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Predictably Irrational
- The Hidden Forces That Shape Our Decisions
- Narrated by: Simon Jones
- Length: 7 hrs and 22 mins
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Publisher's summary
When it comes to making decisions in our lives, we think we're in control. We think we're making smart, rational choices. But are we? In a series of illuminating, often surprising experiments, MIT behavioral economist Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. Blending everyday experience with groundbreaking research, Ariely explains how expectations, emotions, social norms, and other invisible, seemingly illogical forces skew our reasoning abilities.
Not only do we make astonishingly simple mistakes every day, but we make the same types of mistakes, Ariely discovers. We consistently overpay, underestimate, and procrastinate. We fail to understand the profound effects of our emotions on what we want, and we overvalue what we already own. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable - making us predictably irrational.
From drinking coffee to losing weight, from buying a car to choosing a romantic partner, Ariely explains how to break through these systematic patterns of thought to make better decisions. Predictably Irrational will change the way we interact with the world - one small decision at a time.
PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.
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Focus
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We all want to experience pleasure and avoid pain. But there are really two kinds of pleasure and pain that motivate everything we do. If you are promotion-focused, you want to advance and avoid missed opportunities. If you are prevention-focused, you want to minimize losses and keep things working. And as Tory Higgins has found in his groundbreaking research, if you understand how people focus, you have the power to motivate yourself and everyone around you.
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Pain / Pleasure
- By Serena K. on 02-13-17
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The Up Side of Down
- Why Failing Well Is the Key to Success
- By: Megan McArdle
- Narrated by: Mia Barron
- Length: 10 hrs and 38 mins
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Most new products fail. So do most small businesses. And most of us, if we are honest, have experienced a major setback in our personal or professional lives. So what determines who will bounce back and follow up with a home run? If you want to succeed in business and in life, Megan McArdle argues in this hugely thought-provoking book, you have to learn how to harness the power of failure. McArdle has been one of our most popular business bloggers for more than a decade, covering the rise and fall of some the world' s top companies and challenging us to think differently about how we live, learn, and work.
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Good Book
- By Ray on 05-21-14
By: Megan McArdle
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Ahead of the Curve
- Two Years at Harvard Business School
- By: Philip Delves Broughton
- Narrated by: Simon Vance
- Length: 10 hrs and 7 mins
- Unabridged
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In 2004 Philip Delves Broughton abandoned a post as Paris bureau chief of the London Daily Telegraph to join 900 other would-be tycoons on the Harvard Business School's plush campus. With acute and often uproarious candor, he assesses the school's success at teaching the traits it extols as most important in business: leadership, decisiveness, ethical behavior, and work/life balance.
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On one breath.
- By Atkins on 05-17-22
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The Rational Animal
- How Evolution Made Us Smarter Than We Think
- By: Douglas T. Kenrick, Vladas Griskevicius
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- Length: 8 hrs and 43 mins
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Overall
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Why do three out of four professional football players go bankrupt? How can illiterate jungle dwellers pass a test that tricks Harvard philosophers? And why do billionaires work so hard - only to give their hard-earned money away? When it comes to making decisions, the classic view is that humans are eminently rational. But growing evidence suggests instead that our choices are often irrational, biased, and occasionally even moronic. Which view is right - or is there another possibility?
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Good book
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You Are Now Less Dumb
- How to Conquer Mob Mentality, How to Buy Happiness, and All the Other Ways to Outsmart Yourself
- By: David McRaney
- Narrated by: Don Hagen
- Length: 8 hrs and 40 mins
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You Are Now Less Dumb is grounded in the idea that we all believe ourselves to be objective observers of reality - except we’re not. But that's okay, because our delusions keep us sane. Expanding on this premise, McRaney provides eye-opening analyses of 15 more ways we fool ourselves every day. This smart and highly entertaining audiobook will be wowing listeners for years to come.
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Not a lot of guidance
- By A. Yoshida on 02-08-14
By: David McRaney
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I'm Afraid Debbie From Marketing Has Left for the Day
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With more than 50,000 copies sold in Denmark, this book has been on the bestseller list since its publication in 2017. Barack Obama used a secret competitive advantage to win two elections. Companies such as Google, Amazon and Novo Nordisk use the same insight to stir up innovation, increase compliance, improve the work environment and sell more products. And successful management groups in the C20 index have started using it as their preferred strategy. But what kind of insight are we talking about here? The answer is - behavioural design.
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Great, practical summary of behaviour design
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Commit to Win
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What do you need besides motivation and willpower? In Commit to Win, Heidi Reeder, PhD, unpacks over forty years of research by psychologists and economists to show that the key to reaching any goal, whether it’s to hit the gym more often or to finally quit that dead-end job, isn’t motivation, willpower, or determination. It’s commitment. Busting the myths most of us believe about commitment, Reeder shows that it all comes down to four variables.
