Episode 95: Despite what many marketing gurus may say, webinars remain one of the simplest, most effective ways to sell any online course or coaching program.
That being said, there are many ways to do webinars and a lot of decisions you need to make as far as how you’re going to set it up, promote it, present your offer within it, etc.
In this Episode, Steve Lowell tells us all of the current best practices for implementing an automated, evergreen webinar in your business. Through his extensive testing, he’s found the settings, options, and strategies that work best to make your webinar convert at the highest level possible.
We discuss everything from which webinar platform is best, how to schedule your webinar, how to foster engagement within your webinar, how to add authentic urgency and scarcity, the pros and cons of a “simulated live” webinar, and much more!
About Steve Lowell: From Ottawa, Canada, Steve is an award-winning global speaker. For over 30 years, he has been training and mentoring executives, thought-leaders, and professional speakers worldwide to deliver high-impact keynote speeches, drive revenue from the platform and build wealth through speaking.
Steve is the Past President of the Global Speakers Federation (GSF) and the Past National President of the Canadian Association of Professional Speakers (CAPS). A three-time number one international best-selling author, Steve is a sought-after expert helping thought leaders, coaches, authors and sales teams sell more by changing the way they speak.
He shares the stage with such greats as Jack Canfield (Chicken Soup for the Soul Series), Kevin Harrington (Shark Tank and “As Seen on TV”), and Brian Tracy (Author of over 70 books).
Together with his wife, Jayne he travels the world speaking, training, and mentoring those who have a message to monetize through the spoken word.
Grab Steve’s book “From Stage Fright to Spotlight” for 100% FREE: https://stevelowell.com/free-book/
Connect with Steve:
Website: https://stevelowell.com
Facebook: https://www.facebook.com/steve.lowell
LinkedIn: https://www.linkedin.com/in/stevelowell
YouTube: https://www.youtube.com/stevelowell
Instagram: https://www.instagram.com/therealstevelowell
Twitter: https://twitter.com/stevelowell
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