• Tapped In: 2024 Beer Trends and Beyond with the NBWA's Lester Jones

  • Jan 23 2025
  • Length: 48 mins
  • Podcast

Tapped In: 2024 Beer Trends and Beyond with the NBWA's Lester Jones

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  • Summary

  • Today on the podcast NBWA's Chief Economist Lester Jones breaks down beer sales data from 2024 and provides an outlook for 2025.

    Key Points

    • How did beer do in 2024? What is the data telling us?
    • Total beer sales / consumption
    • On / Off premise trends
    • Surprising trends and predictions for 2025
    • Tariffs, inflation, and interest rates...what does it mean for beer sales in 2025?

    Resources

    • Connect with Lester Jones, ljones@nbwa.org
    • Get the free beer business finance newsletter
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