Host: Christy, Co-founder of Leverage Digital Solutions
Episode Title: Thanksgiving Break and Upcoming SEO Series

This week, we’re taking a little break from the podcast to prepare for the Thanksgiving holiday. It’s been a busy time as we’ve been hauling out the Christmas décor and getting ready for the season. Plus, we’ve had a little sickness in the house, but thankfully, we’re all on the mend now and feeling much better.

Thanks for listening! If you’ve been enjoying the podcast, I’d love it if you’d subscribe, leave a review, and share it with a friend. Your support means the world to me!

If you have questions, feedback, or topics you’d like to hear about, please reach out to me at hello@leveragedigital.co. You can also find us on Facebook and LinkedIn—just search for Leverage Digital Solutions!

Next week, we’re kicking off our SEO series to help you build a stronger online presence and get the most out of your digital marketing efforts. Be sure to tune in for tips and strategies you can start implementing right away!

Want to get off the content treadmill? Join our social posting group coaching session! Learn how to plan a month’s worth of content in just one hour for only $17. Email hello@leveragedigital.co to sign up!

Host: Christy, Co-founder of Leverage Digital Solutions
Episode Title: Leverage Your Network with Cross Promotions and Joint Ventures

In this episode of Leverage Podcast, Christy takes a deep dive into cross-promotions, market partnerships, and joint ventures as effective strategies to expand your network and grow your business. She breaks down what these concepts mean, how they work, and practical ways to get started—even as a small business owner. You’ll learn how to identify potential partnerships, pitch your ideas, and collaborate to create win-win opportunities that amplify your impact.

Christy also shares personal insights and examples, from local coffee shop collaborations to partnerships with larger entities like YouVersion. By the end of this episode, you’ll be ready to brainstorm creative ways to reach new audiences and take action toward creating successful partnerships.

Key Topics:

• What Are Cross-Promotions and Market Partnerships?
• How to Get Started as a Small Business Owner
• Crafting a Mutually Beneficial Partnership
• What Are Joint Ventures, and Who Are They Best For?
• Actionable Tips for Partnering with Other Businesses

For this week’s action step, identify one person or business you could partner with for a joint venture, market partnership, or cross-promotion. Start by brainstorming:

1. What your clients value.
2. Products or services they likely purchase.
3. Businesses where they could buy those products or services.

Craft a pitch that’s mutually beneficial—but remember, this week’s assignment is just to identify potential partners. Extra credit if you reach out and start the conversation!

Thanks for listening! If you enjoyed this episode, please subscribe and leave a review. For questions, feedback, or topic suggestions, email Christy at hello@leveragedigital.co. Find Leverage Digital Solutions on social media and join the conversation!

Next week, Christy is planning to kick off a new series on SEO—a critical part of building an online presence. But if you’re loving the networking series and want more, let her know at hello@leveragedigital.co!

Want to get off the content treadmill? Join our social posting group coaching session! Learn how to plan a month’s worth of content in just one hour for only $17. Email hello@leveragedigital.co to sign up!

Host: Christy, Co-founder of Leverage Digital Solutions
Episode Title: Leverage Your Network with Networking Groups

In this episode of Leverage Podcast, Christy takes a closer look at networking groups as a powerful way to grow your business and amplify your reach. Whether it’s in-person groups, Facebook groups, or even masterminds, Christy shares actionable insights to help you determine which type of networking is right for you. From the pros and cons of joining established groups to starting your own, you’ll walk away with clear strategies to expand your network effectively.

Key Topics:

• In-Person Networking Groups
• Facebook Groups: Joining vs. Starting Your Own
• Industry-Specific Networking Groups
• Masterminds

For this week’s action step, Christy challenges listeners to find one Facebook group relevant to their business and spend just 5 minutes a day engaging—ask or answer a question each day for a week and see the impact on your network!

Thanks for Listening! If you enjoyed this episode, please subscribe and leave a review. For questions or feedback, email Christy at hello@leveragedigital.co, or connect with Leverage Digital Solutions on Facebook and LinkedIn.

Next Episode Preview: Next week, Christy will dive into cross-promotional marketing and joint ventures, two incredible strategies to grow your business collaboratively. Don’t miss it!

Host: Christy, Co-founder of Leverage Digital Solutions
Episode Title: Special Update: No New Episode

Christy drops in to let listeners know there’s no new episode this week. With Daylight Savings, Halloween, and the presidential election, it’s been a busy time! But don’t worry—Christy will be back next week with fresh insights on networking groups and how to leverage your network effectively.

Thanks for Listening! Thanks for your understanding, and see you back here next week!

Next Episode Preview: Join Christy next week as she shares strategies for leveraging networking groups to expand your business reach.

Host: Christy, Co-founder of Leverage Digital Solutions
Episode Title: Leveraging Your Network with Affiliate Marketing

In this episode of Leverage Podcast, Christy explores affiliate marketing in-depth as a powerful tool for expanding your digital reach. Whether you’re looking to become an affiliate or establish a program for your business, Christy offers practical insights to help you navigate this popular and effective marketing approach.

