My Amazon Guy

By: Steven Pope
  • Summary

  • Seller Central Expertise. Technical how to advice to improve sales. With more than 1,000 brands consulted for, My Amazon Guy sees trends and speaks about how to improve traffic and conversion on your products. www.myamazonguy.com
    © 2023 My Amazon Guy
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Episodes
  • Debunking Common Amazon PPC MYTHS For Better Campaigns
    Feb 22 2025

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    Are these Amazon PPC myths hurting your ad performance? Many sellers make costly mistakes with budgets, bids, and keywords without realizing it. Get the facts and learn how to make your ads more profitable with the right strategy.

    Want better PPC results? Download our Amazon PPC guide: https://bit.ly/3XaQ7D7

    #AmazonPPC #EcommerceAds #AmazonSellers #AmazonAdvertising #PPCMyths

    Watch these videos on YouTube:

    Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569

    Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2

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    Not getting sales? Send us your listing and let our experts take a look: http://bit.ly/3B1LvHt

    Need? Book a free consultation with My Amazon Guy http://bit.ly/3B3HMJA

    Timestamps
    00:00 - Myths vs Facts in Amazon PPC
    00:32 - Myth #1: Post-Holiday Impressions Drop Causes ACoS Spikes
    02:02 - How to Prevent ACoS Spikes After Sales Events
    03:24 - Myth #2: Cutting PPC Budgets Lowers ACoS
    04:51 - The Right Way to Adjust Your PPC Budget
    05:51 - Myth #3: Running Out of Stock? Turn Off Ads
    06:34 - Why Raising Prices is Better Than Stopping Ads
    07:31 - Myth #4: Over-Negating Keywords Hurts Your PPC
    08:11 - How to Use Keyword Negations the Right Way
    08:24 - Conclusion & Call to Action

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    Follow us:
    LinkedIn: https://www.linkedin.com/company/28605816/
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/
    Twitter: https://twitter.com/myamazonguy
    Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Support the show

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    9 mins
  • Why Turning Off Ads Kills Sales and Rankings on Amazon
    Feb 21 2025

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    Turning off PPC ads on Amazon can hurt sales and rankings fast and many sellers don’t see it coming. Dropping ads might seem like a way to save money, but it can lead to losing top spots in search results. Hear from experts on what happens when ads stop and what sellers can do to get their sales and rank back.

    Stop wasting money on ads that don’t convert. Download our PPC guide: https://bit.ly/410nREh

    #AmazonPPC #AmazonSellerTips #AmazonSales #AmazonAdvertising

    Watch these videos next:

    Optimize Your Amazon PPC Budget for Better Sales in Q1 https://www.youtube.com/watch?v=W-DONOA0N8g&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=17

    Top 10 Amazon PPC Tips https://www.youtube.com/watch?v=WFQDRZlFEGU&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=23

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    Having trouble with SEO, PPC, or listing issues? Send it to us: http://bit.ly/3B1LvHt

    Need expert advise? Book a free call with us: http://bit.ly/3B3HMJA

    Timestamps

    00:00 – Does Turning Off Ads Kill Rank?

    00:28 – Why Stopping Ads Hurts Sales Fast

    01:16 – How Promotions Can Help Revive Sales

    02:01 – Case Study: Coconut Water Brand Boosted Rank

    02:46 – Changing Main Image & Lowering Price to Push Sales

    03:30 – Ask Experts Live – Join Our Weekly Amazon Q&A

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    Follow us:

    LinkedIn: https://www.linkedin.com/company/28605816/

    Instagram: https://www.instagram.com/stevenpopemag/

    Pinterest: https://www.pinterest.com/myamazonguys/

    Twitter: https://twitter.com/myamazonguy

    Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229

    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw


    Support the show

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    4 mins
  • Amazon PPC Agency vs In House vs Auto Campaigns - Tier List Management Rankings
    Feb 20 2025

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    This video breaks down PPC management tiers for Amazon sellers, covering agency, in-house expert, software, and auto campaigns. Each is ranked from S to F to help lower ACoS and grow sales. Learn which PPC tier fits your Amazon ads best and how the right choice can increase sales and cut wasted spend.

    Download our PPC guide for proven steps to lower ACoS, grow sales, and get ads working the right way. https://bit.ly/416yd5z

    #AmazonPPC #AmazonAdvertising #PPCManagement #AmazonSeller #EcommerceTips

    Watch this video on YouTube:

    Amazon PPC [Master Class] - ACOS Hacks: https://www.youtube.com/watch?v=gudIjpDMLto&list=PLDkvNlz8yl_ZmFBbjhQP7rm6iW2lOqgZ2&index=2

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    Need S-Tier help with your listing? Let our experts handle it: http://bit.ly/3B1LvHt

    Get expert Amazon advice! Book a free call with My Amazon Guy: http://bit.ly/3B3HMJA

    Timestamps
    00:00 - Should You Manage Amazon PPC In-House or Hire Help?
    00:47 - Why Agencies and 10-Year PPC Experts Rank Highest
    01:29 - When In-House Multi-brand PPC Specialists Work Best
    04:08 - PPC Software Pros and Cons for Amazon Sellers
    08:22 - Auto Campaigns and 1-Year PPC Specialists: What to Expect
    12:23 - Why Certificates Without Experience Can Hurt PPC Results
    14:05 - Turning Off PPC Can hurt SEO Sales
    15:01 - Get S-Tier PPC Help at My Amazon Guy

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    Follow us:
    LinkedIn: https://www.linkedin.com/company/28605816/
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/
    Twitter: https://twitter.com/myamazonguy
    Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com

    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Support the show

    Show more Show less
    15 mins

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