Scarcity Brain
Fix Your Craving Mindset and Rewire Your Habits to Thrive with Enough
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Narrated by:
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Michael Easter
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By:
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Michael Easter
About this listen
NEW YORK TIMES BESTSELLER • The author of The Comfort Crisis asks: Are we hardwired to crave more? From food and stuff to information and influence, why can’t we ever get enough?
“Reveals the biological and evolutionary foundations behind your brain’s fixations, so you can stop seeking and start living.”—Melissa Urban, Whole30 CEO and author of The Book of Boundaries
“Michael Easter’s genius is that he puts data around the edges of what we intuitively believe. His work has inspired many to change their lives for the better.”—Dr. Peter Attia, author of Outlive
Have you ever found yourself wondering “Why do I want more than I have?” Michael Easter, author of The Comfort Crisis and one of the world’s leading experts on behavior change, shows that the problem isn’t you. The problem is your scarcity mindset, left over from our ancient ancestors. They had to constantly seek and consume to survive because vital survival tools like food, material goods, information, and power were scarce and hard to find.
But with our modern ability to easily fulfill our ancient desire for more, our hardwired “scarcity brain” is now backfiring. And new technology and institutions—from dating and entertainment apps to our food and economic systems—are exploiting our scarcity brain. They’re bombarding us with subversive “scarcity cues,” subtle triggers that lead us into low-reward cravings that hurt us in the long run. Scarcity cues can be direct and all-encompassing, like a sagging economy. Or they can be subtle and slight, like our neighbor buying a shiny new car.
Easter traveled the world to consult with remarkable innovators and leading scientists who are finding surprising solutions for our scarcity brain. He discovered simple tactics that can move us towards an abundance mindset, cement healthy habits, and allow us to live our lives to the fullest and appreciate what we have, including how to:
• Detect hidden scarcity cues to stop cravings before they start, from a brilliant slot machine designer in a Las Vegas casino laboratory
• Turn alone time into the ultimate happiness hack, from artisanal coffee-making Benedictine monks
• Reignite your exploration gene for a more exciting and fulfilling life, from an astronaut onboard the International Space Station
• Reframe how we think about and fix addiction and bad habits, from Iraq’s chief psychiatrist
• Recognize when you have enough, from a woman who left a million-dollar career path to adventure the world
Our world is overloaded with everything we’re built to crave. The fix for scarcity brain isn’t to blindly aim for less. It’s to understand why we crave more in the first place, shake our worst habits, and use what we already have better. Then we can experience life in a new way—a more satisfying way.
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“This book is for anyone desperate to break the cycle of doom scrolling, constant cravings, and the relentless drive for more—more validation, more sugar, more money, more stuff. Scarcity Brain reveals the biological and evolutionary foundations behind your brain’s fixations, so you can stop seeking and start living.” —Melissa Urban, New York Times bestselling author of The Book of Boundaries
“Michael Easter brings to light that our challenges with behavior change can be better understood—and conquered—if we know how driven we are by our scarcity mindset. With deep science-backed insights, personal stories, practical guidance, and a relatable approach, Easter’s book is for anyone interested in embarking on a journey of self-discovery and empowerment with the goal of living a healthier, more satisfying, and actualized life.” —Juliet Starrett & Dr. Kelly Starrett, New York Times bestselling authors of Built to Move
“Michael Easter illuminates how humans are hardwired to seek more, even when our reward-seeking behaviors become at odds with our well-being. His vulnerable weaving of his own personal experiences alongside cutting edge research and current events compel you to examine your own life and patterns. Consider this engaging read a mandate to get curious, a more effective tool for meaningful, positive, lasting change than shame or judgement, the traditional tools of the trade.” —Liz Plosser, editor in chief of Women’s Health
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Welcome to the Universe
- An Astrophysical Tour
- By: Michael A. Strauss, J. Richard Gott, Neil deGrasse Tyson
- Narrated by: Michael Butler Murray
- Length: 17 hrs and 53 mins
- Unabridged
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Welcome to the Universe is a personal guided tour of the cosmos by three of today's leading astrophysicists. Inspired by the enormously popular introductory astronomy course that Neil deGrasse Tyson, Michael A. Strauss, and J. Richard Gott taught together at Princeton, this book covers it all - from planets, stars, and galaxies to black holes, wormholes, and time travel.
