Concierge Medical Marketing

By: Steve Schwartz
  • Summary

  • The Concierge Medical Marketing Podcast is dedicated to helping concierge medical practices enhance their digital marketing efforts and achieve greater online visibility. Hosted by Steve Schwartz, the podcast features expert interviews, practical advice, and actionable strategies tailored specifically for concierge medicine. Topics covered include search engine optimization (SEO), Google Business Profile optimization, social media marketing, online reputation management, and other digital marketing tactics designed to attract and retain patients.
    Steve Schwartz
    Show more Show less
Episodes
  • Episode 26: Fixing Healthcare from the Inside Out with Michael Kieffer
    Feb 14 2025

    In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz interviews Michael Kieffer, a nurse practitioner and co-founder of PrimeCare VIP. They discuss the journey of building a mobile concierge medical practice that addresses inefficiencies in healthcare. Michael shares insights on the differences between Direct Primary Care (DPC) and concierge medicine, the importance of convenience in patient care, and effective marketing strategies for growth. The conversation also touches on the future of concierge medicine and advice for healthcare providers considering a transition to this model.


    Chapters


    00:00 Introduction to Prime Care VIP

    06:04 Mobile Concierge Care: A New Approach

    12:16 Marketing Strategies for Growth

    18:09 Final Thoughts and Contact Information


    Show more Show less
    36 mins
  • Episode 25: Data-Driven Decisions in Healthcare with Jad Shalhoub
    Feb 10 2025

    In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz interviews Jad Shalhoub, founder of CareFlo. They discuss Jad's journey from industrial engineering to healthcare consulting, the importance of data in managing concierge medical practices, and the role of feasibility studies in starting a new practice. Jad emphasizes the significance of patient analytics and report cards in demonstrating the value of services to patients. The conversation concludes with insights on the challenges and rewards of starting a medical practice.Chapters00:00 Introduction to CareFlo and Jad's Background03:05 Starting a Concierge Medical Practice06:26 The Importance of Data in Healthcare09:25 Integrating EMR with Analytics12:01 Final Thoughts on Starting a Practice16:06 Introduction to Concierge Medical Marketing16:07 Strategies for Growing Your Practice

    Show more Show less
    17 mins
  • Episode 24: How to make your concierge practice desirable to a potential buyer with John Hsieh
    Feb 6 2025

    In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz interviews John Hsieh, who shares his unique journey in the concierge medicine field. John discusses his background, his father's successful concierge practice, and his aspirations to purchase an established practice. The conversation delves into key metrics for evaluating medical practices, the importance of understanding patient demographics, and the challenges facing direct primary care and concierge practices today. John also emphasizes the significance of marketing strategies and building an online presence to attract potential patients and business owners. The episode concludes with advice for aspiring entrepreneurs looking to enter the concierge medicine space.


    Chapters


    00:00 Introduction to Concierge Medicine and John Hsieh's Journey

    05:58 The Entrepreneurial Path: From Engineering to Medicine

    17:17 Evaluating Practices for Acquisition: Key Metrics and Considerations

    26:40 Challenges in Direct Primary Care and Concierge Medicine

    38:06 Advice for Aspiring Entrepreneurs in Concierge Medicine

    42:42 Introduction to Concierge Medical Marketing

    42:42 Strategies for Growing Your Practice


    Show more Show less
    43 mins

What listeners say about Concierge Medical Marketing

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.