In this episode of the Simply Be Found Huddle, Rob & Dean break down major shifts in digital marketing, local SEO, and business listings. From Google’s AI-driven search updates to new verification security layers on Apple Maps & Facebook, these changes will impact how businesses get found online.

What You’ll Learn in This Episode:

✅ Why business data security & verification is more important than ever 🔒

✅ How Simply Be Found’s Listings Engine helps businesses stay visible—even if Google suspends them 🚨

✅ The growing role of AI in search & how it’s reshaping local business discovery 🤖

✅ Why NAP consistency (Name, Address, Phone Number) is critical for SEO success 📍

✅ How Simply Be Found’s data team tracks trends & helps businesses rank higher 📊

✅ Predictions for Google & Bing’s next big moves 🔮

🎯 Final Thoughts:

Changes are happening fast, and if you’re not keeping up, you risk falling behind. Listen in to learn how to stay ahead in local search & digital marketing!

📌 Resources & Next Steps:

💬 Want a profile review? Contact your Simply Be Found coach for a personalized strategy!

🔗 Visit SimplyBeFound.com for more business visibility solutions.

📩 Subscribe to stay updated on marketing trends!

#SimplyBeFound #LocalSEO #DigitalMarketing #AI #GoogleUpdates #ApplePodcasts

In this episode of the Simply Be Found Huddle, hosts Dean Koehler, and Rob Downey sit down with Mario Wissa, a communication expert, speaker, and author, to dive deep into the power of effective communication in business and life. 🚀

🎙️ What You’ll Learn:

✔️ The role of communication in storytelling and marketing

✔️ How to overcome fear and vulnerability in public speaking

✔️ The impact of AI on human interaction and business communication

✔️ Why kindness is the most powerful business strategy

✔️ The science behind body language, verbal cues, and connection

Mario shares his personal journey, from his roots in Cairo, Egypt, to serving in the U.S. Navy, publishing multiple books, and becoming a global keynote speaker. His insights will help entrepreneurs, small business owners, and marketers improve their storytelling, express their brand message, and build deeper connections with their audience.

📖 Books by Mario Wissa:

1️⃣ Empowering Communication Unleashed

2️⃣ 180 Degrees U in 180 Days

3️⃣ The Listener: Learning by Osmosis (Coming Soon!)

➡️ Learn more about Simply Be Found: https://SimplyBeFound.com

🚀 Get found online and attract more customers with local SEO!

🔔 Subscribe for More Business Growth Tips:

👍 Like this video if you found value

💬 Comment your biggest takeaway

📢 Share with fellow entrepreneurs!

📢 Get More Expert Marketing Tips—Follow Us Here:

🌐 Website: https://simplybefound.com

📘 Facebook: https://facebook.com/simplybefound

💼 LinkedIn: https://linkedin.com/company/simplybefound

📸 Instagram: https://instagram.com/simplybefound

🐦 X/Twitter: https://twitter.com/simplybefound

🎧 Listen to More Huddles on Your Favorite Podcast Platform:

🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/simply-be-found-huddle/id1772143641

🎙️ Spotify: https://open.spotify.com/show/2VKPvKeRhVhgOGonPODpfo

💙 iHeartRadio: https://www.iheart.com/podcast/269-simply-be-found-huddle-260802023/

💡 Welcome to the Simply Be Found Huddle, where we dive into essential business coaching and entrepreneurship insights! Join co-founders Rob and Dean for an authentic discussion about digital marketing and lead generation strategies that actually work. Our unfiltered conversation explores proven marketing strategies to help your business thrive, delivered in our signature raw and unedited format. 🎯

In this unfiltered and raw Simply Be Found Huddle, Rob and Dean break down the confusion around digital marketing and how to get real results—without wasting money on ads! Whether you’re a marketing agency or a local business owner, this conversation will change how you see digital marketing strategies. 🙌

🚀 What You’ll Learn in This Episode:

✅ The Truth About Digital Marketing: Organic vs. Paid 📊

✅ What Makes Simply Be Found Different: Focus on Organic Growth 🌱

✅ Are Cold Emails Still Effective? How to Do Them Right 📧

✅ Why Video Content Should Drive Your Marketing Strategy 🎥

✅ How to Stack Content Across Blogs, Social Media, and Email Campaigns 📲

✅ Understanding Spam Scores and How They Affect Your Email Marketing ⚠️

💡 Key Takeaways for Small Businesses and Agencies:

🎯 Focus on Organic Marketing for Long-Term Results

📬 Use Cold Emails Strategically (Without Getting Flagged as Spam!)

