In this engaging conversation with Terry Kalna, I explore the interconnected world of hockey, sharing personal anecdotes and insights from his experiences in the sports front office. We discuss the importance of youth hockey, the growth of girls' hockey, and the evolution of the NHL, particularly focusing on the Pittsburgh Penguins and Vancouver Canucks. The conversation highlights the significance of community, coaching challenges, and memorable moments in hockey, emphasizing the sport's impact on personal and professional lives. In this conversation, Terry Kalna shares his extensive experience in sports marketing, particularly in hockey and motorsports. He discusses the evolution of sports marketing education, the importance of building relationships, and the lessons learned from his time in NASCAR that apply to the NHL.

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