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Crucial Influence, Third Edition

By: Joseph Grenny, Kerry Patterson, David Maxfield, Ron McMillan, Al Switzler
Narrated by: Joseph Grenny
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Publisher's summary

From the bestselling authors who taught the world how to have Crucial Conversations comes the new edition of Crucial Influence (previously published as Influencer). Drawing on cases studies of remarkable leaders and the research of renowned behavioral scientists, this guide explains why people do what they do and how leaders can influence behavior to drive results. It all comes down to a powerful yet simple model—the Six Sources of Influence®. Learn how to identify the personal, social, and structural levers that influence both motivation and ability, and how to work these levers for directed behavior change.

This new edition includes: updated stories and examples of the Influencer model; new research on behavior change; practical applications for today's challenges; new insights from the authors' experience applying the model over the last fifteen years; updated statistics, facts, and figures; and new case studies and business examples.

Learn effective influence strategies from leaders who demonstrate that leadership is intentional influence. Knowing how to motivate and enable others to change may be the most important leadership skill you'll ever acquire. Once you tap into the power of influence, you can reach out and help others work smarter, grow faster, live better, and even save lives.

©2023, 2013, 2008 VitalSmarts, LLC (P)2023 McGraw Hill-Ascent Audio
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What listeners say about Crucial Influence, Third Edition

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Practical and Applicable

The crucial series is a must read for practical interpersonal communication skills that are easily applicable.

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Good tips and tools

I facilitated Crucial Influence and the book is a good compliment to the course. Easy read and good performance.

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Extremely Useful

I thought the narration was great! I found the stories to be relatable & that some of the key sources I could implement & apply right away!

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Very actionable and to the point

I was expecting it to be as dreading as the crucial conversations book (maybe it was dreading because I was forced to read it) but not this one. This book has nice practical examplesuuu and don’t feel like everything is life or death. The assessment and the 6 motivation sources seem clear as a con do and practical to use.

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Make a positive influence. Most practical

Very usable and simple and inspiring approach to influencing positive behavioral change in self and others. Great leadership tool.

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Solutions

I love the work of this team.
I hope the distributors of their work keep on doing a great job by bringing this work to more and more people at all levels of human development.

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A “reread” after a few years - WELL worth it!

I had read the text version, probably the first or second edition. Listening to the Audible version was VERY good! Just a great overview of influencing our collective human behavior! SO relevant!

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Practical guide on influencing the behavior change

An actionable and focused resource for leaders and anyone who’s concerned about achieving a behaviour change in groups of people. It describes the components of influence and shares real life examples, some of which seemed familiar from the Crucial Conversations book.

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Need to make it memorable

Did not make the points of the story clear, I believe there were nine steps to creating lastly behavioral change however they are wordy and hard to remember

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no disclaimer that it's "Influencer, 2nd edition"

loved the book and similar titles, so I got my hands on various titles by the authors. Was disappointed to start "Influencer" only to realize I've already listened to it, as "Crucial Influence"

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