Key Topics:

• What Is Affiliate Marketing?
• Becoming an Affiliate Marketer
• Elements of a Successful Affiliate Program
• Setting Up an Affiliate Program
• Finding Affiliate Partners

For this week’s action step, Christy encourages listeners to reach out for a free mini-ebook on affiliate marketing if they're interested in becoming an affiliate. Simply email hello@leveragedigital.co with "Affiliate" in the subject line.

Thanks for Listening! If you enjoyed this episode, please subscribe and leave a review. For questions or feedback, contact Christy at hello@leveragedigital.co, or find Leverage Digital Solutions on Facebook and LinkedIn.

Next Episode Preview: Next week, Christy will dive into networking—covering in-person networking, online groups, and industry-specific groups to help you expand your client base and build valuable connections.

Host: Christy, Co-founder of Leverage Digital Solutions
Episode Title: Leverage Your Network

In this episode of Leverage Podcast, Christy shares actionable ways to leverage your network for maximum visibility and business growth. Whether you're a small business, non-profit, or entrepreneur, Christy introduces strategies to tap into the power of your network and expand your reach.

Key Topics:

• Affiliate Marketing
• Networking Groups
• Cross Promotional Marketing
• Joint Ventures
• Social Media Groups

For this week’s action step, Christy encourages listeners to take a small action by doing a Google search on one of the five strategies discussed. Start educating yourself and begin leveraging your network for greater business visibility.

Thanks for Listening! If you found this episode helpful, please subscribe and leave a review. For any questions or feedback, contact Christy at hello@leveragedigital.co, or find Leverage Digital Solutions on Facebook and LinkedIn.

Next Episode Preview: Next week, Christy will begin a deep dive into affiliate marketing—what it is and how you can use it to grow your business. Tune in to learn more!

Free Resource Alert:
Interested in affiliate marketing? Christy is offering a free digital download on how to get started as an affiliate marketer. Email hello@leveragedigital.co with the subject line "Affiliate" to receive your copy.

Host: Christy, Co-founder of Leverage Digital Solutions
Episode Title: Leverage Your Website

In this episode, Christy dives into the essentials of optimizing and streamlining your website to better serve your business. Whether you're building your first site or refreshing your current one, Christy offers practical tips on how to structure, write for, and optimize your website for maximum impact.

Key Topics:

• What Does a Website Need?
• What Should You Avoid?
• How Should Your Website Look?
• How Many Pages Do You Need?
• Writing to Your Audience
• Optimizing for SEO

Christy challenges listeners to refresh their website content and make sure it's optimized for SEO. If you need help with content writing or optimizing your site, reach out to Christy at hello@leveragedigital.co for assistance.

Thanks for Listening! Special thanks to Jay at Vasant Media for helping make this podcast possible. If you enjoyed this episode, please subscribe and leave a review. For questions or feedback, contact Christy at hello@leveragedigital.co or find Leverage Digital Solutions on Instagram, Facebook, and LinkedIn.

Next Episode Preview: Next week, Christy will launch a new series on either SEO, optimizing your online presence for profit, or leveraging your network. You can vote on the topic by emailing hello@leveragedigital.co or voting in the poll on Facebook.

Host: Christy, Co-founder of Leverage Digital Solutions
Episode Title: What Type of Marketing Is Right for Your Small Business?

In this episode, Christy guides small business owners through various marketing strategies, helping you identify the right tools for your business. Whether you're running a service-based business, selling products, or operating a local brick-and-mortar store, Christy breaks down what works best for each business model and offers actionable advice.

Key Topics:

Best Tools for Your Marketing Toolbox:

• Online presence
• SEO
• Paid Ads
• Content creation
• Networking

Service-Based Business Strategy:

• Focus on your online presence, social media presence, and Google My Business profile.
• Leverage SEO to ensure your services are found when people search for solutions.
• Build strong local networks and consider cross-promotions or business groups.

Product-Based Business Strategy:

• Invest in your website and focus on streamlined online shopping experiences.
• Use ads and split testing to understand your audience and grow your customer base.
• Product reviews can also be a game-changer for building trust.

Local Business Strategy:

• Own the local search results with SEO, focusing on Google My Business.
• Use ads strategically to boost visibility in your area.
• Ensure your website includes a location page with clear, searchable directions.

Christy encourages listeners to take action by setting up or optimizing their Google My Business profiles. If you need help setting it up, her team at Leverage Digital Solutions is ready to assist. Reach out at hello@leveragedigital.co for personalized help or to explore website design services.

Thanks for Listening! If you found this episode helpful, please subscribe and leave a review. For any questions or feedback, contact Christy at hello@leveragedigital.co, or find Leverage Digital Solutions on Instagram, Facebook, or LinkedIn.

Next week, Christy will discuss how to optimize your website for SEO, what content to include (and what to avoid), and how to write for different audiences while boosting your search engine rankings.