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Joining us to share his own unique journey is an inspiring guest Ross Creech who transitioned from the thrill of dirt bike racing in Eureka to a promising business career in Sacramento. His story is one of passion meeting practicality, with stops at Cal Poly San Luis Obispo and corporate gigs in Los Angeles and Santa Maria. We explore how he balanced his motocross dreams with education and career aspirations, offering insights into making bold but thoughtful life choices.

California living gets a vibrant showcase, from charming Arroyo Grande to our deep-rooted connections in Humboldt County. We celebrate community heroes, family legacies, and the local spirit that binds us all. Our conversations take us through bustling chamber events, the Redwood Coast Chamber Foundation, and even a scrumptious chocolate indulgence that tempts even the most disciplined fitness enthusiasts. Here's to our 62nd episode, the adventures we've shared, and the stories that continue to unite us.

Bonus content: we had s7.0 earthquake in Humboldt the day of this interview---Rocked our World! That's exactly how our day unfolded when Humboldt County rocked and rolled with an unexpected earthquake. With the ground swaying beneath us and tsunami alerts blaring, we found ourselves in an adrenaline-fueled dash to safety. Our early warning system truly came through—thankfully, no injuries were reported, just a bit of chaos and some chuckles about my first desk dive in decades.

Ever wonder how a high school dropout becomes a leading voice in local journalism? Meet Hank Sims, the editor of the Lost Coast Outpost, who takes us through his transformative journey from the alternative print scene of Mendocino County to shaping the media landscape in Humboldt County. We kick things off with lighthearted dad jokes and musings about the unpredictable weather before diving into Hank’s fascinating backstory, including his diverse educational path through Humboldt State, San Francisco State, and UC Berkeley. Along the way, Hank shares personal stories about raising a family in Humboldt and why this vibrant region captured his heart.

As the conversation unfolds, Hank provides an insider's look at the Lost Coast Outpost, a digital newspaper that's become indispensable to the community. He reveals how it all started with just a computer and a server and evolved into a media powerhouse integrated with local radio stations. Tackling the challenges and opportunities of digital journalism, Hank emphasizes the Outpost’s mission to document the daily life of Humboldt County and maintain journalistic integrity in an era dominated by social media giants. With tales of internet trolls and the struggle for meaningful engagement, Hank underscores the crucial role of local journalism in preserving community narratives.

From dining gems and local culture to the broader challenges of promoting Humboldt amidst a changing economic landscape, our discu...