The Accountant Marketer
The Structured Approach Any Accountant Can Follow to Attract Clients They Love
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The Accountant Marketer
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Narrated by:
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Karen L. Reyburn
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By:
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Karen L. Reyburn
About this listen
If you have ever thought “I’m not a marketer. I’m an accountant,” this book is for you.
"Very generous insights from the industry's leading marketing expert that will challenge, illuminate, and ultimately...deliver results." James Ashford, bestselling author of Selling to Serve
Marketing can be confusing and frustrating, and approaching it with purely an accountant mindset—going straight to the data, expecting an obvious return on investment—won’t deliver the kind of results you want.
Your marketing only works when it is a true reflection of you and your values.
Inside this book, you’ll find a structure for marketing which, when followed, helps your audience see who you and your firm truly are.
As a result, you’ll spend more time signing clients you like (and even love) and less time filtering out leads. Most likely, you’ll find yourself better at it than you originally thought. You may discover you really enjoy marketing! With these changes in your mindset and your process, you’ll have an accounting business which allows you to:
Do work you enjoy.
Get paid for your worth.
Work with clients perfect for you.
©2023 Keep On Publishing (P)2023 Keep On PublishingPeople who viewed this also viewed...
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Performance4.5 out of 5 stars 3,061
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Overall4.5 out of 5 stars 1,406
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Performance4.5 out of 5 stars 1,186
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Performance4.5 out of 5 stars 6,200
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What listeners say about The Accountant Marketer
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
-
Story5 out of 5 stars
- Hillary Colvin, CPA
- 09-23-24
I feel so understood and found tons of useful tips
Karen provides a clear action plan and inspires me to be a better marketer of my accounting services.
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