This book will help you think more analytically. Doing so will enable you to better understand the world around you, to make smarter decisions, and to ultimately live a more fulfilling life. It draws on the maxims of Richard Zeckhauser, a legendary Harvard professor, who has helped hundreds of students and colleagues progress toward these goals.

Have you ever found yourself wondering “Why do I want more than I have?” Michael Easter, author of The Comfort Crisis and one of the world’s leading experts on behavior change, shows that the problem isn’t you. The problem is your scarcity mindset, left over from our ancient ancestors. They had to constantly seek and consume to survive because vital survival tools like food, material goods, information, and power were scarce and hard to find. But with our modern ability to easily fulfill our ancient desire for more, our hardwired “scarcity brain” is now backfiring.

Our attention has never been as overwhelmed as it is today. Many of us recognize that our brains struggle to multitask. Despite this, we feel compelled to do so anyway while we fill each moment of our lives to the brim with mindless distraction. Hyperfocus provides profound insights into how you can best take charge of your attention to achieve a greater sense of purpose and productivity throughout the day.

In The Culture Code, Daniel Coyle goes inside some of the world's most successful organizations - including Pixar, the San Antonio Spurs, and the US Navy's SEAL Team Six - and reveals what makes them tick. He demystifies the culture-building process by identifying three key skills that generate cohesion and cooperation and explains how diverse groups learn to function with a single mind.

According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than 15 million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight. Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others.

Many people have a fear of public speaking or are insecure about their ability to give a successful presentation. Now public speaking coach and best-selling author Carmine Gallo explores what makes a great presentation by examining the widely acclaimed TED Talks, which have redefined the elements of a successful presentation and become the gold standard for public speaking. TED - which stands for technology, entertainment, and design - brings together the world's leading thinkers.

In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds—from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony—draw their power from the same six traits.

With Give and Take, Adam Grant not only introduced a landmark new paradigm for success but also established himself as one of his generation’s most compelling and provocative thought leaders. In Originals he again addresses the challenge of improving the world, but now from the perspective of becoming original: choosing to champion novel ideas and values that go against the grain, battle conformity, and buck outdated traditions. How can we originate new ideas, policies, and practices without risking it all?

Since taking over TED in the early 2000s, Chris Anderson has shown how carefully crafted short talks can be the key to unlocking empathy, stirring excitement, spreading knowledge, and promoting a shared dream. Done right, a talk can electrify a room and transform an audience's worldview. Done right, a talk is more powerful than anything in written form.

A newly revised and updated edition of the influential guide that explores one of the most powerful ways to attract attention and influence behavior - fascination - and how businesses, products, and ideas can become irresistible to consumers. In an oversaturated culture defined by limited time and focus, how do we draw attention to our messages, our ideas, and our products when we have only seconds to compete?

In Decisive, the Heaths, based on an exhaustive study of the decision-making literature, introduce a four-step process designed to counteract these biases. Written in an engaging and compulsively listenable style, Decisive takes readers on an unforgettable journey, from a rock star’s ingenious decision-making trick to a CEO’s disastrous acquisition, to a single question that can often resolve thorny personal decisions.

A novelist, thinker, and entrepreneur, Rolf Dobelli deftly shows that in order to lead happier, more prosperous lives, we don't need extra cunning, new ideas, shiny gadgets, or more frantic hyperactivity - all we need is less irrationality. Simple, clear, and always surprising, this indispensable audiobook will change the way you think and transform your decision making - at work, at home, every day.

Whether he was introducing the latest iPad or delivering a keynote presentation, Steve Jobs electrified audiences with his incomparable style and showmanship. He didn’t just convey information in his presentations; he told a story, painted a picture, and shared a vision. He gave his audience a transformative experience that was unique, inspiring, and unforgettable. Now you can do it too, by learning the specific techniques that made Jobs the most captivating communicator on the world stage.

Big companies spend a fortune marketing their wares and services. Can yours? Invariably people ask advertising veteran and CBC Radio host Terry O'Reilly one question more than any other: How does a little business compete with the big guys? After decades at the helm of an award-winning advertising production company, and over a decade exploring the art and science of marketing for CBC Radio, O'Reilly delivers all the answers they - and anyone with something to sell - ever wanted to know.

Unleash the Power of Storytelling offers a practical roadmap to crafting and delivering more powerful, persuasive stories that you can use to get more of what you want out of your career and your life. Study after study confirms that stories have unparalleled power to break down walls, build trust, and influence people to act. More than facts and data alone, stories are fundamental to capturing and expressing our ideas, wishes, and beliefs and getting the results we want.

Throughout history, trees have determined the tools we use, the boats we build, the stories we tell about the world and ourselves, the songs we sing, and some of our most important rituals. As such, our lives are intertwined with those of the trees and woodlands around us. In this journey deep into the woods, Wyl Menmuir travels the length and breadth of Britain and Ireland to meet the people who plant trees, the ecologists who study them, those who shape beautiful objects and tools from wood, and those who use them to help others.

