Pathway Dental Solutions

By: Jennifer Paxton
  • Summary

  • Succeed where we have struggled. Join us for weekly chats about some of the tactical tools we have incorporated in our businesses and how you might be able to benefit from using them in yours.
    © 2024
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Episodes
  • Toolbox Tuesday-First 400 FO Week 1
    Dec 17 2024

    Welcome to another exciting episode of Toolbox Tuesday by Pathway Dental Solutions! This week, we kick off an enriching new series focused on our First 400 training program designed specifically for front office team members. Join us as we dive deep into the transformative journey that takes our new team members from novice to expert in just 60 days, slashing the traditional onboarding time from 6 months.

    In this episode, we'll explore the key components of the First 400 training program, and how it provides the essential tools and strategies to accelerate the learning curve for front office staff. Discover actionable insights and practical tips to enhance productivity, improve patient interactions, and streamline office operations. Whether you're a new team member or a seasoned professional seeking ways to support your team, there’s something here for everyone.

    Tune in and learn how to implement this dynamic program into your practice, setting your team on the path to excellence and growth with Pathway Dental Solutions. Don't miss out on this opportunity to shorten your training timeline and elevate your front office team’s performance!

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    14 mins
  • Toolbox Tuesday-Elements of Production Success-Marketing
    Dec 10 2024

    Toolbox Tuesday - Elements of Production Success, Part Four

    In this engaging episode of Toolbox Tuesday, we concluded our 'Elements of Production Success' series by focusing on how to effectively market dental services beyond traditional methods. We explored critical strategies that help in showcasing a dentist's skills and practices to prospective and current patients.

    1. Internal Marketing: Highlighting Skills and Patient Experience

    Our discussion emphasized the importance of presenting before and after cases in a way that is relatable and not intimidating to patients. Use humanizing elements such as happy smiles or post-treatment satisfaction instead of clinical imagery that might be off-putting. Capture the smaller, relatable treatments that everyday patients can connect with, and highlight simple successes like a child's first visit to make your practice approachable and friendly.

    2. Utilizing Social Media and Patient Reviews

    Participating in social media through authentic and patient-friendly posts can significantly enhance practice visibility. We explored the need for professionalism on these platforms, ensuring that content promotes trust and doesn't alienate potential or current patients. Furthermore, asking for patient reviews—especially when highlighting your team’s performance—strengthens your practice’s credibility and encourages more clients to share their positive experiences.

    3. Communicating Services to Broaden Patient Base

    Regularly inform patients of the services and care options available at your practice. Many patients might be unaware that you provide certain treatments or accept new patients. Promote your range of offerings regularly to prevent them from seeking services elsewhere. For instance, sharing stories of young patients’ positive experiences can counteract assumptions about referrals to pediatric dentists and bring more family business to your practice.

    This episode highlighted the necessity of internal and external marketing efforts that validate your clinical skills in relatable, patient-friendly ways. With these insights, dentists can continue to build a patient base that truly values their care expertise.

    Join us in our next discussion, where we delve into advanced marketing strategies specifically designed to propel your practice further in today’s competitive environment. For further insights and opportunities, connect with us at [Pathway Dental Solutions](http://pathwaydentalsolutions.com) or reach out via email at connect@pathwaydentalsolutions.com. Stay connected and keep enhancing your practice!

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    18 mins
  • Toolbox Tuesday-Elements of Production Success-Part 3
    Dec 3 2024

    Toolbox Tuesday - Elements of Production Success, Part Three In this episode of Toolbox Tuesday, we continued our deep dive into the 'Elements of Production Success' series, focusing on the final aspects of Case Acceptance and transitioning into Efficiency within dental practices. Addressing Case Acceptance: We explored the importance of comparing individual case acceptance rates among providers within the practice. By analyzing metrics and understanding the differences in case sizes and presentations, dental professionals can gain insights into their approach and tailor their strategies accordingly. Open conversations about trends and honest comparisons with peers are key to understanding and improving case acceptance rates. Efficiency in Treatment Scheduling: Our discussion highlighted the critical need to complete scheduled treatments within designated appointment blocks. Avoiding the transfer of procedures to future appointments ensures optimal use of time and resources. We emphasized the importance of maintaining realistic appointment schedules that include all necessary elements, such as pre-op preparations and cleanup times, to achieve better time management and patient satisfaction. Overcoming Common Excuses: We dove into the topic of identifying and overcoming common excuses that could hinder production success. By addressing these excuses with proactive strategies and leveraging non-peak times, practices can maintain a steady flow of appointments and avoid seasonal production dips. It's essential to distinguish between legitimate reasons and excuses to maximize production capacity throughout the year. The episode provided actionable insights for dental practitioners looking to refine their operational strategies. From enhancing case presentations to ensuring efficient appointment management, we aim to help practices excel in today's challenging economic landscape. Join us next time as we further explore practical ways to boost production efficiency in dental practices. For more insights and updates, connect with us on Pathway Dental Solutions or email us at connect@pathwaydentalsolutions.com. Stay productive and see you in the next Toolbox Tuesday episode!

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    26 mins

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