Welcome to this weeks’ episode of The Australian Small Business Show!

In this episode we are talking about hiring staff for your small business and Kristy-Lee shares her expertise on the biggest, and most common mistakes she sees small businesses make when it comes to hiring staff.

Today we focus on three themes of mistakes:

1) Hiring for the wrong role. when we lack clarity about what role we need to hire for, we are bound to have problems with the hire.

2) Hiring the wrong person. Whether it’s a skills mis match or a team fit issue, hiring the wrong person leaves us certain to be back to square one within months.

3) Hiring at the wrong time. If we don’t have the work to keep someone busy, or hire when we can’t onboard or train effectively, we increase the chances the new hire will leave very quickly.

As discussed, if you’d like to join our free webinar on the Hire Right Formula, click here to get your seat:

https://www.peoplepoweredbusiness.com.au/hire

Connect with Us:

If you're an Australian Small Business Owner, we'd love to connect with you on socials. You can give our Facebook Page a like here:

https://www.facebook.com/theaustraliansmallbusinessshow

Or follow us on Instagram here:

https://www.instagram.com/aussmallbizshow/

* Disclaimer: The information shared

on The Australian Small Business Show is general in nature and does not

constitute professional advice, legal or otherwise. We recommend consulting

with your advisors on your specific circumstances.

Welcome to this weeks’ episode of The Australian Small Business Show!

In this episode we are talking about why it’s critical to review and streamline business operations and the cost savings that can be achieved by doing do.

We discuss the common operational bottlenecks, and signs that it’s time for an operational review, and also share some of our favourite strategies, and AI tools we’ve been using, which might be able to help you simplify, streamline and improve your operational efficiencies.

We also follow on from our previous two episodes and discuss the value of outsourcing tasks, projects and areas of your business to expert professionals – because despite commonly held beliefs, as a small business owner you do not need to be the expert in everything.

Connect with Us: If you're an Australian Small Business Owner, we'd love to connect with you on socials. You can give our Facebook Page a like here: https://www.facebook.com/theaustraliansmallbusinessshow

Or follow us on Instagram here: https://www.instagram.com/aussmallbizshow/

* Disclaimer: The information shared on The Australian Small Business Show is general in nature and does not constitute professional advice, legal or otherwise. We recommend consulting with your advisors on your specific circumstances.

Welcome to this weeks’ episode of The Australian Small Business Show!

Today we are following on from last weeks episode where we were joined by Adrienne Donnelly from Seed Virtual Assistants and Organised by Adrienne to discuss the value of engaging VA’s to support your business growth.

In today’s episode Matt and Kristy-Lee share how they leverage the support of VA’s (virtual assistants) to support their businesses, and how their clients do the same.

We share practical strategies on how you too can use VA’s to buy back your time, and support your business growth.

Connect with Us: If you're an Australian Small Business Owner, we'd love to connect with you on socials. You can give our Facebook Page a like here: https://www.facebook.com/theaustraliansmallbusinessshow

Or follow us on Instagram here: https://www.instagram.com/aussmallbizshow/

* Disclaimer: The information shared on The Australian Small Business Show is general in nature and does not constitute professional advice, legal or otherwise. We recommend consulting with your advisors on your specific circumstances.

Welcome to this weeks’ episode of The Australian Small Business Show!

Today we are joined by Adrienne Donnelly from Seed Virtual Assistants and Organised by Adrienne to discuss the value of engaging VA’s to support your business growth.

Adrienne is an experienced personal virtual assistant and mentor to other established and aspiring VA’s across Australia.

Since the beginning, Adrienne has held a passion (and a knack) for all things organisation and facilitation and has made it her business to ensure all the t’s are crossed and the i’s are dotted, offering the ultimate peace of mind to the businesses and individuals she supports.

Since launching her business, Adrienne has connected with industry professionals of all kinds. Now, she has a team of specialists that work with her on projects, including other VAs, graphic designers, photographers, videographers, copywriters, website developers and editors.

With ever-growing opportunities in the digital world, and the capacity to work remotely, flexibly and often immediately, Adrienne believes that virtual assistants are becoming increasingly sought-after.

Adrienne is also a co-founder of The Newcastle Virtual Assistants Network, which has fulfilled a need for connection and collaboration in the industry, and has become an incredible opportunity for local business owners since its inception in 2019.

Connect with Adrienne:

https://www.organisedbyadrienne.com.au/

https://www.seedvirtualassistants.com.au/

Connect with Us: If you're an Australian Small Business Owner, we'd love to connect with you on socials. You can give our Facebook Page a like here: https://www.facebook.com/theaustraliansmallbusinessshow

Or follow us on Instagram here: https://www.instagram.com/aussmallbizshow

* Disclaimer: The information shared on The Australian Small Business Show is general in nature and does not constitute professional advice, legal or otherwise. We recommend consulting with your advisors on your specific circumstances.

Welcome to this weeks’ episode of The Australian Small Business Show.

In today’s episode we are talking about setting your goals and intentions for 2025.

Specifically today, we unpack the SMART goal setting framework. SMART is an acronym and here is the breakdown of how to create SMART goals:

• Specific: Your goals needs to be specific, this means you need to clearly define what you want to achieve. This might be increase revenue by 10%, secure 5 new high ticket clients who spend at least $50k each in the calendar year, help 50 new people, hire 5 new sales staff – it can be anything, but it must be specific.
• Measurable: You need to be able to measure your goal, so set criteria to track progress. Take the increase revenue by 10% example – that’s measurable, and you could break that down so that you can see how you are tracking towards that on a monthly basis.
• Attainable: Whilst we love a lofty goal, and may have set a few ourselves in the past, it’s important to ensure your goals are realistic and achievable. It also needs to be something you have the control to action.
• Relevant: It’s critical to align goals with your broader business objectives. There is no point chasing a goal that doesn’t align with the bigger picture of what you want to achieve long term.
• Time-bound: This is essential, do you want to get this done this week, this month, or this year. There needs to be a date on any good goal.

