Phil East’s last episode ( ep91 ) was one of our most listened to—and he’s back to dive deeper in the second part of a three-part series for 2025.

In this episode Phil chats to Sam about Sales Optimization & Client Retention.

These strategies focus on extracting more value from existing customers and networks, which is often the fastest way to grow profits.

Phil discusses how to maximize every customer interaction with four strategies.

• Upselling & cross-selling increase transaction size.
• Down-selling ensures you don’t lose customers who hesitate.
• Alliances & joint ventures generate new business for free.
• Additional services create recurring revenue and deeper relationships.

The Profit Acceleration Simulator that Phil speaks about is available at

https://bit.ly/BizBoostProfitSim.

It’s a free tool that shows how small changes in each area can lead to massive profit growth.

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Make sure you hit the Subscribe button and tune in for Part 3: Advanced Scaling Strategies right here on The 5 Minute Business Boost ® Podcast

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