
An Audience of One
Reclaiming Creativity for Its Own Sake
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Narrado por:
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Srinivas Rao
The creator of the Unmistakable Creative podcast makes a counterintuitive argument: By focusing your creative work on pleasing yourself, you can increase your productivity, happiness, and (eventually, paradoxically) the size of your audience.
Creating for your own pleasure - whether you're writing a novel, composing songs, or painting a landscape - can seem pointless. It's tempting to focus on pursuing money and fame rather than the process itself. But as Srini Rao warns, creating then turns into a chore that can harm your self-esteem and suck the pleasure out of life rather than being a source of joy.
Rao, host of the podcast The Unmistakable Creative, argues that we should counter this thinking by intentionally creating art for ourselves alone - an audience of one. In this book he shares the fascinating true stories of creatives who took this path, along with actionable tips and the research of creativity experts. You'll learn, for example:
- How Oprah's intentional focus on her own work rather than the opinions of everyone else catapulted her into one of the most popular talk shows of all time.
- How being process-driven not only can help you produce more work but can make you happier outside of your creative time.
- How to put together a creative "team of rivals" whose feedback can help you hone your craft and filter out useless feedback.
By playing to an audience of one, we can find more happiness, increased productivity, and a greater sense of community.
©2018 Srinivas Rao (P)2018 Penguin AudioListeners also enjoyed...




















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Great inspiration
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Srinivas Rao's voice a pleasure to listen to, though, so I di recommend this audible version as well.
If you need a boost of confidence, some encouragement or just great advice on how to maintain a thriving creative life, this is a book you may find helpful.
Excellent Encouragement for Creatives!
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One pebble can change the current of things and ripple it throughout the masses, and I can finally see how much greener my own grass is. The moment I took off those social glasses, I started truly seeing that we shouldn’t be so caught up in what everyone else is thinking.
I think this book will inspire its readers to become that one pebble.
One Pebble
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Thank you. A great way to start my year.
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It's always about you... What you like to listen to, what you like to read, what you like to see... You are your #1 Fan.
I Enjoyed the book!
A bit of everything worth knowing about creativity
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The truth is I'm not looking for props or praise . My reputation and Legacy with in my industry is already - reading this book has allowed me to gain clarity - I've since we started an important project that I've had on.
Srinivas this work is on the level of Seth Godin.
I was doing my art for the wrong reasons.
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Helped me put down the social media and pick up my pen
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Outstanding Book for Creatives
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It seems that more and more authors are making books that seem scrapped together from blog posts. Where are the days where authors went deep into topics and brought their own unique points of views?
I fear that America and west coat non-fiction literature is being taken hostage by group think where every author just references every other author as a way of cross promoting and forming some kind of back links.
The irony is that many of these 21st century books that try to help us be more efficient and work faster with hacks are being written with the same hacks. Don’t write a book from scratch, just like together all of your blogs, vlogs, and podcasts.
Then these books get used as a way of promoting ones blogs, vlogs, and pod casts even more. It’s like every online entrepreneur’s intention for publishing a book is bc they’ll be taken more seriously or bc they need something to make money from in addition to advertising. It all becomes a viscous cycle leading to today’s increasingly mediocre non-fiction literature that lacks depth, richness and originality.
More About Productivity Hacks Than Art
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PACKED with great tips, best practices, resources
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