Social Media Marketing Workbook: 2024 Edition - How to Use Social Media for Business
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Narrated by:
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Michael Goodrick
About this listen
Social Media Marketing 2024
Learn Social Media Marketing in Plain English—Step by Step! Buy the Workbook Used at Stanford Continuing Studies to Teach Social Media Marketing for business.
- 2024 UPDATED EDITION—all info verified, and a NEW chapter on 'Marketing Basics,' plus continuing analysis of TikTok, as well as revisions on LinkedIn, Facebook and other major platforms
- Read the Reviews—compare the REAL REVIEWS of this book to those of other books
- Learn to Market Your Business on Facebook, LinkedIn, Instagram, YouTube, Twitter, Pinterest and all major Social Media Marketing platforms
- Access Free Tools—access the companion MARKETING ALMANAC with hundreds of free tools for social media marketing!
The #1 Bestselling Workbook on Social Media Marketing for Business
- Jason McDonald—written by a successful practitioner of SMM. Check Jason out on YouTube, or download his free Marketing Almanac
- Stanford University—used by Dr. McDonald in his courses, both online and on campus, at Stanford University's Continuing Studies
- Got Questions?—just Google 'Jason McDonald' and send a quick email or call.
The author, Jason McDonald, has instructed thousands of people in his classes in the San Francisco Bay Area, including Stanford Continuing Studies, as well as online.
©2023 Jason McDonald (P)2024 Jason McDonaldListeners also enjoyed...
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Technical knowledge alone isn't enough - increase your software development income by leveling up your soft skills Early in his software developer career, John Sonmez discovered that technical knowledge alone isn't enough to break through to the next income level - developers need "soft skills" like the ability to learn new technologies just in time, communicate clearly with management and consulting clients, negotiate a fair hourly rate, and unite teammates and coworkers in working toward a common goal.
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In April 1956, a refitted oil tanker carried 58 shipping containers from Newark to Houston. From that modest beginning, container shipping developed into a huge industry that made the boom in global trade possible. The Box tells the dramatic story of the container's creation, the decade of struggle before it was widely adopted, and the sweeping economic consequences of the sharp fall in transportation costs that containerization brought about.
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Fascinating Topic sometimes lost in minutiae
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Super Pumped
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A New York Times technology correspondent presents the dramatic rise and fall of Uber, set against the rapid upheaval in Silicon Valley during the mobile era. Based on hundreds of interviews with current and former Uber employees, along with previously unpublished documents, Super Pumped is a pause-resisting story of ambition and deception, obscene wealth, and bad behavior, that explores how blistering technological and financial innovation culminated in one of the most catastrophic 12-month periods in American corporate history.
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A forced narrative and a bad version of Bad Blood
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Tesla
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Nikola Tesla was a major contributor to the electrical revolution that transformed daily life at the turn of the 20th century. His inventions, patents, and theoretical work formed the basis of modern AC electricity, and contributed to the development of radio and television. Like his competitor Thomas Edison, Tesla was one of America's first celebrity scientists, enjoying the company of New York high society and dazzling the likes of Mark Twain with his electrical demonstrations. An astute self-promoter and gifted showman, he cultivated a public image of the eccentric genius.
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A detailed examination of Tesla's work
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Artificial intelligence does the seemingly impossible - driving cars, trading stocks, and teaching children. But facing the sea change that AI will bring can be paralyzing. How should companies set strategies, governments design policies, and people plan their lives for a world so different from what we know? In Prediction Machines, three eminent economists recast the rise of AI as a drop in the cost of prediction. With this single, masterful stroke, they lift the curtain on the AI-is-magic hype and show how basic tools from economics provide clarity about the AI revolution and a basis for action by CEOs, managers, policy makers, investors, and entrepreneurs.
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In May 2013, Glenn Greenwald set out for Hong Kong to meet an anonymous source who claimed to have astonishing evidence of pervasive government spying and insisted on communicating only through heavily encrypted channels. That source turned out to be the 29-year-old NSA contractor Edward Snowden, and his revelations about the agency’s widespread, systemic overreach proved to be some of the most explosive and consequential news in recent history, triggering a fierce debate over national security....
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Best Read in Print Format
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In this fascinating book, investigative reporter Yasha Levine uncovers the secret origins of the Internet, tracing it back to a Pentagon counterinsurgency surveillance project. With deep research, skilled storytelling, and provocative arguments, Surveillance Valley will change the way you think about the news - and the device on which you read it.
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Profound look at the internet and surveillance
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In Millennium, best-selling historian Ian Mortimer takes the listener on a whirlwind tour of the last 10 centuries of Western history. It is a journey into a past vividly brought to life and bursting with ideas, that pits one century against another in his quest to measure which century saw the greatest change. We journey from a time when there was a fair chance of your village being burned to the ground by invaders - and dried human dung was a recommended cure for cancer - to a world in which explorers sailed into the unknown and civilizations came into conflict.
