Novedades

Unlock the full potential of Google Ads with this comprehensive, step-by-step guide designed for marketers, entrepreneurs, and business owners. Google Ads Primer walks you through the essential strategies for planning, executing, and optimizing your ad campaigns for maximum performance. From mastering keyword research and crafting high-converting ads to setting clear objectives and analyzing performance metrics, this book gives you the tools you need to succeed in today’s competitive digital landscape.

Master the Craft: Discover the foundational techniques for crafting stunning jewelry and unique handmade items that stand out in the market. From beading and wire wrapping to resin art and polymer clay, you'll gain the skills needed to create professional-quality pieces. Build Your Brand: Learn how to develop a strong brand identity, create a memorable business name, and craft a story that connects with your customers.

What if search engines no longer needed users to click on links to find the answers they seek? As AI-powered search engines evolve, traditional SEO strategies are no longer enough to stay visible in an increasingly competitive digital landscape. Answer Engine Optimization (AEO) is the future of search, designed to help businesses, content creators, and marketers adapt to AI-driven search engines like Google SGE, ChatGPT, Perplexity, and Bing Chat.

Unlock Proven Secrets to Real Estate Wealth in Just 9 Steps – Even with No Money! Tired of watching others build wealth through real estate investing while you're stuck on the sidelines? Imagine earning passive income, building a profitable property portfolio, and securing valuable assets, even if you are starting with little to no capital.

Jared Dean isn’t winging it — he’s a master HVAC sales tactician. With over two decades in the industry, Jared has developed a precise, proven process that earns trust, overcomes objections, and closes premium HVAC systems at a staggering $25K average ticket with a 64% closing percentage. Jared works just three days a week in the field, serves full-time as a pastor, and still sold $3.5 million last year. In this conversation, he opens up his playbook — step by step. What you’ll walk away with: The first 10 minutes that make or break the sale — Jared’s subtle script to ...

Digital accessibility and compliance can seem confusing at first, but as you're about to find out, everything's actually fairly simple and straightforward. In this book, we'll quickly make sense of: WCAG Audits VPATsOther subjects covered include: Scans User Testing Remediation Overlays Overlay Widgets Certification Accessibility Statements Accessibility PoliciesThere's also a section dedicated to artificial intelligence and how real AI can save you time and money with your project. We'll also cover two accessibility project hypotheticals to put the concepts into their practical application...

Los tiempos de la publicidad tradicional en medios electrónicos e impresos ya pasó de moda, hoy las audiencias están en medios digitales por lo que es fundamental aprender a invertir bien en amplificación en redes sociales.

The author argues that in an extremely cluttered marketplace, traditional differentiation is no longer enough—today companies need “radical differentiation” to create lasting value for their shareholders and customers.

Aaker on Branding distills the most essential branding principles from David Aaker’s extensive works, offering a comprehensive guide to building a strong, enduring brand. This compact resource provides businesses with actionable insights on brand strategy, brand portfolios, and brand management, addressing key branding challenges and offering a road map to prioritize and apply Aaker’s concepts effectively.

Are you struggling to keep up with shifting algorithms? Unsure which platforms fit your brand or how to create content that truly connects? You're not alone. Social media can feel daunting, but with the right strategies, it becomes a powerful tool for growth.

Are you passionate about reading books and sharing your opinions about them? What if you could turn your passion into a profitable online business? Make Money with Amazon Ebook Reviews is your complete guide to making a sustainable income by reviewing products on Amazon and leveraging the power of affiliate marketing, money-making strategies, and more.

If you're even thinking about doing door-to-door pest control sales, YOU NEED THIS BOOK! Learn the exact techniques that Lenny Gray, author of Door-to-Door Millionaire and MORE Door-to-Door Millionaire has been using to make millions selling pest control door to door. The prequel to this book, Door-to-Door Pest Control Sales Learn What to Say in 77 Minutes! shares exactly what to say and when to say it, and this book teaches exactly what to do!

In Little Bosses Everywhere, journalist Bridget Read tells the gripping story of multilevel marketing in full for the first time, winding from sunny postwar California, where a failed salesman started a vitamin business, through the devoutly religious suburbs of Michigan, where the industry built its political influence, to stadium-size conventions where today’s top sellers preach to die-hard recruits. MLM has enriched powerful people, like the DeVos and Van Andel families, Warren Buffett, and President Donald Trump, all while eroding public institutions and the social safety net.

Twenty-five years after his life was transformed by the power of Go for No, Eric Bratton is at the pinnacle of his career. A successful entrepreneur, he has built a life most would envy. But when the opportunity to realize his lifelong dream of owning a premier golf course appears, he finds himself facing the same fears and doubts that plagued him decades ago.

“El Arte Brutal De Vender Sin Frustración no es solo un libro, es una advertencia disfrazada de lecciones brutales.” -Manuel de la Cruz Si estás harto de consejos reciclados, frases motivacionales vacías y fórmulas que no aplican al mundo real, este libro es para ti. Aquí no vas a encontrar teorías complicadas ni pasos mágicos. Vas a encontrar 5 lecciones BRUTALES, sin filtro ni adornos, que transformarán tu manera de vender, conectar y vivir de las ventas con claridad, seguridad y resultados. 🔪 Domina el juego del vendedor 🔥 Conecta con tus clientes de forma auténtica y ...

UNLOCK THE POWER OF AI AGENTS FOR YOUR BUSINESS Transform Your Operations, Boost Efficiency, and Increase Profits Discover the game-changing potential of AI agents in revolutionizing your business operations. "AI AGENTS FOR BUSINESSES" is your ultimate guide to harnessing the power of agentic AI systems, without requiring any coding expertise. This is YOUR ROADMAP to expand your business and increase profits by leveraging LLM-powered autonomous systems to automate tasks, solve complex problems, and stay ahead in the AI revolution in your business. What You'll Learn - Breakdown technical ...

En El sistema SURGE, el prolífico autor de libros para pequeñas empresas Mike Michalowicz comparte el proceso de cinco pasos para identificar tendencias en tu mercado. Después de leer sus historias desde las trincheras y su enfoque sensato, te darás cuenta de que no necesitas esperar a un golpe de suerte.

Bulletproof Your Marketplace offers platform stakeholders useful and actionable ways to avoid to identify, predict, prevent, and respond to the risks that come with launching, operating and scaling marketplaces and digital platforms.

In his most important work to date, Ray unveils his raw and riveting testament, sharing his lessons in network marketing and how they intersect with his newfound faith and the transformative impact it has had on every aspect of his life.

Top performers have figured out a radical new approach that is redefining what it means to be a "rainmaker" in today's professional services market. Drawing on a comprehensive, quantitative study of nearly 3,000 partners, The Activator Advantage identifies the five types of partners found across the professional services landscape and shows how only one of them—the Activator—drives consistent growth.