Join me, Peter Lamont, as I take a fascinating journey through the evolution of marketing from the nostalgic days of the '70s and '80s to the digital age we live in today. In this thought-provoking episode, I explore the stark differences between the tangible, collectible-based marketing strategies of the past and the digital-driven approaches of the present. I delve into questions about liability, cost, and audience engagement, examining how these factors have shaped the marketing landscape over the years. From Happy Meal toys to social media hashtags, I uncover the key shifts that have transformed the way businesses connect with their customers. So, whether you're a marketing enthusiast, a curious consumer, or simply someone who loves a good trip down memory lane, this episode is for you. Tune in, and don't forget to share your own experiences and opinions with me!

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