• The Rise of Try Before You Buy — Benjamin Davis | Boosting Conversions With Try-Before-You-Buy, How Try-Before-You-Buy Increases AOV & LTV, Replacing Discounts With Trials, Best Industries For Free Trials, Amazon’s Use Of Try-Before-You-Buy (#364)

  • Jan 15 2025
  • Length: 22 mins
  • Podcast

The Rise of Try Before You Buy — Benjamin Davis | Boosting Conversions With Try-Before-You-Buy, How Try-Before-You-Buy Increases AOV & LTV, Replacing Discounts With Trials, Best Industries For Free Trials, Amazon’s Use Of Try-Before-You-Buy (#364)

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  • Summary

  • Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
    ---

    In this episode of the Ecommerce Coffee Break podcast, we dive into the transformative power of the "Try Before You Buy" strategy for Shopify stores.

    Our guest, Benjamin Davis, founder and CEO of TryNow, shares how his platform empowers over 250 merchants to enhance customer acquisition, increase order values, and drive loyalty.

    Benjamin explains the consumer psychology behind this approach and how it bridges the gap between online and brick-and-mortar experiences. Don't miss these insights on revolutionizing your eCommerce strategy!


    Topics discussed in this episode:

    • Why try-before-you-buy is transforming eCommerce.
    • How TryNow bridges the gap between online and in-store shopping.
    • What the try-before-you-buy process looks like for Shopify brands.
    • How try-before-you-buy impacts conversion rates and customer behavior.
    • Why higher return rates can still mean more profit.
    • How try-before-you-buy increases AOV and LTV for brands.
    • What industries benefit most from try-before-you-buy.
    • How TryNow replaces discount strategies with free trials.


    Links & Resources

    Website: https://www.trynow.com/
    Shopify App Store: https://apps.shopify.com/trynow
    Instagram: https://www.instagram.com/trynow/
    X/Twitter: https://twitter.com/TryNowBen

    Get access to more free resources by visiting the show notes at
    https://t.ly/0Xuuu

    MORE RESOURCES

    Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook

    Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/

    Become a smarter online seller in just 7 minutes
    Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com

    Rate, Review & Follow
    Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422

    And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!



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