A former Gallup Global Leadership Research and Development leader and the New York Times bestselling coauthor of Strengths-Based Leadership draw from original research comprising interviews with high-performing global leaders to present for the first time a new model that demystifies the aura and complexity surrounding high performing leaders.

Language is perhaps humanity’s most astonishing capacity - and one that remains poorly understood. In The Language Game, cognitive scientists Morten H. Christiansen and Nick Chater show us where generations of scientists seeking the rules of language got it wrong. Language isn’t about hardwired grammars but about near-total freedom, something like a game of charades, with the only requirement being a desire to understand and be understood.

Even the most disorganized among us can take control of our on- and off-line details so our loved ones won’t have to scramble later. The experts at Everplans make it possible in this essential and easy-to-follow book. Breaking the task down into three levels, from the most urgent (like granting access to passwords), to the technical (creating a manual for the systems in your home), to the nostalgic (assembling a living memory), this clear, step-by-step program not only removes the anxiety and stress from getting your life in order, it’s actually liberating. And deeply satisfying.

If forests are the lungs of the planet, then animals migrating across oceans, streams, and mountains—eating, pooping, and dying along the way—are its heart and arteries, pumping nitrogen and phosphorus from deep-sea gorges up to mountain peaks, from the Arctic to the Caribbean. Without this conveyor belt of crucial, life-sustaining nutrients, the world would look very different.

How do you stand out from the pack and not just land the account, but win deals at the prices you want? Lee B. Salz’s previous groundbreaking, best-selling book Sales Differentiation armed salespeople with strategies to differentiate both what they sell and how they sell it. Sell Different! provides a new component of Sales Differentiation strategy to help you outsmart, outmaneuver, and outsell the competition to win more deals at the prices you want. This book provides you with the tools you need to land new accounts and grow existing ones.

The fox. For thousands of years, myth and folklore have celebrated its cunning intelligence. Today, the red fox is the nature’s most populous carnivore, its dancing orange tail a common sight in backyards. Yet, who is this wild neighbor, truly? How do we negotiate this uneasy new chapter of an ancient relationship? Join British ecologist Adele Brand on a journey to discover the surprising secrets of the fabled fox, the familiar yet enigmatic creature that has adapted to the human world with astonishing - some say, unsettling - success.

The door to magic is closed, but it’s not locked. And now Joshua Jay, one of the world’s most accomplished magicians, not only opens that door but brings us inside to reveal the artistry and obsessiveness, esoteric history, and long-whispered-about traditions of a subject shrouded in mystery. In 52 short, compulsively listenable essays, Jay describes how he does it, whether it’s through the making of illusions, the psychology behind them, or the way technology influences the world of magic.

A noted neuroscientist reveals groundbreaking research on how fitness and exercise can combat mental health conditions such as anxiety, dementia, ADHD, and depression, and offers a plan for improving focus, creativity, and sleep.

In March of 2001, Federal prosecutor Mark Devereaux cold-called Rob Holm, the head of security for McDonald's Corporation. Without explanation, Devereaux asked that Holm and several other McDonald's senior executives plan a visit to the Jacksonville, Florida, FBI, and tell no one about their intended destination. It wasn't up for discussion. Upon their arrival, Devereaux watched them closely, looking at body language, checking for tells. To him, they were all potential suspects.

The cohost of the popular NPR podcast Planet Money provides a well-researched, entertaining, somewhat irreverent look at how money is a made-up thing that has evolved over time to suit humanity's changing needs.

This is humanity’s last chance. Centuries of greed, pride, and hate have sent humankind hurtling toward disaster, far from our original purpose. There is only one solution that can reset the compass and right the ship, and that answer is only two words. With time running out, it’s up to David Ponder and a cast of history’s best and brightest minds to uncover this solution before it is too late. The catch? They are allowed only five tries to solve the ominous challenge.

Globally recognized expert on learning and leadership, Jeff Wetzler offers a hands-on, surprisingly effective way to find out what others really think, know, and feel. Ask leads to smarter decisions, more creative solutions, and deeper relationships.

How to Use Limited Liability Companies and Limited Partnerships clearly explains the key asset protection strategies available to entrepreneurs and real estate investors using the right entities. This fourth edition of Garrett Sutton's best-selling book has been completely updated to reflect important changes affecting limited liability companies. Asset protection is a dynamic area of the law, and this new edition sets forth the strongest and most useful tactics for protecting businesses, real estate, intellectual property, and paper assets.

What if your search for meaning could solve the world's problems? What if everything you are passionate about could save a life or change history? Justin Dillon argues it can, and A Selfish Plan to Change the World shows how. In this paradigm-shifting new book, Dillon - the founder of Slavery Footprint and Made in a Free World - reveals the secret to a life of deep and lasting significance: the discovery that our need for meaning is inextricably linked to the needs of the world.