Strategic Planning

En su manera franca y entretenida, Mike Michalowicz revela por qué la fórmula tradicional ventas - gastos = ganancia no sólo es contraria a la conducta humana, sino un mito que te encierra en un ciclo interminable de vender más y aprovechar menos.

The Escalator Effect™ details four essential steps to lead and inspire your organization to rising success. The business model provides a strategy and system to help leaders build and grow meaningful focus and direction; energize and engage their teams; refine their customer (or member) experience; and create and deliver relevant distinction in the marketplace. If you are a seasoned executive seeking new insights, in a start-up just getting going, a CEO, senior or middle management, a non-profit, or even an aspiring leader or manager, the proven concepts in this book can give you tools ...

Half of all Americans have money in the stock market, yet economists can't agree on whether investors and markets are rational and efficient, as modern financial theory assumes, or irrational and inefficient, as behavioral economists believe - and as financial bubbles, crashes, and crises suggest. This is one of the biggest debates in economics, and the value or futility of investment management and financial regulation hang on the outcome. In this groundbreaking book, Andrew W. Lo cuts through this debate with a new framework.

This insightful guide provides a proven process for strategy design combined with The Nine Elements of Organizational Identity framework to align action for success. Whether you're a seasoned executive or a budding entrepreneur, this book is packed with valuable resources.

With even a modest income, if you start strategizing and saving for your future, the financial possibilities are nearly endless! Patrick Weinert explains the many strategies you can use to pay off your debt, save money, and plan for retirement. His guide, The Money Mission, is the result of years of experience in both personal and organizational money management. Weinert has advised the chief financial officer of the US Marine Corps on financial planning, and he brings the same rigorous skill to helping you plan out your personal financial future. The Money Mission begins by addressing debt...

It’s a Win-When offers readers a practical guide to making thoughtful, value-driven decisions that balance immediate satisfaction with long-term success. Drawing on personal experiences and real-life scenarios, this book introduces the Win-When philosophy, a powerful framework for decision-making that ensures every choice you make brings both present and future rewards. Through engaging stories and reflective prompts, It’s a Win-When explores common decision-making pitfalls and shows readers how to avoid emotional impulses, short-term thinking, and external pressures that lead to regret...

The author of the acclaimed New York Times best seller The Next 100 Years now focuses his geopolitical forecasting acumen on the next decade and the imminent events and challenges that will test America and the world, specifically addressing the skills that will be required by the decade’s leaders. The next 10 years will be a time of massive transition. In The Next Decade, George Friedman offers listeners a pro­vocative and endlessly fascinating prognosis for the immedi­ate future.

It is no longer enough for public relations professionals to be great at writing press releases or terrific at establishing media contacts. Today and in the future, all professionals must understand how their skills dovetail with those of other professionals.

Artificial intelligence, or AI, can recognize a pattern from any set of data it is given, which is what makes it such an extraordinarily powerful tool. But because not all patterns are authentic or reliable, AI’s pattern-finding superpower can lead to spurious patterns. Hence the conundrum at the heart of AI: its greatest strength can also be its greatest weakness. Targeting the businessperson who needs to know how to use AI profitably and responsibly, Caleb Briggs and Rex Briggs offer a foundational understanding of AI that is easy to grasp yet thorough enough to be used effectively.

Resilience is not an innate character trait. Whether you’re in a leadership role or working as part of a team, you need to implement strategies that build and nurture resilience. You need a resilience plan. Award-winning mental health expert Marie-Hélène Pelletier draws on her clinical practice and extensive knowledge in therapeutics and business practices to explore how resilience is the best defense against burnout and how everyone can build it in themselves—not with a one-size-fits-all plan but with strategies to help you create a custom plan.

ATTENTION STUDENTS: If you need to write a paper on goals and vision in organizations , then this is the perfect reference. It's simple, easy to understand, and right to the point. This book focuses on goals and vision in organizations. It explores the reasons goals and vision are needed, the process for establishing them, their importance, their role in planning, and ways they can be improved. The text is educational and informational, and it is written for easy reader understanding at all levels. If you are interested in learning about organizational goals and vision, then this book is ...

The standard work of Social Media Marketing Ranked among the best marketing books in the world by Bookauthority This updated and largely extended sixth edition of this global bestseller, chosen by Bookauthority as one of the best marketing/advertising books in the world is essential reading in top-tier universities and a staple for both practitioners and academics. This updated volume dives deep into the evolving landscape of digital and social media marketing, including expanded sections on tactical planning, execution, and the latest trends in AI, machine learning, and the Metaverse's ...

In "The Prepared Business Owner," author Nick Newland offers a comprehensive guide to help entrepreneurs thrive in times of crisis. Drawing from their extensive experience, the author presents practical strategies and valuable insights that enable business owners to navigate unforeseen challenges with confidence. By emphasizing the importance of proactive planning, this book empowers readers to build resilience, make informed decisions, and steer their businesses towards long-term success.

Wondering how to pivot a business? PIVOT POWER is your essential 'How to pivot a business' book because it includes 25 ways to pivot whole or part of business, plus a toolbox to help you transform and change direction quickly, whether you're a startup, or work in tech, retail, FMCG, CPG, banking, engineering, manufacturing, planning, marketing, retail, FMCG, engineering, manufacturing, planning, or marketing. Compiled by business creativity expert, Stu Lloyd

A year's worth of management wisdom, all in one place. We've reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up to date on the most cutting-edge, influential thinking driving business today. With authors from Ginni Rometty to Robert I. Sutton and company examples from Maersk to Nvidia, this volume brings the most current and important management conversations right to your fingertips.

Pharmaceutical companies launch new products for two fundamental reasons, new products drive growth and growth drives valuations. But consistent growth has never been harder to come by. The decreasing tenure of companies in the S&P 500 Index is an indication of this. The 33-year average tenure of companies in 1964 declined to 24 years by 2016 and is projected to shrink to just 12 years by 2027. More than ever, companies must understand the levers that accelerate growth and put their shoulders behind them.

The FY2025-2026 CISA International Strategic Plan outlines the Cybersecurity and Infrastructure Security Agency’s (CISA) approach to enhancing global cybersecurity and infrastructure resilience. Recognizing that threats do not respect borders, the plan aims to strengthen international partnerships to safeguard critical systems essential to U.S. national security and economic stability.

★★★★★LEARNING STARTS WITH VIEWING THE WORLD DIFFERENTLY.★★★★★ Knowledge flow — A mobile learning platform provides apps and Books. Knowledge flow provides learning book of Project Management. This book is for all management students, graduates and professionals across the world. Project management is all about the evaluation, analysis, design and control of the project. This Project Management book covers the phases of capital budgeting, project analysis and project techniques of project management. Topic covers in this book Introduction to Project Management, Phases ...

Cost reduction...productivity improvement...customer retention...these are the promises of the Six Sigma quality management system. The Six Sigma Way reveals how GE, Motorola, and numerous other companies are successfully using Six Sigma to fine-tune products and processes, improve performance, and increase profits. Now you can hear the road map for implementing Six Sigma in your manufacturing or service organization.

Brenda, Kevin, and the kids were stuck...Brenda had taken a 20 percent pay cut and was told by her boss she should feel "lucky to still have a job". But they were already living paycheck to paycheck. How were they going to get by with 20 percent less income? Move. Brenda was offered a great job six states away. They'd have to sell the house, though. But they didn't have much equity. The few offers they received were lower than what they owed. Can't sell a house if you can't pay off your loan.