Bump to Business Owner Podcast Por Caroline Marshall arte de portada

Bump to Business Owner

Bump to Business Owner

De: Caroline Marshall
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Bump to Business Owner is the go-to podcast for mums who don’t want to compromise on their careers but know that traditional full time employment just isn’t compatible with family life. It’s a space for female entrepreneurs and future founders creating autonomy and a deeper sense of purpose for themselves, their business and their children. Join your host, Caroline Marshall, founder of award winning Virtual Assistant agency Upsource and mum of two boys, in conversation with real women: mothers and entrepreneurs juggling the challenges of growing a successful business whilst raising a family.© Caroline Marshall Economía Gestión y Liderazgo Liderazgo
Episodios
  • S5 E18: Reframing cold sales and my worst experiences - Solo episode with Caroline
    Jun 5 2025

    Last year I decided to push myself and try something new for me and my business. As a founder and mum of 2, I don't have time to be out there relationship building rather than selling.

    So I tried cold sales - and it worked!

    Cold sales have, sometimes justifiably, a bad rap - I’m sharing my worst experiences from both sides of the sale. But it really worked for me. In this episode I share my conversion rates, my ‘how to’ and the mindset tips that helped me succeed.

    Resources:

    LinkedIn: https://linkedin.com/
    Dripify: https://dripify.io/

    Takeaways

    • Coldselling - maybe it’s time to try it

    • The worst thing that happened to me when I tried cold selling

    • Choose the right platform - LinkedIn v Instagram

    • What is a good conversion rate for sales

    • Be prepared - it can be a huge time commitment

    • How not to build relationships

    • My cold selling approach - a how to

    • Mindset tips and how to handle rejection

    Chapters

    01:00 Introduction to Podcasting Challenges
    02:02 The Reality of Cold Selling
    02:50 Experiences with Cold Selling
    04:44 Navigating Relationship Building and Sales
    06:16 Lessons from Sales Calls
    07:58 The Direct Approach to Sales
    10:41 Handling Rejection in Sales
    12:14 Consistency in Communication and Sales
    13:24 Conclusion and Reflection on Cold Selling

    Links:

    Website: www.bumptobusinessowner.com
    Instagram: https://www.instagram.com/bumptobusinessowner/
    LinkedIn: https://www.linkedin.com/in/carolinepooley/


    Music by AudioCoffee: https://www.audiocoffee.net/

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    14 m
  • S5 E17: Matrescence, healing and purpose with Danielle Lauren, The Way Too Honest Mom
    May 29 2025
    This week on Bump to Business Owner, I’m joined by Danielle Lauren, creative powerhouse, former media exec, and founder of Way Too Honest, a business born from the depths of postpartum struggle and radical maternal honesty. From working at the top of global media giants like CNN and Reese Witherspoon’s Hello Sunshine, to battling severe pre- and postnatal depression, Danielle opens up about her experience of motherhood, identity loss, and rebuilding a life and business with purpose. TRIGGER WARNING: Discussion of pre/post natal depression and suicidal thoughts Takeaways: The identity shift of matrescence and why it’s so misunderstood Danielle’s experience with perinatal mental health crisis and life-saving support in Australia The mismatch between external “success” and internal struggle Launching Way Too Honest: affirmation cards for new mums that blend compassion and humour The loneliness of entrepreneurship, finding support, and redefining productivity Letting go of guilt, embracing slow growth, and learning to rest Why honesty in motherhood isn't just cathartic, it can save lives Resources: Maternal Mental Health Alliance: https://maternalmentalhealthalliance.org/ The Room Where It Happens: https://theroomwhereithappens.co.uk/ Chapters: 01:00 Introduction to Danielle Lauren and Her Journey 03:41 From Media to Motherhood: A Career Transition 06:28 The Reality of Motherhood: Expectations vs. Reality 09:09 Identity Shift: The Transformation of Becoming a Mother 11:57 Navigating Mental Health in Motherhood 14:57 The Importance of Compassion and Sisterhood Among Mothers 23:01 The Hidden Struggles of Motherhood 28:29 Anxiety and the Reality of Pregnancy 31:47 The Impact of Mental Health on Motherhood 37:36 Launching Way Too Honest: A New Venture 41:45 Balancing Motherhood and Entrepreneurship 46:05 Understanding Maternal Mental Health 48:39 The Journey of Recovery 51:21 Innovative Ideas in Motherhood Support 55:01 Asking for Help: A Crucial Step 59:38 Rediscovering Joy in Everyday Life Links: Website: www.bumptobusinessowner.com Instagram: https://www.instagram.com/bumptobusinessowner/ LinkedIn: https://www.linkedin.com/in/carolinepooley/ About Danielle Lauren Danielle Lauren is an accomplished creative force and now founder of a beautiful business that brings light and truth to one of the most misunderstood chapters of motherhood. Danielle Lauren is the founder and CEO of Way Too Honest, a brand that creates affirmation and support cards for new mums navigating the fourth trimester, also known as matrescence. Backed by endorsements from Katherine Ryan, Lucy Jones, Zoe Blaskey and Dr. Ellie Cannon, and for every box sold, a donation goes to the Maternal Mental Health Alliance, helping to drive meaningful change in perinatal mental health. Prior to launching her business, Danielle was a powerhouse in the media and tech industries, working as VP of Story for Reese Witherspoon's Hello Sunshine, Innovation Ambassador at Warner Media, and Head of Content Strategy at CNN. She's spoken at global events from Harvard to TEDx with a deep focus on AI, Web3, and the future of storytelling. But as we'll hear today, it was Danielle's own journey through a devastating postpartum period and identity shift that fueled her desire to create her business. Danielle Lauren’s Links: Website: https://www.waytoohonest.co/ TikTok: https://www.tiktok.com/@waytoohonestmom Instagram (Way Too Honest Mom): https://www.instagram.com/waytoohonestmom/ Instagram (Way Too Honest): https://www.instagram.com/waytoohonest.co/ Music by AudioCoffee: https://www.audiocoffee.net/
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    1 h y 5 m
  • S5 E16: Keeping going when business gets tough - Solo episode with Caroline
    May 22 2025

    How do you stay motivated to keep going when times get tough in your business?

    Good question. And an increasingly important one as the economy continues to fluctuate with tariffs, UK legislation and uncertainty creep in.

    In January I was in a difficult situation with my business, but I got through it and learnt a lot. This week, I’m sharing my tips for keeping going when times are tough in your business.

    Takeaways

    • The realities of being a working mum

    • Keeping going when times get hard in your business

    • Trumps tariffs are worrying for many founders

    • March 2025 was my best month in business so far

    • January was a real struggle

    • What I learnt

    • My tips for getting through difficult times in business

    Chapters

    00:00 Embracing the Chaos of Motherhood and Business

    01:19 Navigating Tough Times in Business

    07:34 Finding Community and Normalizing Struggles

    Links:

    Website: www.bumptobusinessowner.com

    Instagram: https://www.instagram.com/bumptobusinessowner/

    LinkedIn: https://www.linkedin.com/in/carolinepooley/


    Music by AudioCoffee: https://www.audiocoffee.net/

    Más Menos
    12 m
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