Brand NFL
Making and Selling America's Favorite Sport
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Narrated by:
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Nick Williams
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By:
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Michael Oriard
About this listen
Professional football today is an $8 billion sports entertainment industry - and the most popular spectator sport in America, with designs on expansion across the globe. In this astute field-level view of the National Football League since 1960, Michael Oriard looks closely at the development of the sport and at the image of the NFL and its unique place in American life.
©2007 The University of North Carolina Press (P)2014 Audible Inc.Listeners also enjoyed...
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In the 1960s, on the heels of the “Greatest Game Ever Played”, professional football began to flourish across the country - except in Texas, where college football was still the only game in town. But in an unlikely series of events, two young oil tycoons started their own professional football franchises in Dallas the very same year: the NFL’s Dallas Cowboys, and, as part of a new upstart league designed to thwart the NFL’s hold on the game, the Dallas Texans of the AFL. Almost overnight, a bitter feud was born.
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Overall
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Performance
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Story
Today, sports arenas have been transformed into staging grounds for American patriotism and the hero worship of law enforcement. Teams wear camouflage jerseys to honor those who serve; police officers throw out first pitches; soldiers surprise their families with homecomings at halftime. Sports and politics are decidedly entwined. But as journalist Howard Bryant reveals, this has always been more complicated for black athletes, who from the start were committing a political act simply by being on the field.
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I guess there’s a reason why this one was so heavily discounted. One sided not really worth listening to.
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Bill Russell was not the first African American to play professional basketball, but he was its first Black superstar. From the moment he stepped onto the court of the Boston Garden in 1956, Russell began to transform the sport in a fundamental way, making him, more than any of his contemporaries, the Jackie Robinson of basketball. In King of the Court, Aram Goudsouzian provides a vivid and engrossing chronicle of the life and career of this brilliant champion and courageous racial pioneer. Russell's leaping, wide-ranging defense altered the game's texture.
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Portrait of a Basketball Revolutionary
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Read don't listen
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America's Game
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- Narrated by: Sean Runnette
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- Unabridged
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Overall
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Performance
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Story
America's Game traces pro football's grand transformation, from the World War II years, when the NFL was fighting for its very existence, to the turbulent 1980s and 1990s, when labor disputes and off-field scandals shook the game to its core, and up to the sport's present-day preeminence. A thoroughly entertaining account of the entire universe of professional football, from locker room to boardroom, from playing field to press box, this is an essential book for any fan of America's favorite sport.
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I wished for chronology…
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Overall
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Performance
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Story
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Fascinating...even 20-years later!
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NFL Century
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Performance
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Good but very business heavy vs football milestones
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Related to this topic
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Forty Million Dollar Slaves
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Book and Narrator Review
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what a great book. loved it completely.
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- Narrated by: Dominic Hoffman
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Overall
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Performance
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Story
The National Collegiate Athletic Association has come under fire. Fans have begun to realize that the athletes involved in the two biggest college sports, men's basketball and football, are little more than indentured servants. Millions of teenagers accept scholarships to chase their dreams of fame and fortune - at the price of absolute submission to the whims of an organization that puts their interests dead last.
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Great book, Repeats majority of themes from radio
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Overall
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Performance
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Story
Today, sports arenas have been transformed into staging grounds for American patriotism and the hero worship of law enforcement. Teams wear camouflage jerseys to honor those who serve; police officers throw out first pitches; soldiers surprise their families with homecomings at halftime. Sports and politics are decidedly entwined. But as journalist Howard Bryant reveals, this has always been more complicated for black athletes, who from the start were committing a political act simply by being on the field.
-
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I guess there’s a reason why this one was so heavily discounted. One sided not really worth listening to.
- By Dwight Henning on 07-17-24
By: Howard Bryant
-
King of the Court
- Bill Russell and the Basketball Revolution
- By: Aram Goudsouzian
- Narrated by: J. D. Jackson
- Length: 17 hrs and 36 mins
- Unabridged
-
Overall
-
Performance
-
Story
Bill Russell was not the first African American to play professional basketball, but he was its first Black superstar. From the moment he stepped onto the court of the Boston Garden in 1956, Russell began to transform the sport in a fundamental way, making him, more than any of his contemporaries, the Jackie Robinson of basketball. In King of the Court, Aram Goudsouzian provides a vivid and engrossing chronicle of the life and career of this brilliant champion and courageous racial pioneer. Russell's leaping, wide-ranging defense altered the game's texture.