🎥 Start with Video—Repurpose It for Blogs, Social Media, and Emails

📊 Track Your Results and Build on What Works

🛠️ Need Help Simplifying Your Marketing? Simply Be Found Can Help:

🌐 Manage Your Listings, Social Media, and SEO from One Simple Platform

💡 Get Personalized Coaching from Marketing Pros

🚀 Build Consistency Across All Platforms with Less Time

📢 Get More Expert Marketing Tips—Follow Us Here:

🌐 Website: https://simplybefound.com

📞 Contact Us: hello@simplybefound.com

📘 Facebook: https://facebook.com/simplybefound

💼 LinkedIn: https://linkedin.com/company/simplybefound

📸 Instagram: https://instagram.com/simplybefound

🐦 X/Twitter: https://twitter.com/simplybefound

🎧 Listen to More Huddles on Your Favorite Podcast Platform:

🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/simply-be-found-huddle/id1772143641

🎙️ Spotify: https://open.spotify.com/show/2VKPvKeRhVhgOGonPODpfo

💙 iHeartRadio: https://www.iheart.com/podcast/269-simply-be-found-huddle-260802023/

Getting calls about verifying your Google Business Profile? 🚨 DON'T fall for the scams! This video reveals the latest Google verification scams and debunks common voice search myths, so you can protect your business and stay ahead.

Scammers are getting smarter—targeting businesses with fake Google verification requests and misleading claims about voice search. In this episode, Rob and Dean from Simply Be Found break down exactly how to:

✅ Spot and avoid common Google Business Profile verification scams

✅ Verify your Google listing the correct and safe way

✅ Separate fact from fiction in voice search SEO

✅ Understand "Answer Engine Optimization" (AEO) and its impact on local search

✅ Improve your local SEO with accurate business listings

👇 Have you received a suspicious call about Google verification? Share your experience in the comments! Let’s help other business owners stay safe!

🔗 More From Simply Be Found:

🌐 Website: https://simplybefound.com

💼 Get Your Business Listed Correctly: https://simplybefound.com/listings

📞 Contact Us: hello@simplybefound.com

📢 Join Us On Social Media:

📘 Facebook: https://facebook.com/simplybefound

💼 LinkedIn: https://linkedin.com/company/simplybefound

📸 Instagram: https://instagram.com/simplybefound

🐦 Twitter/X: https://twitter.com/simplybefound

🎧 Listen to This Episode on Your Favorite Podcast Platform:

🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/simply-be-found-huddle/id1772143641

💙 iHeartRadio: https://www.iheart.com/podcast/269-simply-be-found-huddle-260802023/

🎉 Amazon Music: https://music.amazon.com/podcasts/5a20a25d-ae4a-4692-b78a-32a21d8e7799/simply-be-found-huddle

🎙️ Spotify: https://open.spotify.com/show/2VKPvKeRhVhgOGonPODpfo

📺 YouTube Channel: https://youtube.com/@simplybefound

Chapters:

0:00 – Intro: The Growing Threat of Google Business Scams

1:15 – Why Voice Search Still Matters for Local Businesses

3:30 – 🚩 RED FLAGS: Identifying Google Business Profile Scams

6:45 – ✅ The RIGHT Way to Verify Your Google Business Profile (Step-by-Step)

9:50 – What is Answer Engine Optimization (AEO) & Why It Matters

14:20 – Organic SEO vs. Paid Ads: Which is Best for Your Business?

19:00 – Accurate Listings & AI Search: Why It’s Crucial for SEO

24:30 – 📅 Seasonal Business Strategies: Why You Should Start Early

#GoogleBusinessProfile #GoogleVerificationScam #VoiceSearchSEO #LocalSEO #SEOScams #SmallBusinessTips #simplybefound

🔍 Understanding backlink analysis and link building is crucial for modern digital marketing success! Our latest Simply Be Found Huddle dives deep into search engine optimization fundamentals and how seo tools can supercharge your strategy. 🚀 Whether you're new to content marketing or a seasoned pro, Dean and Rob break down the essentials you need to know. 💡 Watch the full episode 👉 https://youtu.be/6ZeXm66oP6A

Want to rank higher in local search and dominate your market? 🤔 In this Simply Be Found Huddle, Rob and Dean break down everything you need to know about backlinks, how they impact local SEO, and why consistency across networks is crucial for your business.

