Guaranteed Pure
The Moody Bible Institute, Business, and the Making of Modern Evangelicalism
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Narrated by:
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Jim Manchester
About this listen
In the history of the Moody Bible Institute, founded in 1886 by shoe salesman turned revivalist Dwight Lyman Moody, Timothy Gloege finds an answer to why Christian ethics seem to go hand in hand with free-market capitalism. Taking the story back to the origins of modern fundamentalism as it arose within the social and cultural context of the Gilded Age and the Progressive Era, Gloege reveals longstanding connections between Chicago evangelicals and business and shows that the marriage between modern business and the so-called "old-time religion" developed symbiotically, forever altering the American religious landscape.
By 1920 a shifting coalition of businessmen, midlevel bureaucrats, and ministers had forged a remarkably resilient form of conservative evangelicalism that deviated in key respects from traditional Protestantism and that embraced modern consumer-oriented ideas and strategies. At the bottom was evangelicalism's thoroughgoing individualism, demonstrated prominently in the privilege it gave to a personal relationship with God as the essence of an authentic faith. This individualism aligned with key developments within capitalism and facilitated a remarkable confluence of business and religious ideas resistant to the influence of Darwinian science's basic orientation toward aggregated populations conditioned by nature or nurture.
For these evangelicals, to challenge capitalism was to challenge the foundations of evangelical orthodoxy. Guaranteed pure from both liberal theology and populist literalism, this was a new form of old-time religion not simply compatible with modern consumer capitalism but uniquely dependent on it.
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From the millions-strong audiences of Oprah and The Secret to the mass-media ministries of evangelical figures like Joel Osteen and T. D. Jakes, to the motivational bestsellers and New Age seminars to the twelve-step programs and support groups of the recovery movement and to the rise of positive psychology and stress-reduction therapies, this idea - to think positively - is metaphysics morphed into mass belief. This is the biography of that belief.
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Outstanding Popular History of New Thought!
- By Robert Ready on 01-11-14
By: Mitch Horowitz
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Freethinkers
- A History of American Secularism
- By: Susan Jacoby
- Narrated by: Rich Miller
- Length: 13 hrs and 38 mins
- Unabridged
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At a time when the separation of church and state is under attack as never before, Freethinkers offers a powerful defense of the secularist heritage that gave Americans the first government in the world founded not on the authority of religion but on the bedrock of human reason. In impassioned, elegant prose, celebrated author Susan Jacoby traces more than 200 years of secularist activism, beginning with the fierce debate over the omission of God from the Constitution.
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Essential history of free thought in America
- By Anonymous User on 11-27-17
By: Susan Jacoby
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Blessed
- A History of the American Prosperity Gospel
- By: Kate Bowler
- Narrated by: Kate Bowler
- Length: 10 hrs and 11 mins
- Unabridged
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How have millions of American Christians come to measure spiritual progress in terms of their financial status and physical well-being? How has the movement variously called Word of Faith, Health and Wealth, Name It and Claim It, or simply prosperity gospel come to dominate much of our contemporary religious landscape? Kate Bowler's Blessed is the first book to fully explore the origins, unifying themes, and major figures of a burgeoning movement that now claims millions of followers in America.
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Great research, fascinating information
- By Jonathan Barlow on 02-25-15
By: Kate Bowler
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Goddess of the Market
- Ayn Rand and the American Right
- By: Jennifer Burns
- Narrated by: Suzanne Toren
- Length: 13 hrs and 36 mins
- Unabridged
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Burns highlights the two facets of Rand's work that make her a perennial draw for those on the right: Her promotion of capitalism, and her defense of limited government. Both sprang from her early, bitter experience of life under Communism, and became among the most deeply enduring of her messages, attracting a diverse audience of college students and intellectuals, business people and Republican Party activists, libertarians and conservatives.
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Unfortunate
- By Andrej Drapal on 03-14-18
By: Jennifer Burns
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The Old Religion in a New World
- The History of North American Christianity
- By: Mark A. Noll
- Narrated by: Trevor Thompson
- Length: 11 hrs and 3 mins
- Unabridged
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One of our foremost historians of religion here chronicles the arrival of Christianity in the New World, tracing the turning points in the development of the immigrant church that have led to today's distinctly American faith. Taking a unique approach to this fascinating subject, Noll focuses on what was new about organized Christian religion on the American continent by comparison with European Christianity.
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Fascinating!
- By Margaret on 08-24-19
By: Mark A. Noll
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Anti-Intellectualism in American Life
- By: Richard Hofstadter
- Narrated by: Adam Verner
- Length: 16 hrs and 33 mins
- Unabridged
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This book throws light on many features of the American character. Its concern is not merely to portray the scorners of intellect in American life, but to say something about what the intellectual is, and can be, as a force in a democratic society.