-
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Portrait of a Basketball Revolutionary
- By Susie on 01-28-13
By: Aram Goudsouzian
-
Forty Million Dollar Slaves
- The Rise, Fall, and Redemption of the Black Athlete
- By: William C. Rhoden
- Narrated by: William C. Rhoden
- Length: 9 hrs and 49 mins
- Unabridged
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Overall
-
Performance
-
Story
From Jackie Robinson to Muhammad Ali and Arthur Ashe, African American athletes have been at the center of modern culture, their on-the-field heroics admired and stratospheric earnings envied. But for all their money, fame, and achievement, says former New York Times columnist William C. Rhoden, Black athletes still find themselves on the periphery of true power in the multibillion-dollar industry their talent built. Provocative and controversial, Rhoden's Forty Million Dollar Slaves weaves a compelling narrative of Black athletes in the United States.
-
-
Book and Narrator Review
- By Leonor on 12-26-17
-
The League
- How Five Rivals Created the NFL and Launched a Sports Empire
- By: John Eisenberg
- Narrated by: Daniel Thomas May
- Length: 11 hrs and 50 mins
- Unabridged
-
Overall
-
Performance
-
Story
The National Football League's current dominance has obscured how professional football got its start. In The League, John Eisenberg reveals that Art Rooney, George Halas, Tim Mara, George Preston Marshall, and Bert Bell took an immense risk by investing in the professional game. At that time, the sport barely registered on the national scene. The five owners succeeded only because at critical junctures in the 1920s, 1930s, and 1940s, each sacrificed the short-term success of his team for the longer-term good of the League.
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what a great book. loved it completely.
- By Daniel Mosca on 11-08-18
By: John Eisenberg
-
Indentured
- The Inside Story of the Rebellion Against the NCAA
- By: Joe Nocera, Ben Strauss
- Narrated by: Dominic Hoffman
- Length: 15 hrs and 7 mins
- Unabridged
-
Overall
-
Performance
-
Story
The National Collegiate Athletic Association has come under fire. Fans have begun to realize that the athletes involved in the two biggest college sports, men's basketball and football, are little more than indentured servants. Millions of teenagers accept scholarships to chase their dreams of fame and fortune - at the price of absolute submission to the whims of an organization that puts their interests dead last.
-
-
An Armament agnst NCAA: Enlightening, Infuriating
- By W Perry Hall on 03-15-16
By: Joe Nocera, and others
-
You Herd Me!
- I'll Say It If Nobody Else Will
- By: Colin Cowherd
- Narrated by: Colin Cowherd
- Length: 7 hrs and 38 mins
- Unabridged
-
Overall
-
Performance
-
Story
In this age of billion dollar athletic marketing campaigns, “feel good” philosophy with no connection to reality, and a Sports Media echo chamber that’s all too eager swallow whatever idiotic notion happens to be in vogue at the moment, it’s tough to find people who aren’t afraid to say what they’re really thinking.
-
-
Great book, Repeats majority of themes from radio
- By Troy on 01-20-14
By: Colin Cowherd
-
The Heritage
- Black Athletes, a Divided America, and the Politics of Patriotism
- By: Howard Bryant
- Narrated by: Ron Butler
- Length: 11 hrs and 17 mins
- Unabridged
-
Overall
-
Performance
-
Story
Today, sports arenas have been transformed into staging grounds for American patriotism and the hero worship of law enforcement. Teams wear camouflage jerseys to honor those who serve; police officers throw out first pitches; soldiers surprise their families with homecomings at halftime. Sports and politics are decidedly entwined. But as journalist Howard Bryant reveals, this has always been more complicated for black athletes, who from the start were committing a political act simply by being on the field.
-
-
I guess there’s a reason why this one was so heavily discounted. One sided not really worth listening to.
- By Dwight Henning on 07-17-24
By: Howard Bryant
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King of the Court
- Bill Russell and the Basketball Revolution
- By: Aram Goudsouzian
- Narrated by: J. D. Jackson
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- Unabridged
-
Overall
-
Performance
-
Story
Bill Russell was not the first African American to play professional basketball, but he was its first Black superstar. From the moment he stepped onto the court of the Boston Garden in 1956, Russell began to transform the sport in a fundamental way, making him, more than any of his contemporaries, the Jackie Robinson of basketball. In King of the Court, Aram Goudsouzian provides a vivid and engrossing chronicle of the life and career of this brilliant champion and courageous racial pioneer. Russell's leaping, wide-ranging defense altered the game's texture.
