
Blue Ocean Shift
Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth
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Narrado por:
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Christian Steiner
Acerca de esta escucha
Blue Ocean Shift is the essential follow up to Blue Ocean Strategy, the classic and 3.6 million copy global best seller by world-renowned professors W. Chan Kim and Renee Mauborgne.
Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth, guiding you step-by-step through how to take your organization from a red ocean crowded with competition to a blue ocean of uncontested market space. By combining the insights of human psychology with practical market-creating tools and real-world guidance, Kim and Mauborgne deliver the definitive guide to shift yourself, your team, or your organization to new heights of confidence, market creation, and growth. They show why nondisruptive creation is as important as disruption in seizing new growth.
Blue Ocean Shift is packed with all-new research and examples of how leaders in diverse industries and organizations made the shift and created new markets by applying the process and tools outlined in the book. Whether you are a cash-strapped startup or a large, established company, nonprofit or national government, you will learn how to move from red to blue oceans in a way that builds your people's confidence so that they own and drive the process.
With battle-tested lessons learned from successes and failures in the field, Blue Ocean Shift is critical listening for leaders, managers, and entrepreneurs alike. You'll learn what works, what doesn't, and how to avoid the pitfalls along the way. This book will empower you to succeed as you embark on your own blue ocean journey. Blue Ocean Shift is indispensable for anyone committed to building a compelling future.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©2017 W. Chan Kim and Renee Mauborgne (P)2017 Hachette AudioLos oyentes también disfrutaron...
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Reseñas de la Crítica
"[A] stirring business primer... [Blue Ocean Shift] includes powerful real-life examples.... This invaluable guide will be empowering to business-minded listeners." (Publishers Weekly)
"The challenge of any business is to grow in markets that are crowded and competitive, and to do it in a way that is intelligent, effective, and humane. In Blue Ocean Shift, you will find all of that and more as Kim and Mauborgne guide you on a journey that will open your eyes to the untapped growth opportunities in your business, whether you are a startup, small business, or a Fortune 500 company." (Ram Charan, CEO and board advisor, New York Times best-selling author of Execution)
"[A] stirring business primer...[Blue Ocean Shift] includes powerful real-life examples....This invaluable guide will be empowering to business-minded readers." (Publishers Weekly)
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Historia
This revolutionary book about our future is based on the simple idea that, according to the Bible, heaven is not our eternal home - the New Earth is. As Jesus says in the Gospel of Matthew, the next chapter of our story begins with "the renewal of all things", by which he means the Earth we love in all its beauty, our own selves, and the things that make for a rich life: music, art, food, laughter, and all that we hold dear. Everything shall be renewed "when the world is made new".
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I listened all day
- De Erika Leandro en 07-22-18
De: John Eldredge
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HBR's 10 Must Reads on Managing Yourself, Vol. 2
- HBR's 10 Must Reads Series
- De: Harvard Business Review
- Narrado por: Steve Menasche, Teri Schnaubelt
- Duración: 4 h y 57 m
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Get more of the management ideas you want, from the authors you trust. With insights from leading experts, this book will inspire you to identify areas for personal growth; assess your strengths, work preferences, values, and contributions; build your skill set and stay relevant; develop learning agility; map out a plan for where you'd like your career to go - both short and long term; find fulfillment in your work; and prepare for your next opportunity.
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Not Volume 2
- De Amazon Customer en 05-30-21
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No Ocean Strategy
- Why Sailing for Blue Ocean Is a Ticket on the Titanic
- De: Category Pirates, Nicolas Cole, Christopher Lochhead, y otros
- Narrado por: Christopher Lochhead
- Duración: 1 h y 5 m
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In 2005, a little book called Blue Ocean Strategy grew into a global best seller. With over four million copies sold and industry recognition as “one of the most iconic and impactful strategy books ever written”, Blue Ocean Strategy changed the way many people thought about business. We tip our hats to the title, and the framing of the idea, because it is a legendary example of languaging. More than 15 years later, you will still hear people in business meetings referencing “blue oceans” and “red oceans”. But...there are a few problems.
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Love the book!
- De Amazon Customer en 01-28-24
De: Category Pirates, y otros
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How to Be a Great Boss
- De: Gino Wickman, René Boer
- Narrado por: Peter Berkrot
- Duración: 3 h y 37 m
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In How to Be a Great Boss, Gino Wickman and René Boer present a straightforward, practical approach to help bosses at all levels of an organization get the most from their people. They share time-tested tools that have worked for more than 30,000 bosses in every industry. You can learn to be a great boss - and dramatically improve both your organization's performance and your team's excitement about their work.
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Great principles, but repetitive of Traction
- De Amazon Customer en 11-03-16
De: Gino Wickman, y otros
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Jab, Jab, Jab, Right Hook
- How to Tell Your Story in a Noisy Social World
- De: Gary Vaynerchuk
- Narrado por: John Hopkinson
- Duración: 5 h y 41 m
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New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of "Crush It!" and "The Thank You Economy" with a fresh spin, "Jab, Jab, Jab, Right Hook" is a blueprint to social media marketing strategies that really works. When managers and marketers outline their social media strategies, they plan for the "right hook"—their next sale or campaign that's going to knock out the competition.
