• How to adapt and thrive in media and marketing with MASTER SELLER, Alison Posada | Season 3: #1

  • Mar 7 2023
  • Length: 42 mins
  • Podcast

How to adapt and thrive in media and marketing with MASTER SELLER, Alison Posada | Season 3: #1

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  • Summary

  • Alison Posada is an elite negotiator, seller and builder of deep client relationships.  She has more than 15 years of sales and media experience with companies such as Basis Technologies, Pandora, Clear Channel Radio, Fox Television, Talkwalker and most recently Stingray Advertising. She specializes in helping brands and advertising agencies understand how to reach their audiences and both plan and execute marketing campaigns across traditional and digital channels. She’s crushed and exceeded her target in virtually every role she’s occupied and the streak continues! In this episode, super-seller Alison shares her top cheat codes on: i) how to build trust with clients through transparency and honesty, ii_ how to approach client communication which leads to an open dialogue and iii) how to handle negative emails and lost deals with grace.
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