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All About What We Know About the Universe - ALL
- By J.B. on 02-17-17
By: Michael A. Strauss, and others
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Brain Energy
- A Revolutionary Breakthrough in Understanding Mental Health—and Improving Treatment for Anxiety, Depression, OCD, PTSD, and More
- By: Christopher M. Palmer MD
- Narrated by: Christopher M. Palmer MD
- Length: 12 hrs and 18 mins
- Unabridged
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We are in the midst of a global mental health crisis, and mental illnesses are on the rise. But what causes mental illness? And why are mental health problems so hard to treat? Drawing on decades of research, Harvard psychiatrist Dr. Chris Palmer outlines a revolutionary new understanding that for the first time unites our existing knowledge about mental illness within a single framework: mental disorders are metabolic disorders of the brain. Brain Energy will transform the field of mental health, and the lives of countless people around the world.
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Arguing brain health theory to medical profession
- By Maya H Saric on 03-10-23
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Cosmic Queries
- StarTalk’s Guide to Who We Are, How We Got Here, and Where We’re Going
- By: James Trefil, Lindsey N. Walker - editor, Neil deGrasse Tyson
- Narrated by: Neil deGrasse Tyson, Lauren Fortgang
- Length: 6 hrs and 18 mins
- Unabridged
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In this illuminating audiobook, Tyson and coauthor James Trefil, a renowned physicist and science popularizer, take on the big questions that humanity has been posing for millennia - How did life begin? What is our place in the universe? Are we alone? - and provide answers based on the most current data, observations, and theories.
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Not worth it
- By Daniel Earl on 03-15-21
By: James Trefil, and others
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Ranger Confidential
- Living, Working, and Dying in the National Parks
- By: Andrea Lankford
- Narrated by: Julia Motyka
- Length: 9 hrs and 28 mins
- Unabridged
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The real stories behind the scenery of America’s national parks. For 12 years, Andrea Lankford lived in the biggest, most impressive national parks in the world, working a job she loved. She chaperoned baby sea turtles on their journey to sea. She pursued bad guys on her galloping patrol horse. She jumped into rescue helicopters bound for the heart of the Grand Canyon. She won arguments with bears. She slept with a few too many rattlesnakes. Hell yeah, it was the best job in the world! Fortunately, Andrea survived it.
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Depressing from Cover to Cover
- By Drew (@drewsant) on 04-13-15
By: Andrea Lankford
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Reentry
- SpaceX, Elon Musk, and the Reusable Rockets That Launched a Second Space Age
- By: Eric Berger
- Narrated by: Rob Shapiro
- Length: 12 hrs and 59 mins
- Unabridged
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From launchpad explosions to a pernicious cricket infestation to the demanding management style of Musk himself, the rise of SpaceX was beset with challenges and far from inevitable. Find out how the startup beat the odds and flew high enough to outpace their rivals... and where they're going next.
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Appreciated the engineering details
- By Will on 10-19-24
By: Eric Berger
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Gut
- The Inside Story of Our Body's Most Underrated Organ
- By: Giulia Enders
- Narrated by: Katy Sobey
- Length: 7 hrs and 26 mins
- Unabridged
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Our gut is almost as important to us as our brain, yet we know very little about how it works. Gut: The Inside Story is an entertaining, informative tour of the digestive system from the moment we raise a tasty morsel to our lips until the moment our body surrenders the remnants to the toilet bowl. No topic is too lowly for the author's wonder and admiration, from the careful choreography of breaking wind to the precise internal communication required for a cleansing vomit.
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Doctors opinion
- By KevinMcVeigh on 03-02-17
By: Giulia Enders
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Origins, Revised and Updated
- Fourteen Billion Years of Cosmic Evolution
- By: Donald Goldsmith, Neil deGrasse Tyson
- Narrated by: JD Jackson
- Length: 9 hrs and 45 mins
- Unabridged
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Our true origins are not only human, or even terrestrial, but in fact cosmic. Drawing on recent scientific breakthroughs and cross-pollination among geology, biology, astrophysics, and cosmology, Origins illuminates the soul-stirring leaps in our understanding of the cosmos. This newly revised and updated edition features such startling discoveries as the more than 5,000 newly detected exoplanets that shed light on the origins of and possibilities for life in the cosmos.
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There is nothing here
- By Hermanubis on 12-30-22
By: Donald Goldsmith, and others
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The Learning Brain
- By: The Great Courses
- Narrated by: Professor Thad A. Polk PhD Carnegie Mellon University
- Length: 12 hrs and 23 mins
- Unabridged
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One of the most complicated and advanced computers on Earth can't be purchased in any store. This astonishing device, responsible for storing and retrieving vast quantities of information that can be accessed at a moment's notice, is the human brain. How does such a dynamic and powerful machine make memories, learn a language, and remember how to drive a car? What habits can we adopt in order to learn more effectively throughout our lives? The answers to these questions are merely the tip of the iceberg in The Learning Brain.
