• Ep 13: Targeting by Social Media Platform

  • Dec 3 2024
  • Length: 27 mins
  • Podcast

Ep 13: Targeting by Social Media Platform

  • Summary

  • In this episode of Off the Record Marketing Deconstructed, the hosts discuss the different demographics associated with various social media platforms, including Facebook, YouTube, Instagram, TikTok, Snapchat, Twitter, Pinterest, and LinkedIn. They analyze user gender distribution, age brackets, and engagement rates, offering insights for marketers to effectively target their ideal clients.

    The episode also delves into the evolution of these platforms and the implications for future marketing strategies.

    00:00 Introduction to Audience Targeting by Social Media Platform
    01:29 Diving into Facebook Demographics
    03:53 Exploring YouTube Statistics
    06:41 Instagram Insights
    09:08 TikTok Trends and User Behavior
    13:37 Snapchat Usage and Demographics
    16:07 Twitter/X: News and Engagement
    19:11 Pinterest: The Niche Platform
    20:56 LinkedIn: Professional Networking and Content
    26:36 Conclusion and Final Thoughts


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    Simplified Social Hub
    Simplified Social Hub simplifies social media management by consolidating essential features into one user-friendly platform. It empowers businesses and individuals to effectively manage their social media presence, enhance audience engagement, and achieve their marketing goals.

    https://simplifiedsocialhub.com/

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