Ben Leonard, co-founder of Ecom Brokers, shares his expertise on building a successful e-commerce brand. He emphasizes the importance of understanding your audience and developing products that solve their problems. Ben also discusses the significance of trademarks and the need to consult with professionals when it comes to intellectual property. He provides insights on naming a brand and the value of user-generated content. Ben highlights the importance of email lists, launching on Amazon, and dealing with negative reviews. He also touches on the process of planning for an exit and the factors that contribute to a company's valuation.

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Retail-Outsource provides virtual assistance and customer support services for eBay, Amazon, and website sellers. We help clients improve their brand by building highly successful virtual assistance service teams to support their products and services.

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