Ever wondered why celebrity podcasts rake in millions of downloads—even when they’re just rambling, unedited, and sometimes downright boring? Meanwhile, us indie podcasters hustle to create engaging, high-quality content and still struggle to grow an audience? It’s frustrating, right?

In this episode of Podtastic Audio, I dive deep into why celebrity podcasts thrive, even when they break all the “podcasting rules,” and what we, as indie podcasters, can do to stand out. Plus, I found a wild study that suggests people obsessed with celebrities might actually have lower intelligence scores. Yep, we’re going there! BMC Psychology

If you’re an indie podcaster trying to grow your show, you actually have a HUGE advantage over these big-name celebrity hosts—if you play your cards right. I’ll break down exactly why niche podcasts win and how to optimize your show for SEO, audience engagement, and growth.

🔥 Key Takeaways in This Episode:

• Why celebrity podcasts succeed (even when they’re bad)
• The #1 mistake indie podcasters make
• How niching down gives you an SEO advantage
• Why new listeners abandon random discussion shows
• The secret sauce to keeping your audience engaged

If you’re tired of grinding with little results and want to build a podcast that actually grows, this episode is for you. Let’s get into it!

Podgagement® (formerly “My Podcast Reviews”) is all about simplifying your podcasting and helping you engage your audience and grow your podcast!

Podgagement Link

Thanks so much for listening, I really appreciate it so much. Sign up for my newsletter so you never miss a moment. Podtastic Audio Newsletter

• The Kris and Kristine Show
• Podtastic Audio
• Twitter X
• Instagram
• LInkedIn
• Threads
• Blue Sky

Podcast Chapters:

00:00 - Why Celebrity Podcasts Get Millions of Downloads

01:20 - How I Struggled with Podcasting at First

02:02 - The Frustration of Indie Podcasters vs. Celebrity Shows

04:17 - The #1 Reason Celebrity Podcasts Succeed

05:40 - How Big Guests Keep Celebrity Podcasts Relevant

07:14 - Why Indie Podcasters Can’t Copy the Celebrity Formula

09:20 - The Harsh Truth: Nobody Knows Who You Are (Yet!)

10:09 - The Danger of “General Discussion” Shows

11:36 - The Power of Niching Down for Indie Podcasters

13:08 - How Niche Shows Build an Engaged Audience

15:35 - Why SEO Helps Niche Podcasts Win

17:14 - The Shocking Study on Celebrity Obsession & Intelligence

19:06 - The Indie Podcasting Advantage Over Celebs

21:05 - Why You MUST Niche Down to Grow

21:39 - Final Thoughts & Where to Find Me

#PodcastGrowth #IndiePodcaster #CelebrityPodcasts #PodcastSEO #HowToPodcast #PodcastMarketing #GrowYourPodcast #PodcastTips #PodcastingForBeginners #PodcastSuccess