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Deceptively outdated, don’t waste time or money
- De Tim en 12-05-23
De: Gary Vaynerchuk
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Tools of Titans
- The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers
- De: Tim Ferriss
- Narrado por: Ray Porter, Kaleo Griffith, Tim Ferriss, y otros
- Duración: 22 h y 41 m
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The latest groundbreaking tome from Tim Ferriss, the number-one New York Times best-selling author of The 4-Hour Workweek. For the last two years, I've interviewed more than 200 world-class performers for my podcast, The Tim Ferriss Show. The guests range from super celebs (Jamie Foxx, Arnold Schwarzenegger, etc.) and athletes (icons of powerlifting, gymnastics, surfing, etc.) to legendary Special Operations commanders and black-market biochemists. For most of my guests, it’s the first time they’ve agreed to a two-to-three-hour interview.
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If I could sum it up: too much of a good thing
- De Brian Sachetta en 06-08-20
De: Tim Ferriss
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The Lean Startup
- How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
- De: Eric Ries
- Narrado por: Eric Ries
- Duración: 8 h y 38 m
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Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.
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Informative, mature but not original or essential
- De Jason Comely en 02-19-13
De: Eric Ries
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Crushing It!
- How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too
- De: Gary Vaynerchuk
- Narrado por: Gary Vaynerchuk, Rich Roll, Amy Schmittauer
- Duración: 8 h y 2 m
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Four-time New York Times best-selling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands. In this lively, practical, and inspiring audiobook, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each.
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85% fluff and 15% value.
- De Michael Bowie en 04-09-18
De: Gary Vaynerchuk
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Made to Stick
- Why Some Ideas Survive and Others Die
- De: Chip Heath, Dan Heath
- Narrado por: Charles Kahlenberg
- Duración: 8 h y 37 m
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In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds—from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony—draw their power from the same six traits.
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Even Better The Second Time
- De Jeremy Devens en 09-05-09
De: Chip Heath, y otros
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Business Made Simple
- 60 Days to Master Leadership, Sales, Marketing, Execution, Management, Personal Productivity and More
- De: Donald Miller
- Narrado por: Donald Miller
- Duración: 6 h y 55 m
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It’s hard to be successful without a clear understanding of how business works. These 60 daily entries from New York Times best-selling author Donald Miller focus on the tangible skills it takes to offer extreme value to your organization while building your company, your career, and your legacy.
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Good content, but hated the constant sell
- De Pablo Alejo en 01-22-21
De: Donald Miller
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Pitch Anything
- An Innovative Method for Presenting, Persuading, and Winning the Deal
- De: Oren Klaff
- Narrado por: Stephen Bowlby
- Duración: 6 h y 14 m
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When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a-kind method to raise more than $400 million—and now, for the first time, he describes his formula to help you deliver a winning pitch in any business situation. Whether you're selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, Pitch Anything will transform the way you position your ideas.
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the theory is there, but the stories miss
- De Mike Pistentis en 10-29-23
De: Oren Klaff
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How to Grow Your Small Business
- A 6-Step Plan to Help Your Business Take Off
- De: Donald Miller
- Narrado por: Donald Miller
- Duración: 5 h y 2 m
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Using the exact steps you’ll learn in this book, Donald Miller grew his small business from four employees working out of a basement to a 15 million dollar operation, increasing revenue sixfold in just six years. As Miller grew his own business from the ground up, he realized nobody had put together a simple, step-by-step playbook for growing a business. That book didn’t exist. Until now. In this book, you’ll learn the 6 steps to grow a successful small business and create a playbook to implement them—your Flight Plan.
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Applied everything here, also on business made simple course and story brand book and my business grew
- De Marco Randazzo en 04-12-23
De: Donald Miller
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Exactly What to Say
- The Magic Words for Influence and Impact
- De: Phil M. Jones
- Narrado por: Phil M. Jones
- Duración: 1 h y 14 m
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Often the decision between a customer choosing you over someone like you is your ability to know exactly what to say, when to say it, and how to make it count. Phil M. Jones has trained more than two million people across five continents and over 50 countries in the lost art of spoken communication. In Exactly What to Say, he delivers the tactics you need to get more of what you want.
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Handful of Good Scripts
- De A. Yoshida en 05-28-18
De: Phil M. Jones
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Principles
- Life and Work
- De: Ray Dalio
- Narrado por: Ray Dalio, Jeremy Bobb
- Duración: 16 h y 5 m
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Ray Dalio, one of the world's most successful investors and entrepreneurs, shares the unconventional principles that he's developed, refined, and used over the past 40 years to create unique results in both life and business - and which any person or organization can adopt to help achieve their goals.
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Idea-meritocracy/Principles Reference
- De P Eberle en 06-30-18
De: Ray Dalio
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$100M Leads
- How to Get Strangers to Want to Buy Your Stuff
- De: Alex Hormozi
- Narrado por: Alex Hormozi
- Duración: 6 h
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This audiobook contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200,000,000 per year in under a decade. Wanna know the biggest difference between those two time periods? How many leads I was getting.
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Better than $100M Offers, But Read Both in Order
- De Jonathan and Hannah en 09-13-23
De: Alex Hormozi
Deep reading
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Until, I discovered that a reference PDF with all the diagrams are in the Library section of your Audible account.
It's very helpful and provides a much better understanding of the book.
Reference PDF is in your Library
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And this book you get the how to build and execute a Blue Ocean strategy.
You're going to need to follow along the PDF why you listen to get the most from this one.
Great how to build & execute a blue ocean strategy
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More focused toward established businesses
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Proof of Concept by Actual Successful Outcomes
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Great Book
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Reimagine and Transform
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Time well invested!
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Another amazing listen of the Blue Ocean series!
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Very similar to 1st book
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