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Portrait of a Basketball Revolutionary
- By Susie on 01-28-13
By: Aram Goudsouzian
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Performance
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Story
For fans of Michael Lewis, the astounding untold story of how professional sports transformed, in the span of a single generation, from a cottage industry into a massive global business. In the cash-soaked world of contemporary sports, where every season brings news of higher salaries, endorsement deals, and television contracts, it is mind-boggling to remember that as recently as the 1970s elite athletes earned so little money that many were forced to work second jobs in the off-season to make ends meet.
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Starts slow...
- By John on 08-09-16
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What's My Name, Fool?
- Sports and Resistance in the United States
- By: Dave Zirin
- Narrated by: Aaron Abano
- Length: 9 hrs and 44 mins
- Unabridged
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Here Edgeofsports.com sportswriter Dave Zirin shows how sports express the worst, as well as the most creative and exciting, features of American society. Zirin explores how Janet Jackson's Super Bowl flash-time show exposed more than a breast, why the labor movement has everything to learn from sports unions, and why a new generation of athletes is no longer content to "play one game at a time" and is starting to get political.
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Interesting read
- By sosnows8 on 08-16-20
By: Dave Zirin
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The Club
- How the English Premier League Became the Wildest, Richest, Most Disruptive Force in Sports
- By: Joshua Robinson, Jonathan Clegg
- Narrated by: Shaun Grindell
- Length: 13 hrs and 6 mins
- Unabridged
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No one knew it when their experiment began, but without any particular genius or acumen, the motley cast of billionaires and hucksters behind the modern Premier League struck gold. Pretty soon, everyone wanted to try their luck, from Russian oligarchs to Emirati sheikhs, American tycoons, and Asian Tiger titans. Some succeeded beyond their wildest dreams. Some lost everything. Today, players are sold for tens of millions, clubs are valued in the billions, and games are beamed out to nearly 200 countries, all while the league struggles to preserve its English soul.
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Read don't listen
- By JR3 on 01-23-19
By: Joshua Robinson, and others
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NFL Century
- The One-Hundred-Year Rise of America's Greatest Sports League
- By: Joe Horrigan
- Narrated by: Mark Deakins
- Length: 11 hrs and 36 mins
- Unabridged
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The NFL has come a long way from its founding in Canton, Ohio, in 1920. In the 100 years since that fateful day, football has become America’s most popular and lucrative professional sport. The former scrappy upstart league that struggled to stay afloat has survived a host of challenges to produce American icons like Vince Lombardi, Joe Montana, and Tom Brady. It is an extraordinary and entertaining history that could be told only by Joe Horrigan, former executive director of the Pro Football Hall of Fame and perhaps the greatest living historian of the NFL.
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Good but very business heavy vs football milestones
- By Katie Durr on 07-29-24
By: Joe Horrigan
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The "Down Goes Brown" History of the NHL
- The World's Most Beautiful Sport, the World's Most Ridiculous League
- By: Sean McIndoe
- Narrated by: Sean McIndoe
- Length: 7 hrs and 52 mins
- Unabridged
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Sean McIndoe of Down Goes Brown, one of hockey's favorite and funniest writers, takes aim at the game's most memorable moments - especially if they're memorable for the wrong reasons - in this warts-and-all history of the NHL.
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Fun, fascinating education in hockey history
- By D. Trull on 03-27-19
By: Sean McIndoe
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The Real Madrid Way
- How Values Created the Most Successful Sports Team on the Planet
- By: Steven G. Mandis
- Narrated by: Charles Constant
- Length: 8 hrs and 54 mins
- Unabridged
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Real Madrid is the most successful sports team on the planet. The soccer club has more trophies than any other sports team, including 11 UEFA Champions League trophies. However, the story behind the triumph goes beyond the players and coaches. Generally unnoticed, a management team consisting mostly of outsiders took the team from near bankruptcy to the most valuable sports organization in the world. How did Real Madrid achieve such extraordinary success? Columbia Business School adjunct professor Steven G. Mandis investigates.
