• Snipes CDO On Managing The Modern Retail Tech Stack & The Power of Partnership

  • Nov 2 2022
  • Length: 31 mins
  • Podcast

Snipes CDO On Managing The Modern Retail Tech Stack & The Power of Partnership

  • Summary

  • Welcome to the Conversations with CommerceNext podcast, I’m your host Michael LeBlanc, and this podcast is brought to you in conjunction with CommerceNext and presented by CommX.

    Meet Jenna Flateman Posner, Chief Digital Officer for Snipes, a global sneaker and streetwear retailer with over 680 stores across Europe and America.  Jenna shares with us her unique perspectives on competition and partnerships with the technology vendors lucky enough to sit across the table from her, and talks about winning strategies she brings from being an elite professional athlete to the retail world and beyond.

     

    About Jenna

    A strategic thinker and Retail Tech expert with proven sales and strategy background. Entrepreneurial in practice, able to identify inefficiencies quickly and implement processes enabling scalability and cross-departmental collaboration. Best leveraged when associated with revenue and positioned to lead.

     

    ABOUT US: 
    Scott Silverman

    An ecommerce veteran, Scott Silverman has been active in the industry since 1999 and is passionate about digital retail and the innovation driving the industry. Scott Silverman is the Co-Founder of CommerceNext. Previously, he spent 10 years as Executive Director of Shop.org where he launched the Shop.org Annual Summit. Scott co-invented “Cyber Monday” in 2005 and was the founder of Cybermonday.com in 2006, a shopping site that has generated more than $2.5 million for Shop.org’s scholarship fund.

    Veronika Sonsev

    Veronika Sonsev is the Co-Founder of CommerceNext. She also leads the retail practice for Chameleon Collective and is a contributor for Forbes on how to grow retail and ecommerce in the age of Amazon. Having spent the last 10+ years working with some of the largest retailers and direct-to-consumer brands, Veronika has intimate knowledge of the challenges facing retail and ecommerce today. She is also an advocate for women in business and founded the global non-profit mBolden, which is now part of SheRunsit. 

    Michael LeBlanc  is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice.   He brings 25+ years of brand/retail/marketing & eCommerce leadership experience, and has been on the front lines of retail industry change for his entire career.  Michael is the producer and host of a network of leading podcasts including Canada’s top retail industry podcast,       The Voice of Retail, plus        Global E-Commerce Tech Talks  and       The Food Professor  with Dr. Sylvain Charlebois.  You can learn more about Michael       here  or on       LinkedIn. 

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