Connect with Us: If you're an Australian Small Business Owner, we'd love to connect with you on socials. You can give our Facebook Page a like here: https://www.facebook.com/theaustraliansmallbusinessshow

Or follow us on Instagram here: https://www.instagram.com/aussmallbizshow/

* Disclaimer: The information shared on The Australian Small Business Show is general in nature and does not constitute professional advice, legal or otherwise. We recommend consulting with your advisors on your specific circumstances.

Welcome to this weeks’ episode of The Australian Small Business Show!

In today’s episode we are talking about the power of reflecting back on 2024 in order to set yourself up for a successful 2025.

Specifically, we recommend reflecting on:

• Top Lessons Small Businesses Learned in 2024

What were the lessons you learnt last year (good or bad)?

What specifically have they taught you?

What knowledge have you gained?

• Reflect On and Celebrate Your Wins:

Acknowledge the milestones you achieved, big or small.

It’s important to remember the good things we achieve in business.

What the January 2024 version of you think of these wins?

• The Numbers

Look is your profit and loss, what is it telling you?

Reflect on the key metrics that matter to you.

Can you look at reviews and customer feedback data?

• Reflect on Mistakes Without Guilt:

If you are striving to improve or grow your business, you will make a mistakes, celebrate them, they are signs you’re learning;

Approach this in a guilt-free way, mistakes are part of business

What lessons have you learnt from these mistakes?

We recommend creating a 'Lessons Learned' document as part of your reflection process that you can come back to and build on.

Connect with Us:

If you're an Australian Small Business Owner, we'd love to connect with you on socials. You can give our Facebook Page a like here: https://www.facebook.com/theaustraliansmallbusinessshow

Or follow us on Instagram here: https://www.instagram.com/aussmallbizshow/

* Disclaimer: The information shared on The Australian Small Business Show is general in nature and does not constitute professional advice, legal or otherwise. We recommend consulting with your advisors on your specific circumstances.

Welcome to this weeks’ episode of The Australian Small Business Show!

In today’s episode we are following on from our discussion last week with Ryan Griffin from Chunky Duck.

Today we are sharing 5 simple SEO strategies for small businesses who want to do a little DIY SEO over the Christmas period.

Our 5 strategies are:

1. Keyword Research – Find What Your Customers are Searching For

Keyword research is the foundation of any successful SEO strategy. It helps you understand what terms your potential customers are using to search for your products or services.

Tip: Look at competitor websites to identify keywords they’re ranking for.

2 Optimize Website Titles and Meta Descriptions

Titles and meta descriptions are the first things people see on search engine results pages (SERPs). Well-optimized titles and descriptions can significantly improve your click-through rate (CTR).

Tip: Keep your titles and meta descriptions focused on the user’s intent – what do they want to know or solve by clicking on your link?

3. Create High-Quality, Engaging Content

Google values content that is helpful, informative, and answers user queries. Creating high-quality content is one of the best ways to improve your SEO ranking and engage your audience.

Tip: Include relevant keywords in your blog titles, headings, and within the content naturally, but avoid keyword stuffing.

4. Improve Your Website’s Mobile Experience

With more people using smartphones to browse, Google considers mobile-friendliness a key ranking factor. A website that is mobile-friendly provides a better user experience and boosts SEO.

Tip: If your site is slow on mobile, consider optimizing images and removing unnecessary plugins that may be slowing it down.

5 Encourage and Manage Customer Reviews

Online reviews are a powerful ranking factor, especially for local SEO. Positive reviews not only improve your reputation but also influence search engine rankings.

Tip: Use reviews to identify common customer pain points or satisfaction factors, and improve your products or services based on feedback.

Connect with Us: If you're an Australian Small Business Owner, we'd love to connect with you on socials. You can give our Facebook Page a like here: https://www.facebook.com/theaustraliansmallbusinessshow

Or follow us on Instagram here: https://www.instagram.com/aussmallbizshow/

* Disclaimer: The information shared on The Australian Small Business Show is general in nature and does not constitute professional advice, legal or otherwise. We recommend consulting with your advisors on your specific circumstances.

Welcome to this weeks’ episode of The Australian Small Business Show!

In today’s episode we are joined by special guest Ryan Griffin from Chunky Duck.

Like many of us entrepreneurs, Ryan’s journey to his current business has not been a straight line. Initially a professional baseball player, he returned to Australia ready to start his career in digital marketing. He worked for many years in a marketing agency before turning to scuba diving and juggling freelancing. As Covid hit he went all in on his own digital agency–now known as ChunkyDuck.

In today’s discussion Ryan helps us understand what SEO (Search Engine Optimisation) is, and why it’s important for every business. We also discuss the impacts AI is having on search, SEO and organic reach.

If you’d like to connect with Ryan you can find him on LinkedIn here, or head over to Chunky Duck to check out their work.

Connect with Us:

If you're an Australian Small Business Owner, we'd love to connect with you on socials. You can give our Facebook Page a like here: https://www.facebook.com/theaustraliansmallbusinessshow

Or follow us on Instagram here: https://www.instagram.com/aussmallbizshow/

* Disclaimer: The information shared on The Australian Small Business Show is general in nature and does not constitute professional advice, legal or otherwise. We recommend consulting with your advisors on your specific circumstances.