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awful
- By Jonathan Frye on 11-13-24
By: Steven G. Mandis
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Republicans Buy Sneakers, Too
- How the Left Is Ruining Sports with Politics
- By: Clay Travis
- Narrated by: Clay Travis
- Length: 9 hrs
- Unabridged
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Sports media superstar Clay Travis wants to save sports from the social justice warriors seeking to turn them into another political battleground. Having ruined journalism and Hollywood, far-left-wing activists have now turned to sports. Travis argues it’s time for right-thinking fans everywhere to put down their beers and reclaim their teams and their traditions. In Republicans Buy Sneakers, Too, he replays the arguments he’s won and lays out all the battles ahead. His goal is simple: to make sports great again.
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Love or hate him you should love this book
- By Mike on 10-03-18
By: Clay Travis
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Death of the Territories
- Expansion, Betrayal and the War That Changed Pro Wrestling Forever
- By: Tim Hornbaker
- Narrated by: Kyle Tait
- Length: 11 hrs and 9 mins
- Unabridged
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By creating WrestleMania, jumping into the pay-per-view field, and expanding across North America, Vince McMahon changed professional wrestling forever.
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An Enjoyable Listen
- By Casey on 03-21-19
By: Tim Hornbaker
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The Breaks of the Game
- By: David Halberstam
- Narrated by: Brian Troxell
- Length: 17 hrs and 31 mins
- Unabridged
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A New York Times best seller, David Halberstam's The Breaks of the Game focuses on one grim season (1979-80) in the life of the Bill Walton-led Portland Trail Blazers, a team that only three years before had been NBA champions. The tactile authenticity of Halberstam's knowledge of the basketball world is unrivaled. Yet he is writing here about far more than just basketball. This is a story about a place in our society where power, money, and talent collide and sometimes corrupt, a place where both national obsessions and naked greed are exposed.
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This book is a must read for all NBA junkies.
- By Kyle on 06-13-18
By: David Halberstam
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Glory Days
- The Summer of 1984 and the 90 Days That Changed Sports and Culture Forever
- By: L. Jon Wertheim
- Narrated by: Chris Abell
- Length: 9 hrs and 49 mins
- Unabridged
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The summer of 1984 was a watershed moment in the birth of modern sports when the nation watched Michael Jordan grow from college basketball player to professional athlete and star. That summer also saw ESPN’s rise to media dominance as the country’s premier sports network and the first modern, commercialized, profitable Olympics. Magic Johnson and Larry Bird’s rivalry raged, Martina Navratilova and John McEnroe reigned in tennis, and Hulk Hogan and Vince McMahon made pro wrestling a business, while Donald Trump pierced the national consciousness as a pro football team owner.
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A great sports summer
- By Hebern on 07-06-21
By: L. Jon Wertheim
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The National Team (Updated and Expanded Edition)
- The Inside Story of the Women Who Dreamed Big, Defied the Odds, and Changed Soccer
- By: Caitlin Murray
- Narrated by: Andi Arndt
- Length: 11 hrs and 14 mins
- Unabridged
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The US Women’s National Soccer Team has won three World Cups and four Olympic gold medals, set record TV ratings, drawn massive crowds, earned huge revenues for FIFA and US Soccer, and helped to redefine the place of women in sports. But despite their dominance, and their rosters of superstar players, they’ve endured striking inequality: low pay, poor playing conditions, and limited opportunities to play in professional leagues.
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Too much swearing
- By Rebecca Sheldon on 01-23-20
By: Caitlin Murray
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The Extra 2%
- How Wall Street Strategies Took a Major League Baseball Team from Worst to First
- By: Jonah Keri
- Narrated by: Lloyd James
- Length: 9 hrs and 43 mins
- Unabridged
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In The Extra 2%, financial journalist and sportswriter Jonah Keri chronicles the remarkable story of one team's Cinderella journey from divisional doormat to World Series contender. By quantifying the game's intangibles, they were able to deliver to Tampa Bay an American League pennant. This is an informative and entertaining case study for any organization that wants to go from worst to first.
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No Strategies or Insight
- By Victor Luera on 10-11-12
By: Jonah Keri
What listeners say about Brand NFL
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- shaun owens
- 09-02-15
I like the book writting just not the audio
This book wasn’t for you, but who do you think might enjoy it more?
The writing is very well .. The audio didnt living up to the words in the book..
What was one of the most memorable moments of Brand NFL?
The bad reader , and there some thing going on in the back ground of the audio ...i just dont know what it is but it took away from the book it self...
How could the performance have been better?
Better voice and no back ground noises.
What reaction did this book spark in you? Anger, sadness, disappointment?
Anger
Any additional comments?
I wish i could return this book it makes me mad i play for a poor read book ..
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