Welcome to another episode of The After Work Entrepreneur Podcast! I'm your host, Cathy E. Smith, and today we're diving deep into social media strategies for aspiring entrepreneurs. This episode is packed with actionable tips and strategies for leveraging platforms like TikTok, Facebook, LinkedIn, Pinterest, YouTube, and Instagram. All with the goal to grow your business while juggling your 9 to 5 job. From participating in TikTok trends to creating visually appealing pins on Pinterest, we'll cover everything you need to know to start posting smarter, not harder, and see real results. By the end of this episode, you'll have a toolkit of strategies to create engaging content, grow your audience, and maximize your time online. So grab your notepad and let's unlock the power of social media for your entrepreneurial journey!

Welcome to Episode 34 of The After Work Entrepreneur Podcast! I'm your host, Cathy E. Smith, and today we're diving deep into three critical business elements that every aspiring entrepreneur must master to succeed. Whether you're just starting out or looking to refine your current business strategies, it's essential to understand the importance of sales and marketing, building a ready-to-buy audience, and having a reliable payment system in place. From compelling messaging to leveraging social media and choosing the right payment processors, we'll cover all the bases to help you transition smoothly from a 9 to 5 job to a thriving entrepreneurial career. So grab your notepad and prepare for insights that will help you grow and scale your business. Let's get started!

Welcome to The After Work Entrepreneur Podcast, where we empower professionals like you to build thriving businesses and take control of your future. I'm your host, Cathy E. Smith, and in today's episode, we're diving into actionable strategies to help you plan for a successful new year in your business. Whether you're just starting out, scaling up, or sustaining your entrepreneurial journey, we've got you covered with essential tips on revenue planning, time management, system automation, personal and professional development, business finances, sales and marketing, and lead nurturing. Grab a notebook as we map out a solid foundation for your best year yet. Let's start making this your most successful year, one step at a time!

In this episode of The After Work Entrepreneur Podcast, we tackle a critical question for aspiring entrepreneurs: Do you have a Plan B? With economic uncertainties looming, it’s vital to take control of your future and ensure your business idea can withstand the tides of change.

Join us as we explore the 90-Day Start Your Business Planner, a step-by-step guide designed to help you move from concept to launch with confidence. Whether you’re navigating how to validate your idea, name your business, or structure your operations, this episode breaks down the tools and strategies you need to thrive—not just survive.

If you’re feeling stuck, overwhelmed, or unsure about where to begin, this conversation will inspire you to take action and equip you with the clarity you need to move forward. Tune in and discover how to turn your entrepreneurial dream into a thriving reality!

In today’s episode, we’re diving deep into a crucial topic for anyone on the brink of leaving their nine-to-five for full-time entrepreneurship: the exit plan. We’ll explore key signs that indicate you’re ready to make the leap, strategic steps to minimize risks, and effective ways to manage relationships with your employer and colleagues during this significant transition. Whether it’s ensuring financial stability, validating your business model, or maintaining positive work relationships, we’ve got actionable advice to help you make this journey smoothly. Stay tuned until the end for details on my Exit Plan Checklist and an inside look at our exclusive After Work Entrepreneur Community. Ready to take the first steps toward your entrepreneurial dreams? Let’s dive in!

Welcome back to another exciting episode of The After Work Entrepreneur Podcast! In today's episode, host Cathy E. Smith dives deep into the power of referral marketing and word of mouth to supercharge your lead generation efforts. Cathy unpacks practical strategies to create a structured referral program, leverage social media advocacy, and turn loyal customers into brand ambassadors. This episode is a must-listen if you're looking to maximize your business growth with cost-effective and trust-centered approaches. Join us as we explore how to build relationships, foster trust, and create a buzzing community around your brand. Don’t miss out!

Welcome to Episode 29 of The After Work Entrepreneur Podcast, "Profits 101." Today, we're diving into one of the cornerstones of business success: creating a robust revenue plan. Whether you're juggling a side hustle or aiming to go full-time with your entrepreneurial dream, this episode is packed with practical advice to help you generate consistent income and achieve sustainable growth. We'll explore three essential strategies: identifying your revenue streams, setting clear revenue goals, and developing a solid sales and marketing strategy. Tune in to supercharge your business income and take actionable steps toward thriving entrepreneurship. Let's get started!

In today's episode, we're diving into transforming your messaging into a magnet that attracts the right buyers for your product or service. I will explore why clear, effective messaging is crucial for your business's survival and growth, and share three essential tools, tips, and strategies to ensure your communication resonates with your ideal audience. From using frameworks like StoryBrand to leveraging audience feedback and practicing the KISS principle—Keep It Simple and Specific—we'll cover actionable steps to refine and amplify your message. Plus, I'll pose key questions and actions you can implement to align your messaging with your business goals. Get ready to unlock the secrets to captivating your ideal clients and driving your business forward. Let's get started!