💡 What You’ll Learn in This Episode:

✅ What backlinks REALLY are (and how they work in today’s SEO)

✅ How Simply Be Found’s Listings Engine builds local backlinks for you

✅ The role of voice search, citations, and data consistency in rankings

✅ How name changes and incorrect info can hurt your visibility

✅ Why content, authority, and trust are the 3 pillars of online success

🚀 Get Found, Get Customers, Simply Be Found!

📌 Subscribe now for more local SEO tips and marketing insights!

📩 Got questions? Drop a comment or visit SimplyBeFound.com for expert guidance.

#LocalSEO #Backlinks #SimplyBeFound #MarketingTips #SEOForSmallBusiness #GoogleRanking #VoiceSearch #SEO #SmallBusinessMarketing

Chapters

00:00 - Introduction to the Simply Be Found Huddle

00:07 - What We’re Talking About Today: Backlinks & Local SEO

00:26 - Why Small Businesses Struggle with Backlinks

01:30 - What Are Backlinks? Traditional vs. Modern SEO

02:40 - How AI & Voice Search Have Changed Backlinks

04:02 - The Role of Local SEO & Listings in Backlinks

05:30 - Why Data Consistency is Crucial for SEO Rankings

06:45 - How Your Website’s Information Affects Your Visibility

08:15 - How Simply Be Found Helps with Local Backlinks

10:00 - What Happens If Your Business Changes Its Name?

12:00 - How Long Does It Take for Backlinks to Work?

13:40 - The Impact of Business History & Mismatched Data

16:10 - The Truth About Organic SEO & Paid Ads

18:05 - The Power of Combining Content, Authority & Trust

20:30 - How Small Business Owners Can Compete in SEO

22:50 - Final Thoughts & How to Improve Your Backlink Strategy

23:30 - Subscribe & Stay Updated on Local SEO Strategies

Want to triple your leads and scale your business? Before you chase big numbers, let’s talk about quality over quantity and how to make your marketing actually work!

In this episode, we dive into:

✅ Why most businesses fail when they try to 3X their leads

✅ The Leaky Bucket Effect and how to fix it

✅ The best organic marketing strategies (that don’t waste your budget!)

✅ Why paid ads don’t always work and what to do instead

💡 Learn how to grow sustainably, without burning out.

📌 Ready to take your business to the next level?

👉 Chat with us at SimplyBeFound.com and start getting FOUND online today!

📺 Chapters:

0:00 Intro – The Lead Generation Myth

1:00 How to REALLY Get 3X More Leads

4:00 The Problem with Buying Leads

7:45 The Leaky Bucket Effect Explained

12:00 Organic Marketing vs. Paid Ads

18:00 Why Most Agencies Fail to Get Leads

23:00 The Truth About Facebook & Google Ads

29:00 Sustainable Business Growth Strategies

36:00 Final Thoughts & How to Get Started

#SmallBusinessMarketing #LeadGeneration #DigitalMarketing #SEO #MarketingTips #SimplyBeFound #LocalSEO #GrowYourBusiness #MarketingStrategy #VoiceSearchSEO

Marketing has changed dramatically with AI, social media, and search engines taking center stage. But does Word of Mouth Marketing still work? 🤔

In this episode, we dive deep into how referrals, reviews, and recommendations have shifted from traditional conversations to digital interactions on platforms like Facebook, Google, and AI assistants. 🚀

Key Topics We Cover:

✅ The evolution of Word of Mouth Marketing 📢

✅ The role of AI, voice search & digital assistants 🤖

✅ How online reviews impact your business 📊

✅ Why SEO & organic marketing fuel modern referrals 🔍

💡 If your business isn’t ranking online, your word of mouth isn’t working! Let's fix that. Chat with us today at SimplyBeFound.com to learn how we help businesses get found and grow.

Subscribe for more marketing insights!

#MarketingTips #WordOfMouth #SEO #AI #BusinessGrowth #DigitalMarketing #SimplyBeFound #LocalSEO #SmallBusiness #OnlineMarketing

Chapters

0:00 Intro – The Shift in Marketing 🚀

0:28 Does Word of Mouth Marketing Still Exist? 🤔

1:55 The Digital Word of Mouth – Social Media & Reviews 📢

4:11 The Role of SEO & Search Engines in Referrals 🔍

7:02 AI & Virtual Assistants – The New Word of Mouth? 🤖

12:22 The Importance of Business Data for Discoverability 📊

17:58 How Reviews Influence Buying Decisions ⭐

24:00 Then vs. Now – A Business Owner’s Perspective 🏢

32:18 Final Thoughts – The Future of Word of Mouth Marketing 🚀