B2B Marketers on a Mission Podcast Por EINBLICK arte de portada

B2B Marketers on a Mission

B2B Marketers on a Mission

De: EINBLICK
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 On this podcast, we’re on a mission – to change and disrupt the way people think about B2B marketing one insightful conversation at a time. Get inspiration from interviews with B2B marketers and industry experts who share their stories, achievements, thoughts on trending topics, and give B2B marketing tips and recommendations. This show is hosted by Christian Klepp, Co-founder of EINBLICK Consulting.©2020-2025 EINBLICK Consulting Inc. Economía Gestión Gestión y Liderazgo Marketing Marketing y Ventas
Episodios
  • Ep. 177: How to Turn Around An Underperforming Marketing Campaign

    Ep. 177: How to Turn Around An Underperforming Marketing Campaign
    May 21 2025
    Skip Wilson (CEO, Draft Media Partners) on how to turn around an underperforming marketing campaign. Skip highlighted the importance of recognizing that every campaign has room for improvement. He discussed why a systematic approach is important and why the need for clear audience targeting and effective messaging is paramount.
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    39 m
  • Ep. 176: How to Think Creatively and Get New Customers in B2B

    Ep. 176: How to Think Creatively and Get New Customers in B2B
    May 14 2025
    Brook Shepard (Founder & CEO, Mason Interactive), who shared proven strategies on how to think creatively and get new customers in B2B. Brook emphasized the importance of focusing on breaking through the noise rather than just relying on technology. He also highlighted the need to understand churn ratios, set specific customer targets, and advocated for a diversified media strategy.
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    35 m
  • How to Strategically Leverage LinkedIn to Grow Your Audience | Sivan Ohavim | EP 175

    How to Strategically Leverage LinkedIn to Grow Your Audience | Sivan Ohavim | EP 175
    May 7 2025
    Sivan Ohavim (CEO, Elevate Media), who shared insights on how B2B companies can strategically leverage LinkedIn to grow their audience and generate qualified leads. Sivan discussed why personalized outreach outperforms generic campaigns and talked about how to build targeted, high-quality lead lists that focus on specific buyer pain points.
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    35 m
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