What if your business could scale to millions of users without spending a fortune on ads?

Headspace did just that—leveraging strategic partnerships to grow into a global mindfulness powerhouse. In this episode, we’ll break down their playbook and show you how to apply it to your own business.

Too many businesses waste time and money chasing direct-to-consumer growth while missing out on partnerships that could exponentially expand their reach. Headspace cracked the code, collaborating with corporate giants, media platforms, and healthcare providers to make mindfulness mainstream—without relying on traditional ads. If you're wondering how to unlock high-value partnerships for your business, this episode is for you.

Here’s what you’ll take away from this episode:

• Build instant credibility – Learn how Headspace used corporate partnerships to gain trust and scale rapidly.
• Turn content into a growth engine – Discover how media collaborations, like their Netflix series, drove massive user acquisition.
• Embed into essential industries – See how Headspace leveraged healthcare partnerships to transition from an optional wellness app to a necessity.

Don’t waste time and money on the wrong partnerships—press play to learn the exact strategies that made Headspace a global success!

New episodes Monday, Wednesday and Friday.

More from Phil Hayes-St Clair:

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This podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.