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Fifty years later, still valid today
- By Anonymous User on 11-13-18
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Invisible Hands
- The Making of the Conservative Movement from the New Deal to Reagan
- By: Kim Phillips-Fein
- Narrated by: Lorna Raver
- Length: 12 hrs and 17 mins
- Unabridged
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Long before the "culture wars" usually associated with the rise of conservative politics, driven individuals funded think tanks, fought labor unions, and formed organizations to market their views.These nearly unknown, larger-than-life, and sometimes eccentric personalities - such as General Electric's zealous, silver-tongued Lemuel Ricketts Boulware and the self-described "revolutionary" Jasper Crane of DuPont - make for a fascinating, behind-the-scenes view of American history.
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The Conservative battle for taking back the New Deal
- By Anonymous User on 05-13-24
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Protestants
- The Faith That Made the Modern World
- By: Alec Ryrie
- Narrated by: Tim Bruce
- Length: 20 hrs and 14 mins
- Unabridged
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In this dazzling global history that charts five centuries of innovation and change, Alec Ryrie makes the case that Protestants made the modern world. Protestants introduces us to the men and women who defined and redefined this quarrelsome faith. Some turned to their newly accessible bibles to justify bold acts of political opposition, others to support a new understanding of who they were and what they could and should do. Above all, they were willing to fight for their beliefs.
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A secular history protestantism.
- By SakuraHB on 07-19-17
By: Alec Ryrie
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Karl Marx: A Nineteenth-Century Life
- By: Jonathan Sperber
- Narrated by: Kevin Stillwell
- Length: 22 hrs and 49 mins
- Unabridged
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Returning Marx to the Victorian confines of the 19th century, Jonathan Sperber, one of the United States' leading European historians, challenges many of our misconceptions of this political firebrand turned London journalist. In this deeply humanizing portrait, Marx no longer is the Olympian soothsayer, divining the dialectical imperatives of human history, but a scholar-activist whose revolutionary Weltanschauung was closer to Robespierre's than to those of 20th-century Marxists.
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Informative intellectual biography, poor reading
- By Anonymous User on 10-25-13
By: Jonathan Sperber
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The Age of American Unreason
- By: Susan Jacoby
- Narrated by: Cassandra Campbell
- Length: 14 hrs and 56 mins
- Unabridged
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Combining historical analysis with contemporary observation, Susan Jacoby dissects a new American cultural phenomenon - one that is at odds with our heritage of Enlightenment reason and with modern, secular knowledge and science. With mordant wit, Jacoby surveys an antirationalist landscape extending from pop culture to a pseudo-intellectual universe of "junk thought".
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Interesting, but explanation by redescription
- By Anonymous User on 07-15-08
By: Susan Jacoby
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- Anonymous User
- 03-29-21
Wondering why Evangelicals don’t help the poor?
Did you watch The Family on Netflix? This is the what happened before that and shows how Americans didn’t end up with more balanced views on social welfare. Wow this book is eye opening even or especially if you were raised fundamental like I was-and yet, did not hear the crazy coming from your local pulpit.
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3 people found this helpful
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- Anonymous User
- 04-15-16
Great transitional history
Very much enjoyed this read, among many other things it gave me a grip on understanding how dispensationalism became so dominant in North America. I found it also interesting how the doctrine and experience of the Holy Spirit took such a shift. Great history, well worth the read.
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2 people found this helpful
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- Anonymous User
- 05-05-15
Selling Religion like Oats
Through the lens of Moody and his bible institute the author describes the growth of the 'evangelical and the 'fundamental' movement from the post civil war period to about 1925. The Institute consciously used modern business practices in selling its products to individuals and the book will give an extensive metaphor on how Quaker Oats used the same methods in selling their product to its consumers. (The founder of Quaker Oats also happens to be one of the key players within the MBI).
It's clear from the book how modern evangelicalism does owe its foundations to Moody and his methods. The book will also talk about how the original evangelicals associated with Moody wanted to bring all individuals together as socially independent consumers of religion but under a general umbrella while using a 'personal relationship to god' and a 'plain reading of the bible' in order to form a non-sectarian set of beliefs. I have no idea what those terms mean but the practitioners seemed to have understood. From time to time, I hear politicians speak like that, but it just goes right past me. I don't know what it means to have a personal relationship with an imaginary friend and somebody if he does not talk back to you. The "plain reading of the bible" doesn't make sense to me either. I wish the author had explained what that meant. Also, the evangelical movement seemed to have morphed into something called dispensationalism. Apparently it means something about there are different biblical ages that must be considered before one can properly understand the plain reading of the bible. Also, the final morphing into fundamentalism involves a premillennialism belief of some kind, the imminent return of a King of some kind to rule over the earth.
Overall, the book is an interesting read and by looking through the narrow focus of one person and institution to explain a modern day phenomena for which I often have no understanding of whatsoever is an effective approach. I still don't understand republican political presidential candidates when they talk about their 'personal relationships' with some one named God (or Jesus) but that 'person' doesn't talk to them in any conventional sense whatsoever, but now I know that they talk like that because of the modern business methods which the Moody Institute employed over 100 years ago.
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7 people found this helpful