On this episode, Nellie continues her Marketing Q&A Marathon 3 episode series, Part 2. Nellie, a seasoned marketer with nearly 20 years of marketing experience, emphasizes the importance of passion and marketing in spreading one's message. She advocates for a positive, stress-free approach to marketing, suggesting that it can be enjoyable and effective with the right mindset. Nellie highlights the significance of aligning values, persistence, and expanding comfort zones. She addresses common concerns about posting too much content, suggesting that quality and authenticity are key. She also advises focusing on one platform or strategy initially to ensure effectiveness before expanding. Nellie stresses the importance of data and patience in refining marketing strategies.

We will touch on:

• Marketing Experience and Passion
• Making Marketing Easier and Enjoyable
• The Role of Marketing in Financial Success
• Sponsorship and Multi-Passionate Posting
• Content Strategy and Spontaneity
• Handling Content Overload and Platform Focus
• Funnel Strategy and Scaling
• Balancing Content Types and Business Goals
• Focusing on One Platform and Team Considerations
• Long-Term Marketing Strategy and Patience

Let's Take Some Action:

• Post content that you are genuinely excited about, even if it's multiple times a day.
• Focus on one platform initially to really nail the marketing strategy.
• Start with one marketing funnel strategy, go deep, and be willing to tweak and modify it over time.

Thank you to Rebecca Hallbach Paciorek with Authors' Allies for sponsoring today’s episode!!!! You can check out all her Books And Brews, grab her freebie and learn about her author offerings!
Unlock 10 Powerful Book Marketing Steps: Craft a winning strategy in mere minutes with our FREE step-by-step ebook. Download & watch your readership soar! → Unleash Your Book's Marketing Potential! https://mailchi.mp/2809c529966d/10stepsnellie

On this episode, Nellie starts a Marketing Q&A Marathon 3 episode series. Nellie, a seasoned marketer with nearly 20 years of experience, addressed various questions from the audience. Key points included the importance of brand partnerships, particularly citing Wicked's success. Nellie emphasizes leveraging both Facebook and Instagram due to their integration, recommending to focus on platforms where one feels most comfortable. Content strategy was discussed, highlighting the importance of video content and a balance between static posts and videos. Nellie also shares insights on the mini launch method, the value of giveaways, and the effectiveness of both short and long-form content, suggesting starting with short-form to test and then repurposing successful content for longer-term strategies.

We will touch on:

• Marketing Marathon Introduction
• Facebook vs. Instagram: Which is Better?
• Content Creation Strategy
• Content Planning and Scheduling
• Mini Launch Method and Giveaways
• Long-Form vs. Short-Form Content
• Energy and Strategy in Marketing
• Final Thoughts and Next Steps

Let's Take Some Action:

• Explore Nellie's mini-launch method course.
• Repurpose successful short-form content into longer-form content like YouTube videos or blog posts.

This episode is sponsored by Kristen Rourke with Busy Mom Bod. Check her out on social media and her amazing programs!!
Busy Mom Bod: https://stan.store/busymombod

On this episode, Nellie discusses the concept of being "unbothered Nellie," emphasizing the importance of maintaining a calm and proactive mindset. She highlights the benefits of the 24-hour unbothered challenge, noting that she has not had to restart due to her intentional and proactive approach. Despite challenges, such as dealing with car issues and managing responsibilities as a mom and business owner, Nellie stresses the value of not letting small problems affect her peace of mind. She advocates for delegating tasks, focusing on what truly matters, and making conscious choices to stay positive and productive.

We will touch on:

• Unbothered Nellie and Personal Growth Challenge
• Proactive Energy and Personal Accomplishments
• Balancing Personal and Professional Life
• Encouraging Proactive Energy and Delegation
• Living a Fulfilling Life and Being Unbothered
• Final Thoughts and Encouragement

Let's Take Some Action:

• Practice being unbothered and not letting small things bother you.
• Choose to be on the "wealthy ladder" rather than the "blah ladder" when faced with challenges.