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Bad ending - literally
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Tor Darknet Bundle (5 in 1) Master the Art of Invisibility (Bitcoins, Hacking, Kali Linux)
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The best five books on anonymity in existence! Want to surf the web anonymously? Cloak yourself in shadow on the Deep Web or The Hidden Wiki? I will show you how to become a ghost in the machine - leaving no tracks back to your ISP - whether on the Deep Web or regular Internet. This audiobook covers it all: encrypting your files, securing your PC, masking your Online footsteps with Tor, VPNs, Freenet, and bitcoins, and all while giving you peace of mind with total 100 percent anonymity.
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Technical deficiencies
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Algorithms of Oppression
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Run a Google search for “black girls” - what will you find? “Big Booty” and other sexually explicit terms are likely to come up as top search terms. But, if you type in “white girls”, the results are radically different. The suggested porn sites and un-moderated discussions about “why black women are so sassy” or “why black women are so angry” presents a disturbing portrait of black womanhood in modern society. In Algorithms of Oppression, Safiya Umoja Noble challenges the idea that search engines like Google offer an equal playing field for all forms of ideas, identities, and activities.
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Read this book. Tell everyone you know about it.
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On Intelligence
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Jeff Hawkins, the man who created the PalmPilot, Treo smart phone, and other handheld devices, has reshaped our relationship to computers. Now he stands ready to revolutionize both neuroscience and computing in one stroke, with a new understanding of intelligence itself.
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Epiphany
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What listeners say about Social Media Marketing Workbook: 2024 Edition - How to Use Social Media for Business
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- Anonymous User
- 06-18-19
A Perfect Introduction to Social Media Marketing
If you are looking to create a social media strategy for your business, but don't know where to start, this is a great book to teach you. The author, Jason McDonald, writes in a simple yet effective way that is easy to understand. The book dives into every major social media platform and provides great resources for learning to market on each one individually. Regardless of whether you are running a local pizza business or are starting the next big eCommerce site, the marketing strategies in this book will certainly help you grow your business. Highly Recommended.
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- Donnie
- 12-16-18
Good So Far
Its okay its hard to finish. Alot of information that coulb be made more attention getting. Lose interest on some parts. But good and informative.
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- lor
- 05-05-24
He doesn’t miss a detail!
Absolutely grateful for this thorough explanation of social media for businesses. Each platform is explained in detail along with great strategies. Highly recommend!
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- JessieCAKE
- 09-29-20
Ohh goodness
The story and how he convey marketing information is so boring...sorry dude.
Pay someone else to read it or at least buy the proper microphone to record...
Plus no offense but I can imagine you snapping your fingers and rolling your eyes with each sentence...
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- Charlie
- 01-07-23
Great Marketing Book
I have read a few of Jason’s book and have enjoyed social media as a hobby but now I plan to use it to market myself as a webpage builder.
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- Oleksii
- 05-08-18
Annoying liks
The great audiobook for a person who is not familiar with SMM at all.
But if you want to receive some deeper information for Social Madie you should consider another book.
Most of all I was annoyed by links.
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- loveorama
- 11-23-23
Must have every year.
"Social Media Marketing Workbook 2023", penned by Jason McDonald, an accomplished social media marketer, PhD, and faculty at Stanford Continuing Studies, is an enlightening listen. Admirably up-to-date for 2023, it introduces brand-new insights into TikTok and revisits other crucial platforms like Facebook, LinkedIn, YouTube, Instagram, Twitter, and Pinterest.
The audiobook brilliantly transforms the realm of social media marketing into plain English, offering lucid, step-by-step guidelines accompanied by worksheets, videos, and complimentary tools. These resources collectively aid in planning, refining, creating, and gauging your social media campaigns with finesse.
One potent feature is the clever use of a party analogy, allowing you to envision ways to engross your audience and cultivate your brand within the digital environment. Experts in both organic and paid strategies will find fresh insights here, along with the advantageous overlap of social media, SEO, and online ads.
Reflecting a plethora of affirmative reviews, Social Media Marketing Workbook 2023 stands as an invaluable resource for those desiring an efficient, comprehensive guide to enhancing their business through social media marketing. It's a worthwhile investment in your marketing skills development plan for 2023.
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- Nathaniel D Cartagena
- 01-30-19
Very Complete and Practical Framework
This book offers a great framework to leverage social media for any type of business. It is informative and practical, but also allows you the opportunity to use creativity to adapt it to whatever your project or business might be. Worth the time to listen to the whole book, but also written to serve as a quick reference if you already know a lot of the basics or if you already have good reason to specialize on particular platforms (i.e. Facebook, Twitter, etc). This book also features the most comprehensive set of extra materials I've ever seen for an audiobook, including a full PDF version, worksheets, videos, and endless other resources.
Worth checking out if you have ever wondered how to improve your influence on social media.
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- Brandi Whitinger
- 06-06-19
highly recommend. this is a good book to grow
I would highly recommend this book. this is a great book to grow your social media marketing
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- Andrew
- 10-23-20
Worth the read
The author does a good job in explaining not only how to market on the different social media platforms, but also how to use them. I feel much more comfortable getting creative with social media than I have been in the past. And it's due to reading this book. Its definitely worth the read.
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