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Build a Better Business Book
- How to Plan, Write, and Promote a Book That Matters
- De: Josh Bernoff
- Narrado por: Josh Bernoff
- Duración: 7 h y 47 m
- Versión completa
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General5 out of 5 stars 4
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Narración:5 out of 5 stars 4
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Historia4.5 out of 5 stars 4
Build a Better Business Book is the first accessible and comprehensive guide for authors who want to create impact. Josh Bernoff, a best-selling author, veteran editor, and insightful writing coach with decades of experience on 45 successful book projects, explains the systematic way to refine your idea and then research, write, publish, and promote a book that matters.
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5 out of 5 stars
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Straight Facts, No BS on Books
- De Amy Summers en 06-29-24
- Build a Better Business Book
- How to Plan, Write, and Promote a Book That Matters
- De: Josh Bernoff
- Narrado por: Josh Bernoff
Practical and Actionable Advice for Aspiring Authors
Revisado: 07-23-23
I recently shared some fresh ideas with a friend over lunch. He said, “You should put that into a book.” It scared me. “I can’t possibly write a business book.” After some more cajoling, I promised to at least explore learning about the process, which led me straight to this title.
Josh delivers more than one would expect from an offering of this sort. No fluff. No filler. Just rock solid wisdom that only comes from experience. I’m now claiming Josh as my book publishing mentor. Every question was answered. I have an action plan that will likely take me two years, but maybe one day Josh will be reviewing my book on a platform like this.
Let’s get it. Let’s go!
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The Catalyst
- How to Change Anyone's Mind
- De: Jonah Berger
- Narrado por: Keith Nobbs, Fred Irby
- Duración: 6 h y 46 m
- Versión completa
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General4.5 out of 5 stars 630
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Narración:4.5 out of 5 stars 515
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Historia4.5 out of 5 stars 513
Everyone has something they want to change. Marketers want to change their customers' minds and leaders want to change organizations. Start-ups want to change industries and nonprofits want to change the world. But change is hard. Often, we persuade and pressure and push, but nothing moves. Could there be a better way? This book takes a different approach. Successful change agents know it's not about pushing harder, or providing more information, it's about being a catalyst.
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3 out of 5 stars
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Was this book written to change my mind from a republican to a democrat?
- De Jack Shocklee en 10-02-20
- The Catalyst
- How to Change Anyone's Mind
- De: Jonah Berger
- Narrado por: Keith Nobbs, Fred Irby
Brilliant study of the mechanics of change
Revisado: 01-01-23
A must read for anyone who might find themselves in need (or want) of changing the mind of a friend or colleague.
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