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Practical, but misses passion
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Maximum Influence: 2nd Edition
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Salespeople, consultants, managers, executives, entrepreneurs... Influence is a crucial tool for absolutely anyone seeking success and prosperity. But how can everyday people actually become more influential? Maximum Influence unlocks the secrets of the master influencers. Now in an all-new edition, the audiobook combines scientific research with real-world studies, presenting the most authoritative and effective arsenal of persuasion techniques ever.
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Good book
- By Federico Alvarez on 11-21-14
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The Entrepreneur's Playbook
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Big new ideas rarely make great businesses. Laboring on a business plan can be a waste of time. You are going to need dramatically more start-up money than you think you do. Counterintuitive concepts like these have helped the world's best entrepreneurs succeed. Yet most of us only learn them the hard way. Len Green, an experienced investor, entrepreneur, and business professor, shares inside secrets and proven tactics for launching a business.
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Need a narrator who is not phlegmy
- By Leo on 01-19-18
By: Leonard C. Green, and others
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Success and Luck
- Good Fortune and the Myth of Meritocracy
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How important is luck in economic success? No question more reliably divides conservatives from liberals. As conservatives correctly observe, people who amass great fortunes are almost always talented and hardworking. But liberals are also correct to note that countless others have those same qualities yet never earn much. In recent years, social scientists have discovered that chance plays a much larger role in important life outcomes than most people imagine.
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Not what is advertised
- By Andre on 04-18-17
By: Robert H. Frank
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Super Crunchers
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Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new audiobook, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers.
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Great book on
- By Jon on 01-31-08
By: Ian Ayres
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What listeners say about Predictably Irrational
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Sara
- 10-29-14
An Examination of Our Irrational Decisions
What a fascinating book about our choices and the reasons we make the decisions we do. If you have ever wondered why you buy things you hadn't intended on-- this is a book for you. I am hoping that just being aware of the things I do that I can see are irrational will stop because I now have more insight. We will see.
An interesting and entertaining listen.
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54 people found this helpful
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Overall
- Michael
- 09-07-09
look at the rating statistics for this book
This book has maintained a high 4.25 rating with over a thousand ratings given to it thus far, so it is clearly the creme of the crop for this phsycho-economic genre. Audible ratings are hard to maintain over the long run unless this book is as outstanding as this one is. As far as the book itself this profesor and slightly mad man along with his cronies are big time ivy league practical jokesters. Half the experiments had me cracking up the way they are presented in this book. This guy is clever, really clever. Enjoy.
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40 people found this helpful
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Overall
- Cliff J
- 03-19-08
People are Funny
"Know thyself", (an inscription on the temple of Apollo). The human mind is incredible biologically but when you begin to study the way we convince ourselves of truth, it becomes mind-boggling. Understanding why we do certain things is a mystery to most of us. This book invites us to examine "the irrationality" of what we consider to be "clear thinking". Situations like the "come on ploys" of advertising to the excuses that we parden our own behavior with, the author examines and tests (statistically) the bad thinking or "not useful thinking" of himself and the people around him. Written with a touch of irony and good humor, this book examines its a humorous as well as the insidious dimensions of our everyday thinking.
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8 people found this helpful
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- Life Lover
- 04-13-18
F-ing Awesome. I love this book
The material covered in this peace is absolutely outstanding, astounding, and earth shattering.
I'm an avid listener to self-development books and I've got an extensive library. this authors extensive detail, outside the box thought process, and overarching wherewithal is spellbinding. I can wait to listen to it again.
I sent so many audio clips to my friends too. seriously, if you get the chance - listen, you won't be disappointed.
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- Martina K M
- 04-22-08
love this book
interesting psychology.
useful to my online business price setting.
inspiring.
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- Judy
- 08-19-08
really interesting
I liked the book a lot. Made me think. I might have interpreted some results a little differently here or there -- but so what. still compelling. I was not a fan of the narrator's accent -- but that is a nit.
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- S. Resler
- 01-21-10
Very Enjoyable
Very enjoyable pop psychology, with special interest to anybody who sets the price of good or services. Narrator is enjoyable to listen to and the studies performed were very intriguing. Would buy again.
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- Client d'Amazon
- 09-11-21
Fascinating
This books provides a base of interesting scientific studies that help us understand the motivation behind our behaviors, our thoughts and therefore to be able to predict our ways of being in determinated circumstances. In terms of human behavior, this is a must read, along with the book "The elephant in the brain" by Robin Hanson and Kevin Simler.
I will definitely read them again, there's plenty on what to learn from here. Thanks to the author for such an engaging book!
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- SharesReview101
- 05-08-20
Important topics. Great production.
Loved the material. Performance was a pleasure to listen to. The online material provided good additional insights.
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- Daniel
- 09-12-20
Great insight
This has been really helpful in understanding one of my weaknesses in sales. I am too eager to give a dis out and this diminishes the value of my product and my service.
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