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Slow, useful, unconvincing
- By Tintin on 03-02-19
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Laced with mistakes!
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Too Church for me
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Behave
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From the celebrated neurobiologist and primatologist, a landmark, genre-defining examination of human behavior, both good and bad, and an answer to the question: Why do we do the things we do? Sapolsky's storytelling concept is delightful but it also has a powerful intrinsic logic: He starts by looking at the factors that bear on a person's reaction in the precise moment a behavior occurs, and then hops back in time from there, in stages, ultimately ending up at the deep history of our species and its evolutionary legacy.
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Insightful
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The Silent Treatment
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By all appearances, Frank and Maggie share a happy, loving marriage. But for the past six months, they have not spoken. Not a sentence, not a single word. Maggie isn’t sure what, exactly, provoked Frank’s silence, though she has a few ideas. Day after day, they have eaten meals together and slept in the same bed in an increasingly uncomfortable silence that has become, for Maggie, deafening.
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A tender page turner
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Built to Move
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After devoting years to working with pro-athletes, Olympians, and Navy Seals, fitness gurus Kelly and Juliet Starrett began thinking about the physical well-being of people who are not elite athletes. What are the fundamental qualities that make a human being durable, and how do we ensure that we continue to feel great as we age? Organized around ten assessments and ten physical practices that anyone can do, Built to Move is designed to improve the way your body functions in daily activities and boost overall quality of life.
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So good!
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What listeners say about Scarcity Brain
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Mark
- 12-30-23
Interesting thoughts
Since the author studied the loop of seeking associated with destructive behaviors (alcohol and drug addiction) he paints a path to recognition which can be interesting for those who seek this information. I think seeking the assistance from a therapist would be more beneficial but reading this book could help establish a recognition that a problem exists.
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1 person found this helpful
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- Jennifer Beam
- 11-10-23
Empowering, upgrade in my quality of life
I loved The Comfort Crisis so I knew I’d at least “like” this one….I love it just as much, if not more.
Understanding how our brains are wired is key…..Understanding that all consumerism is hacking this knowledge to use *against* us, gives us a fighting chance to not get duped, entangled, addicted, Ect—for THEIR gains. Our losses.
What I love most is this is not all just dry data. The author searches to depths that are visceral….for what means most to our TRUE selves, our best lives….beyond what any fleeting moments of happiness could ever bring.
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- Courtney Betancourt
- 10-10-23
Great book!
I have listened to this book 3 times now and I continue to pick up little nuggets and insights to myself. I enjoy Michael Easter’s work and insights into what and why we are the way we are.
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- Anonymous User
- 10-05-23
interesting read, lots of leaps
easy to listen to, many unique stories. didn't blend together well, overall did well
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- kmdfwi
- 02-19-24
Very Practical for Today
I feel more attuned to the Scarcity Brain and things that contribute. Would listen again.
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- Said
- 04-17-24
fix your craving by changing your perspective
The author gives a first hand experience on how he searched for happiness in our world of social media, abundance and craving for more. Very well researched topics on addiction, why people want more, hoard more and why monks live in solitude. when I was listening to this book, it was as if I was listening to a friend who I haven't seen in a while. I enjoyed listening to stories he experienced and how he became a better person who could control his desires. It made me realize living love to the fullest does not mean having everything. It means living a meaningful life with what we have and cherish people around us. Thank you!
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- dawn Renae
- 04-18-24
Abyss
A must read for all abyss travelers. Knowing oneself is powerful. It breeds confidence and contentment.
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- Amazon Customer
- 08-13-24
Excellent
A great mindset shift and renewed way to look at life, our circumstances, and what is most valuable. A lot of great nuggets of wisdom to chew on. My favorite, “gear vs stuff.”
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- Mary Trigger
- 10-08-24
Redefining the Loop
Excellent insight into the scarcity loop and how every day life has consumed us. Figuring out what is most important and redefining a loop that matters for you. What an excellent listen
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- Amazon Customer
- 09-30-23
Fascinating data on why we repeat behaviors
Comfort Crisis opens your eyes and mind to our current unseen crisis. Scarcity Brain shows they whys behind our behavior. Makes your feel like you could actual start to change some potentially negative habits, for good.
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5 people found this helpful