Culture Architects

By: David J. Friedman
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  • Summary

  • Most leaders know that a strong culture is a foundation for building a great organization, but great cultures don't just happen on their own. Rather, they're designed and built systematically, brick by brick. Each week, join David J. Friedman, the best-selling author of Culture by Design, as he speaks with extraordinary leaders, from all walks of life, and they share their biggest successes, failures, and lessons learned on their culture journeys. If you're searching for the best insights on building a high-performing culture, then Culture Architects, a production of ForbesBooks, is for you.
    Copyright CultureWise
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Episodes
  • Episode 33 | Part One: Yael Averbuch

    Episode 33 | Part One: Yael Averbuch
    Feb 17 2025
    David welcomes to the show Yael Averbuch, owner of the training app Techne Futbol and general manager for NJ/NY Gotham FC. Yael has been in soccer teams since the age of seven — most notably, the University of North Carolina Tar Heels and the US Women’s National Team. In this episode, Yael shares her experiences of good and bad team cultures, and weighs in on the value of rituals and predictability in the humanly unpredictable world of sports.
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    27 mins
  • Episode 32 | Part Two: Richard Kopelman

    Episode 32 | Part Two: Richard Kopelman
    Feb 3 2025
    In this second part of their conversation, David and Richard Kopelman discuss the value of the Aprio Way during recent mergers, acquisitions, and overseas expansion. Richard reflects on how having a structured company culture has helped to overcome mistakes made along the way.
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    23 mins
  • Episode 32 | Part One: Richard Kopelman

    Episode 32 | Part One: Richard Kopelman
    Jan 27 2025
    David welcomes Richard Kopelman — CEO and managing partner of the business advisory and accounting firm Aprio. In this first of a two-part conversation, Richard recounts the pivotal moments that introduced him to leadership, the formalization of their company culture through the creation of the Aprio Way, and the story behind his company’s focus on kindness.
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    21 mins

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