Full article and links available at: tashcorbin.com/461

Links mentioned in this epiosde:

Submit your question to be answered on a future episode of the podcast at: tashcorbin.com/question

Today's episode of the Heart-Centred Business Podcast comes from a range of questions I've received around maximising webinar attendance.

Let me explain...

Whenever I do podcast episodes about webinars, I get many questions about webinars afterwards. I've received a lot of different questions, but in essence, they're all asking the same question.

The types of questions I have been asked are:

"What do you think about the strategy of offering a bonus resource to people if they attend my webinar live?"
"Do you think it's a good idea if I do a prize draw for live attendees who come to my webinar to maximise the number of people who come?"
"What do you think about webinars with no replay so that people have to come and watch it live?"

In essence, every single person is asking me how to maximise the attendance at their webinar.

I thought I'd lump all those questions into one juicy, tangible episode of the podcast on how to maximise attendance at your webinars.

Let's dive in and get your webinar attendee numbers skyrocketing...

...Show notes in full are at: tashcorbin.com/461

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Resonate: Messaging that ignites action-takers - free workshop on 26th February!

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Full links and a summary of this episode can be found at: tashcorbin.com/460

Links mentioned in this episode:

Access Julie's free Sacred Library - juliesuzanneparker.com/free-sacred-library

Get $50 AUD off your 2025 Virtual Conference ticket using coupon code JULIE50 at checkout: heartcentredbusinessconference.com/virtual

Find out more about Julie below:

• Website – juliesuzanneparker.com
• Beautiful You Coaching Academy – beautifulyoucoachingacademy.com
• Instagram – instagram.com/julesyparker

This is such a special moment for me, because I have been a fan of today's guest for a very long time. Not only that, I have had the absolute pleasure of mentoring a lot of graduates from this person's coaching qualification. I'm talking about the one and only Julie Parker!

Julie is the founder of Beautiful You Coaching Academy. The graduates of the Coaching Academy are just different (and we talk about that a little in our interview). I think the rigour Julie has applied to delivering her services is almost unmatched in the online coaching and business world.

In this episode, Julie and I dive into a range of different areas, including niching, marketing, and building your confidence in your messaging and your brand through building and developing your craft and your delivery for your clients.

...Show notes are at: tashcorbin.com/460

Follow Tash on Facebook: facebook.com/tashcorbincoaching

Let me know your thoughts via our Text FanMail!

Resonate: Messaging that ignites action-takers - free workshop on 26th February!

Register now at tashcorbin.com/resonate

Full article and links available at: tashcorbin.com/459

Links referenced in this episode:

Grab my Skyrocket Sales self-study course at the cheapest available price at any time using coupon code SUPERSPECIAL at checkout - tashcorbin.com/skyrocket

Episode 149: Can you skip 1:1 and jump to selling courses? - tashcorbin.com/149

Episode 439: Do people really only value offers they’ve paid for? – #tashmas DAY 9 - tashcorbin.com/439

Have you noticed how extreme business, marketing and strategy advice can be on the internet at times?

I remember when I first started my business, there seemed to be these extremes of people telling you that you ALWAYS need to do a certain strategy or you can NEVER do a certain strategy. And it really hasn't changed much over the years!

There's one strategy in particular that I still see people advising either it's the best way to do things or it's something you should never be doing in your business, and it seems to be the one where people are either all for it or completely against it...

That is doing single sessions as a service-based business provider, as someone who works in a coaching or mentoring space. Either the advice is never to do single sessions, or you should always offer single sessions.

In today's episode of the podcast, I want to break down the strategic role of single sessions and why it's never an all or nothing, why there's always a place where we can find a reason to be doing single sessions, and some times where you might decide not to offer them.

...Show notes in full are at: tashcorbin.com/459

Follow Tash on Facebook: facebook.com/tashcorbincoaching

Let me know your thoughts via our Text FanMail!

Resonate: Messaging that ignites action-takers - free workshop on 26th February!

Register now at tashcorbin.com/resonate

Full article and links available at: tashcorbin.com/458

Links mentioned in this episode:
Grab my free Core Messaging template: tashcorbin.com/coremessage

Today's podcast episode is quite a rant, but it's also practical to help you improve your messaging significantly.

In this episode, I want to discuss the difference between process-focused and outcome-focused messaging, and how to incorporate a strong balance in your messaging so that you're not leaning one way or the other.

I'm going to talk about the pros and cons of each and talk about some of the risks of being overly focused on one over the other. I'm also going to break down some agitation, admiration, and yucky marketing strategies, and we'll probably get ranty about some things in between.

