Episodes

  • Episode 0045 Direct Sales - Part Two
    Feb 18 2025

    Picking up from Episode 0042, this week’s episode is Part Two on the topic of Direct Sales. The guys start off their discussion by recapping some of the highlights from Part One (they highly recommend listening to Part One first if you haven’t already).

    They then explore new concepts such as “Customer Temperature” by differentiating between cold, warm, and hot leads, and advising caution with seemingly eager customers. They talk about the challenge of creating urgency without being unethical, and the need for entrepreneurs to gain personal experience in direct sales before hiring others to do the same thing. The guys also offer a little speculation about the future of direct sales in an increasingly automated world; and suggest opportunities for independent contractors/organizations that emphasize the enduring value of human interaction and empathy.

    Interested in direct sales or want some ideas on how to get better at it? Then definitely continue this series here with Part Two on the platform of your choice!

    Special thanks to Indicium for editing this episode!

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    1 hr and 2 mins
  • Episode 0044 Share Your Story: Morgan Spencer
    Feb 10 2025

    This week features our special guest Morgan Spencer, pastor of “Hickory Grove was United Methodist Church, don’t know what they’re gonna be yet”. (It will make sense when you hear the episode!)

    On the podcast, Morgan discusses his experiences in ministry, including the “business of church” where numerous entrepreneurship parallels can be found between the for-profit world and the not-for-profit world. Key themes in this episode include the entrepreneurial grind of pastoral work, navigating burnout in the non-profit world, building community, and the importance of maintaining a healthy work-life balance – even when your work is for a higher power. Morgan also shares about his own journey of becoming a pastor and the importance of faith in one’s personal and professional life.

    Special thanks to Pastor Spencer for getting behind the microphone with us! Check out this chat on the platform of your choice.

    Special thanks to Indicium for editing this episode!

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    58 mins
  • Episode 0043 The Psychology of Burnout
    Feb 3 2025

    In this week’s episode the guys discuss the psychological factors of burnout with their special guest and Licensed Clinical Psychologist, Dr. Brittany Sapp.

    Dr. Sapp and the guys talk about how burnout is formally defined, its prevalence among US workers, particularly entrepreneurs, and common misconceptions surrounding it. They discuss the challenges of diagnosing and treating burnout, emphasizing the importance of self-care, setting boundaries, and seeking support. Dr. Sapp offers some important advice for both individuals experiencing burnout and their spouses or business partners. Finally, they suggest strategies for addressing burnout, ranging from small, manageable steps to more significant life changes.

    If you know someone struggling with burnout, this is an episode you won’t want to miss!

    Special thanks to Dr. Sapp for getting behind the microphone and discussing this highly relevant and important topic! Check out this chat on the platform of your choice.

    Special thanks to Indicium for editing this episode!

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    58 mins
  • Episode 0042 Direct Sales - Part One
    Jan 20 2025

    In the first of a multipart series, the guys dive into the topic of direct sales, starting with the exploration of its various methods and challenges. Caleb shares insights from his 30+ years of direct sales experience and deconstructs some of the common myths associated with direct sales, such as the idea of a "natural-born salesperson". The guys emphasize the importance of direct human interaction over solely relying on marketing technology. They also address the mental and emotional toll of direct sales, highlighting the need for resilience and support.

    Interested in direct sales or want some ideas on how to get better at it? Then definitely check out this series, starting here with Part One on the platform of your choice!

    Special thanks to Indicium for editing this episode!

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    58 mins
  • Episode 0041 Even Sharks Lose
    Jan 13 2025

    This week’s episode features the guys talking about Mark Cuban's admission of significant losses from his Shark Tank investments. They analyze this revelation within the context of venture capital, highlighting the high failure rate of startups and the concept of survivorship bias. The guys also share their own entrepreneurial experiences, emphasizing the critical importance of adaptability and finding peace amidst the challenges of starting and growing your own business.

    Check out this episode on your platform of choice and special thanks to Indicium for editing it!

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    32 mins
  • Episode 0040 New Year's 2025
    Jan 6 2025

    Happy New Year Y’all! In the first episode of 2025, the guys discuss their plans for the upcoming year, including some new equipment and interview guests. Caleb and Chris also take a moment to emphasize the importance of listener feedback in order to shape future content in 2025, aiming for a healthy balance between encouraging words and the realistic challenges of entrepreneurship. The guys also talk about plans to expand the Sippi Podcast audience reach to include those considering (or unexpectedly entering) self-employment for the first time, while maintaining a priority of relatable and informative stories over clichéd advice.

    Check out this episode on your platform of choice and special thanks to Indicium for editing it!

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    31 mins
  • Episode 0039 The Story Arc Form
    Dec 30 2024

    “So, what is this Story Arc Form y'all keep talking about?” “Why do you guys use it?” These are two popular questions the guys have been asked on more than one occasion. This week the guys decided to release a quick episode to explain what the Story Arc Form is (along with what it is not) and why they use it with the folks they interview.

    To add a little fun to it, the Story Arc Form was handed over to two other “hosts from another popular podcast” and let them share some candid thoughts on the document and how it is used when interviewing podcast guests.

    Check out this episode on the platform of your choice!

    Special thanks to Indicium for editing this episode!

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    31 mins
  • Episode 0038 Christmas 2024
    Dec 23 2024

    Tis the season y’all! This week’s episode features Caleb and Chris reflecting on 2024 in general and the Christmas season in particular. They discuss the challenges and rewards of entrepreneurship, particularly the difficulties of balancing work and personal life during the holidays. The conversation includes a spontaneous interview with Chris’ 11-year-old son, who offers interesting perspectives on advertising, social media, and the aspirations of his generation.

    Special thanks to Jude Spence for being a team player and willing to hop behind the microphone unexpectedly! Give it a listen on your platform of choice!

    Special thanks to Indicium for editing this episode!

    And a very special thanks to all of you for giving this podcast channel a listen in 2024, our very first year at giving this project a try!

    Merry Christmas y’all!

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    40 mins