work engaging and less daunting. Lucy provides valuable advice on getting started with legal essentials, the significance of having the right terms and conditions, and why legal protection is crucial for business stability and growth. Tune in to learn how to navigate through legal uncertainties and ensure your business is well-protected. 00:34 Introducing Our Guest: Lucy Legal 01:02 Lucy's Journey and Business Insights 03:35 The Importance of Networking and Public Speaking 06:03 Facing Fears and Building Resilience 09:21 Outsourcing and Seeking Help in Business 17:53 Affordable Legal Services for Entrepreneurs 21:29 The Importance of Legal Considerations in Business 22:31 Essential Legal Documents for Educators and Coaches 24:44 Understanding Trademarks and Their Importance 28:06 Handling Client Cancellations and Payment Issues 34:10 Navigating Difficult Clients and Setting Boundaries 37:55 The Role of Contracts in Business Stability 41:36 Conclusion and Where to Find More Information Useful Links Connect with Helen on LinkedIn: https://www.linkedin.com/in/helen-dickman/ Connect with Lucy on Instagram: https://www.instagram.com/lucy_legal/ Visit Lucy's website here: https://www.lucylegal.co.uk/ Join the community for more weekly support here: https://www.helendickmancoaching.com/community
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    43 m
  • EP 108: Building a Bank of Go To Content Ideas [LIVE Coffee and Coaching Replay]
    Apr 11 2025
    In this episode of the Marketing Systems for Success podcast, host Helen dives deep into the essential strategies for building a robust bank of go-to content ideas. She discusses the importance of creating core content pillars, repurposing content, and balancing evergreen and timely topics. Discover how to establish a content capture system, utilise audience insights, and streamline your marketing efforts. Tune in for practical tips, engaging discussions, and actionable takeaways to simplify and enhance your marketing approach. 00:34 Introduction to April's Coffee and Coaching Session 00:47 Building a Bank of Go-To Content Ideas 01:39 Understanding Content Pillars and Frameworks 04:05 Repurposing Your Content for Maximum Impact 09:12 Creating Evergreen vs. Timely Content 14:37 Capturing and Organizing Content Ideas 19:11 Leveraging Your Audience for Content Ideas 23:27 Conclusion and Invitation to Join Live Sessions Links: Join the next Coffee and Coaching session: https://www.helendickmancoaching.com/coffee-and-coaching Work with Helen: https://www.helendickmancoaching.com/work-with-me
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    26 m
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