Your Brand Should Be Gay (Even If You’re Not) Audiolibro Por Re Perez arte de portada

Your Brand Should Be Gay (Even If You’re Not)

The Art and Science of Creating an Authentic Brand

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Your Brand Should Be Gay (Even If You’re Not)

De: Re Perez
Narrado por: Re Perez
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What made you check out this book? Perhaps you’re wondering why your brand should be gay. Or maybe the pink covered book jacket grabbed your attention? Did the idea of uncovering the art and science of creating an authentic brand pique your curiosity? Maybe it’s all of the above. Whatever the case, the book made enough of an impression that you are now reading these words. What this moment demonstrates is the idea behind what an authentic brand is all about—owning a perception in the marketplace that compels people to take action.

In Your Brand Should be Gay (Even if You’re Not), Re Perez—seasoned Brand Strategist, keynote speaker, CEO and founder of Branding For The People—uses real-life case studies and behind-the-scenes stories to challenge your understanding of branding, demonstrate the transformational impact of authentic brands, and share his proven branding process that has helped his clients shift from unknown to celebrity-like status. Pre-revenue to multi-millionaire. Ashamed to proud. Outdated to cutting-edge. And, embarrassingly inauthentic to courageously authentic both in life and in business.

©2020 Re Perez (P)2023 Re Perez
Estimación y Planificación Estratégica Gestión y Liderazgo Marketing Marketing y Ventas Negocio Liderazgo Administración Relaciones públicas
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The content is a different perspective from branding than what I have encountered. Eager to find out more I went to the Book's Resources Page; normally when a book says resources available they are free. These are $7 a piece or $27 for the Bundle; I bought the Business Bundle. There was no link given at purchase. I received a bare bones email with a link to a Google Drive 12 hours later. The link said Access Denied, now awaiting a resolution.

This is the first time that I have encountered so many issues to just download a book's resources. Anything he says about business; is tainted just from this experience.
Although, now I know what not to do if I write a book and I say resources available. If this is my experience, how accurate is the content in his book? Maybe the money recieved from successful clients can be used to manage the content delivery system in place.

Do Not Purchase the resources mentioned!!!

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