Sustainable Business

In their effort to build the world's first and largest commercial green rooftop farm, the founders of Brooklyn Grange learned a lot about building and sustaining a business while never losing sight of their mission: to serve their community by providing delicious organic food and changing the way people think about what they eat. But their story is about more than just farming. It serves as an inspirational and instructional guide for anyone looking to start a business that is successful while making a positive impact.

The sales funnel was invented over a century ago. No wonder it’s not working like it used to! How can you drive company revenue in an age when customers hold all the power, the lines between sales and marketing have blurred, and business disruption is the norm? From the authors of Fire Your Sales Team Today! comes another industry redefining guide to business success in the 21st century: Smash the Funnel. Discover how to create an entirely new revenue strategy, whether your buyer is a corporation or consumer, an enterprise or entrepreneur.

Unlock the blueprint for ethical excellence in business with Ethics in Action: Principles For Integrity And Sustainable Success. In an era where corporate responsibility is scrutinized more than ever, this definitive guide provides the essential principles and actionable strategies to help businesses thrive with integrity. This book is a must-have for business leaders, entrepreneurs, and professionals who recognize that ethical conduct is not just about compliance—it's about building a sustainable and successful enterprise.

Imagine a world in which corporations such as Costco, Nike, BP, and countless others are forming partnerships with environmental and social justice organizations to ensure better stewardship of the Earth and better livelihoods in the developing world. Now, stop imagining - that world is already emerging.

Companies have different needs and live in vastly different environments. The internal structure of an organization and the market in which it competes is not going to adapt to a digital strategy process; it must find a process and methodology that works best for it. With big data emerging as a standard framework for decision-making, digital strategy and governance have taken on increased importance.

Transformative Markets is a book about a better, healthier, more prosperous future for all. Its premise is that the markets we use every day must become powerhouses for driving innovative and sustainable goods and services. Perhaps no time in history have we faced a reckoning like we face today. The Covid-19 pandemic has shown the fragility of the global markets and the razor’s edge of basic survival far too many people live on every day.

Solid profits, a strong brand, steady customers - all of these can vanish when market shifts disrupt business as usual. So how do you keep from losing ground? How do you stay a step ahead of competitors? The solution is surprisingly straightforward: innovate tweak by tweak.

For many companies, large and small, customer data is a noisy mess. There are problems across the ecosystem from partners to page views and from KPIs to campaign tracking. But the biggest problem is not the technical data silos but the human ones. In The Age of Customer Equity, marketing expert with a passion for analytics Allison Hartsoe helps you cut through the noise and gives you the tools you need to humanize your customer data to connect to the right customers at the right time.

In the heart of every entrepreneur lies this paradox of success: The strengths that got you to initial success—such as “shooting from the hip,” closing all the deals, and making all the decisions—will stunt your company’s future growth. That’s the essence of Founder’s Syndrome. It causes you to cling to excessive control in the business for too long. It stifles collaboration, hinders innovation, and undercuts financial performance.

Scaling with Purpose provides an indispensable guide for taking advantage of opportunities in the ever-evolving IT landscape. As businesses become increasingly reliant on technology, managed service providers (MSP) hold the key to unlocking their potential through expert guidance and support. This book offers a comprehensive blueprint for purposeful growth, presenting insights, best practices, and strategies that ensure the long-term success and prosperity of your MSP.

This leadership book offers a comprehensive guide for aspiring and seasoned leaders alike, providing valuable insights and practical strategies to excel in today's dynamic business environment. From mastering the art of leadership and motivation to navigating complex decision-making processes, this guide covers essential topics such as mentoring, ethics, negotiation, and risk management. Each chapter is meticulously crafted to provide actionable advice and real-world examples, empowering readers to enhance their leadership skills and drive organizational success. Whether you're leading a ...

Many of the central concerns of the twenty-first century—racial inequity, white supremacy movements, greater inclusiveness of diverse peoples—are rooted in facing and overcoming prejudices, both common and hidden. Another great challenge—the role of wealth and innovation in solving the climate crisis—is also riddled with disabling prejudices about how corporations work, and about the rights and needs of consumers and world citizens. In his twenty-first book, Bruce Piasecki argues that a set of five recurring prejudices, from 1900 to 2020, have held up real progress on climate action.

This book is a primer on workplace culture. It includes some quick how to's, do's, don'ts, and what-for's of how to build a company culture that you can be proud of, and a culture where team members strive to excel by whatever standard you set.

If you are a professional, researcher, or student seeking to understand and implement marketing practices that promote sustainability and corporate social responsibility, this work is essential for you. With a didactic approach, this book offers valuable insights and practical examples on how to integrate sustainability into marketing strategies.

"Sustainable Sales & Leadership: The Nordic Way" delves deep into the hottest topic in today's business world: sustainability. But this book stands out from ordinary business and leadership books. It's a manifesto for the future, a guide that illuminates the Six Nordic Virtues driving sustainable success in sales and leadership.

Post Demo Day, Now What?

This book provides valuable guidance and advice for those who are moving into coaching, healing, mystic, or creative businesses. Embody Your Calling contains the practical and energetic lessons of creating a sustainable soul-aligned business, embodying who you are and who you want to be, and sharing this message in a potent way with your clients. The book takes you through 12 lessons with wisdom, guidance, exercises, journaling prompts, and energy work for you to make the mindset, energetic, and nervous system shifts to take action in a more safe and sustainable way.

Die meisten Start-up-Stories handeln entweder von grenzenlosem Erfolg oder aber von spektakulären Pleiten. Vor allem aber handeln die meisten von Männern. Dass es aber auch erfolgreiche, von Frauen gegründete Unternehmen abseits der Klischee-Start-up-Szene gibt, zeigt diese Gründungsgeschichte. Für lange Zeit schien es unmöglich, nachhaltige Periodenprodukte zu finden.

Escape the Burnout Spiral Without Burning It All Down You didn’t start your business to work 24/7, answer emails from the bathroom, or lie awake at 2AM wondering if you can keep going. But if you're like most entrepreneurs, burnout has crept in—and it's costing you your energy, creativity, and love for the work you once adored. Burnout-Proof is your field guide to building a sustainable business without sacrificing yourself in the process. No fluff. No hustle culture nonsense. Just clear-eyed strategies for protecting your energy, setting boundaries that stick, and reclaiming your spark...

Research and experience spanning three decades have gone into authoring this book for accountants in practice. This audiobook offers a proven seven-step methodology described in detail and supported with real- life examples throughout from accountants who have implemented the concepts within.