I've noticed in recent years that there has been a big move towards outcome-focused messaging in the online business space. But I want to break down what outcome-focused messaging is and why I think that it's not a better alternative to existing messaging strategies, and in fact, it's just a small part of the messaging puzzle.

...Show notes in full are at: tashcorbin.com/458

Follow Tash on Facebook: facebook.com/tashcorbincoaching

Let me know your thoughts via our Text FanMail!

Resonate: Messaging that ignites action-takers - free workshop on 26th February!

Register now at tashcorbin.com/resonate

Full article and links available at: tashcorbin.com/457

Links mentioned in this episode:

Denise Duffield-Thomas
Website: denisedt.com
Instagram: instagram.com/denisedt

Kerry Rowett
Website: alignandattract.com
Instagram: instagram.com/kerryrowett
Kerry's 2025 reading for listeners of the podcast: tashcorbin.com/445

Claire Kerslake
Website: clairekerslake.com
Facebook: facebook.com/ClaireKerslakeeft

Christine Collins
Website: transformcreate.com
Facebook: facebook.com/transformcreate

Em Rusciano
Website: emrusciano.com
Instagram: instagram.com/emrusciano


Here on the Heart-Centred Business Podcast, I often talk about business strategy and the practical ways that you can grow your business, grow your audience, and get better results by having a better strategy.

But I consistently remind you that a combination of mindset and strategy contributes to our results overall.

That's why in this episode, I'm going to share with you my five favourite mindset specialists that I highly recommend you follow.

...show notes in full are at: tashcorbin.com/457

Follow Tash on Facebook: facebook.com/tashcorbincoaching

Let me know your thoughts via our Text FanMail!

Resonate: Messaging that ignites action-takers - free workshop on 26th February!

Register now at tashcorbin.com/resonate

Full article and links available at: tashcorbin.com/456

Links mentioned in this episode:

Grab my Aligned Online course for the best available price using the coupon code AWESOMEOFFER at: tashcorbin.com/aligned


A few weeks ago, I had the best conversation with someone, which really opened my eyes to the assumptions that people make about what I do as the owner of my business.

I thought this made for a really fascinating podcast episode.

In today's episode of the Heart-Centred Business Podcast, I'm going to share with you 10 things that I do not do as a business owner, and I think that some of them might surprise you.

...Show notes in full are at: tashcorbin.com/456

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Let me know your thoughts via our Text FanMail!

Resonate: Messaging that ignites action-takers - free workshop on 26th February!

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Full article and links available at: tashcorbin.com/455

Links mentioned in this episode:

Grab the Biz Planning Boss course for the best available price using the coupon code BESTPODBOSS at: tashcorbin.com/boss


It's time for us to have a talk. For our little talk, I've jumped down onto the carpet of my office. Yes, it's time for another Podcarpet episode.

What a vague and intriguing podcast episode title! It's time for us to have a talk, but I guarantee you this is an important talk, and it's going to be relevant for 99% of you.

What is it that I want us to have a little talk about today?

I want us to talk about what you are making do with in your business.

What things in your business aren't quite up to scratch, but you just make do?

...Show notes in full are at: tashcorbin.com/455

Follow Tash on Facebook: facebook.com/tashcorbincoaching

Let me know your thoughts via our Text FanMail!

Resonate: Messaging that ignites action-takers - free workshop on 26th February!

Register now at tashcorbin.com/resonate

Full article and links available at: tashcorbin.com/454

Links mentioned in this episode:
Grab the Lead Generation Bingo Sheet: CLICK ME

Join Take Off before Leads at Speed in April: tashcorbin.com/takeoff

As more and more people are getting into full swing in their business for 2025, I thought this was a great opportunity to discuss your social media strategy.

If you've got plans and goals related to social media for the year ahead, I want you to be honest: Are you confident that the time and energy you invest in those strategies will generate sales?

In today's episode, I'm sharing the missing link between socials and sales. It's a link that far too many business owners are missing.

If you're starting to feel like social media takes up too much time, or you want to ensure that you net results from your social media efforts, this will be a powerful and practical episode for you.

In order to explain and help you connect that missing link between socials and sales, we need to start by outlining how someone goes from seeing your social media content to actually buying from you.

This is the buyer journey. It's something that has been oversimplified in a lot of cases.

The buyer journey is often oversimplified because so-called "experts" don't have the depth of understanding of buyer psychology.

...Show notes in full are at: tashcorbin.com/454

Follow Tash on Facebook: facebook.com/tashcorbincoaching

Let me know your thoughts via our Text FanMail!

Resonate: Messaging that ignites action-takers - free workshop on 26th February!

Register now at tashcorbin.com/resonate