This was a recent live guest expert training held in my community Web Designer Pro™. To get all the resources mentioned, along with the links, slides and access to the extended Q&A session, you can get it as a member of Pro!

In this training, Shannon Mattern covers how to offer paid discovery and more specifically, how and when to add it into your sales calls.

If you’re interested in getting paid before you get paid, getting paid for your ideas and/or having a clear separation between free consult calls vs paid discovery/strategy sessions…this one is for you.

If you’d like more guidance, scripts and a more “handheld” approach to offering paid discovery, Shannon has a full Paid Discovery Mastery Course!

Normally $500, only $297 for members of Pro AND for a limited time, you can get this same discount even if you're not yet a member of Pro!

Use code coupon code PAIDDISCOVERYPRO at checkout.

When you join Web Designer Pro™ (on any tier) you'll get instant access to the new private audio course feeds for:

• Web Design Business Course
• Maintenance Plan Course
• Scale Your Way Course

Join Web Designer Pro™ and enjoy instant access to these courses in audio format along with the full courses inside Pro!

As a web designer, you may eventually get to a point (or maybe you’re there now) where you want to connect, support and continue to empower your clients in one place.

One way to do that is by offering a customer membership or community. It’s a great way to build MRR, stay top of mind, create powerful customer relationships, partnerships, etc.

I get it, as a web designer, you didn’t sign up to be a community builder BUT you might be sitting on a golden opportunity here so to dive into this subject, I’m excited to share a conversation I had with Carol Dunlop – a Web Designer Pro member and entrepreneur of over 30 years, recently on her podcast!

While she interviews me in this one about online community building and about how to reignite HER customer marketing membership, everything we discuss can be implemented by you if you’re considering having a customer membership of your own.

We dive into:

• How a little change in her maintenance plan massively increased her MRR almost instantly
• How to build an online customer community
• When to sell said community in the lifetime of a customer
• How to balance community building and service work
• How to price a customer community

And much more.

Big thanks for letting me repurpose this chat with you and to Carol for having me on her show!

Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/367

Ever wondered how to have time to market your business while still having time to get design projects done?

Well, there’s no magic formula and striking the balance between the two is tricky. But a great example of someone doing this well is my dude from down under, word-class logo designer James Barnard.

James follows a simple 50/50 approach. Meaning 50% of his work is dedicated to marketing (social media, videos, speaking, interviews) and 50% is dedicated to service work (proposals, calls, logo designs, admin work, etc)

It was awesome catching up with James to dig into this topic more which – speaking of 50% – is actually only 50% of this conversation. This turns into a coaching call about halfway through as we dig into James’ lead funnel and we pinpointed some very interesting challenges that I helped walk him through.

I hope everything we covered together helps you and your lead funnel/bad-fit weeding out processes as well.

P.S. I recently posted about the website audit I did for James following this call that you can check out here! It’ll be a great next step after hearing our convo.

Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/366