In this episode of AnnaJoTalks: Work Life for Badasses, Coach AnnaJo walks you through the exact framework she’s used to reinvent her life and career, not just once, but again and again.

Recorded during a powerful moment of reflection (not quite on her birthday, but with all the same heart and fire), she introduces her signature Reinvention Triangle:
✨ Own Your Story
✨ Create a Vision
✨ Experiment Boldly

If you’re craving a shift in your career, your lifestyle, or your identity, this episode gives you the permission and the practical tools to begin.

You’ll hear real examples from her journey, simple steps to get started, and a reminder that reinvention doesn’t require perfection it starts with a tiny spark and a whole lot of courage.

This isn’t just an episode it’s a gift to help you live life on your own terms. 🎁

Press play and let the reinvention begin.

Secrets of a Supermom

How does she do it all?

In this episode, I sit down with Lori Whitney Oberbroeckling, a powerhouse mom of four, corporate leader, author, podcaster, and founder of Secrets of Supermom. Lori shares how she manages a family of six while building a thriving career and helping other women do the same. We talk about routines, boundaries, ambition, and the myth of “doing it all”, and what actually works instead.

Whether you’re a working parent, entrepreneur, or simply someone trying to juggle a lot without burning out, this conversation is packed with honest insights, real-life strategies, and a whole lot of encouragement.

🎧 Listen in and learn:

• How Lori structures her days as a corporate leader and mom of four

• Her best-kept secrets for managing energy, not just time

• Why boundaries are essential—and how to create them

• The truth behind “Supermom” and how to redefine success on your own terms

You're Invited to Supermom Summer Camp!

This is your official invitation to Supermom Summer Camp —, a totally FREE virtual event just for moms who are done with burnout and ready for better.
🗓️ June 16–20
- Choose your own trail (Clarity, Momentum, Energy, or Boundaries)
- Earn badges, gain practical tools, and join me at the campfire!

💥 I’ll be speaking on Day 1, sharing how to build boundaries in work and in life — don’t miss it!

Grab your free camp pass here:
https://secretsofsupermom.mykajabi.com/a/2148123648/ChM2Laze

✨ Connect with Lori:

Website: https://www.secretsofsupermom.com
Podcast: https://secretsofsupermom.com/the-blog/
Facebook Page: https://www.facebook.com/secretsofsupermom
Facebook Group: https://www.facebook.com/groups/secretsofsupermom
Instagram: https://www.instagram.com/secretsofsupermom
LinkedIn: https://www.linkedin.com/in/secretsofsupermom

In this episode, Coach AnnaJo sits down with the brilliant and bold Catarina Abreu, a healthcare strategist, consultant, and soon-to-be author, to talk about career reinvention, leadership, and living life on your own terms.

From growing up across six countries and witnessing her mother’s healthcare journey, to navigating burnout, loss, and the toxic trap of “success on paper”, Catarina’s path is anything but linear. But through resilience, vision, and a researcher’s mindset, she carved out a life and career that aligns with her purpose.

💡 Spoiler: It involved saying no to becoming a doctor or PhD, yes to a leap of faith with Columbia University, and total transformation after the worst year of her life.

This conversation is a deep dive into:

• The emotional turning points that catalyze reinvention

• Why rejecting traditional career paths doesn’t mean failure—it means courage

• How Catarina designed a new leadership identity rooted in authenticity

• The power of using your values (not a perfect plan) to build what’s next

🌟 About Catarina Abreu

Catarina is a strategist and educator who defies norms in AI, healthcare, and leadership. With 12+ years in the field and a multicultural background, she’s now empowering women in research to become mission-driven thought leaders. Her upcoming book captures leadership lessons through the lens of personal growth and professional disruption.

Instagram: https://www.instagram.com/adasiainsights

LinkedIn: https://www.linkedin.com/in/catarina-bcla-abreu/

Substack: https://catarinacostaabreu.substack.com/

🗣 Favorite Quotes

“I didn’t want a traditional career. I wanted to build one that felt true.”
“You don’t always need the perfect vision—just the courage to explore your values.”
“Sometimes the year everything falls apart is the year you finally find yourself.”

🎧 Listen Now

Join us for this powerful and honest episode, and find the inspiration to build the next chapter of your own story, without waiting for permission.